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TCL COMMUNICATION TECHNOLOGY HOLDINGS LIMITED (02618.HK)
2011 Annual Results Presentation
Hong Kong – 27 February 2012
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Disclaimer
The information contained herein should not be utilized for any legal purposes in regards to any investor's
investment decision or results. In particular, this document does not constitute any recommendation or
invitation for subscribing for or sale and purchase of any securities of TCL Communication Technology
Holdings Limited (the "Company"). The Company hereby expressly disclaims any liability for any loss or
damage resulting from or in connection with any reliance by any investor on the information contained herein.
A number of forward-looking statements may be made during this presentation. Forward-looking statements are
any statements that are not historical facts. These forward-looking statements are based on the current
expectations of the Company and there can be no assurance that such expectations will prove to be correct.
Because forward-looking statements involve risks and uncertainties, the Company‟s actual results could differ
materially from these statements.
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Agenda
• Business Review & Outlook • Financial Highlights • Q&A Session • Appendix: Company Overview
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Sales Volume : 43.6 million units, up 20% YoY
Revenue : HK$ 10.7 billion, up 22% YoY
Net Profit : HK$ 801 million, up 14% YoY
Basic EPS increased to 72.83 HK cents from 64.69 HK cents YoY
Sustainable Growth
in 2011
New record high in Q4 sales volume up to 13 million units
Gartner: “Alcatel successfully entered in the top 10 mobile vendors ranking in Q4 2011”
Gartner: “Strong relationships with key operators have proved key to its growth”
IHS iSuppli and Strategy Analytics: “TCL-Alcatel Ranked NO.8 in Q4 2011”
Record High In
Sales Volume
„Step-up‟ product strategy
Geographic expansion
Brand building and channel penetration in open market
Growth Drivers
Leading to Growth
Momentum
Smartphone Sales
and China Business
Achieved
Remarkable Result
2011 Highlights
Smartphone shipment skyrocketed 23 times YoY to 1.4 million units
Cooperated with NetEase to launch the Xiangyun A919, a new cloud-based smartphone
TCL W989 was selected by China Unicom for its new 4.0 series products in December
2011
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Mobile Devices Market Share, Unit Sales, Q4 2011 ('000 Units)
Current Company Current Growth Rate Current
Quarter Name Quarter Sales Previous Quarter
Rank Quarter (%) Market
Share (%)
1 Nokia 111,699.4 6.0% 23.4%
2 Samsung 92,682.3 12.2% 19.4%
3 Apple 35,456.0 105.0% 7.4%
4 ZTE 18,915.1 34.1% 4.0%
5 LG Electronics 16,938.3 -19.4% 3.6%
6 Huawei Device 13,966.2 30.9% 2.9%
7 Research In Motion 13,184.5 3.8% 2.8%
8 HTC 10,837.4 -10.4% 2.3%
9 Motorola Mobility 10,075.3 -9.9% 2.1%
10 Alcatel 9,004.7 14.8% 1.9%
Others 143,795.8 -1.9% 30.2%
Total 476,554.9 7.9% 100.0%
Note : Alcatel for Alcatel Brand Only, excluding TCL Brand & ODM
Source: Gartner (February 2012)
Gartner.
Gartner: “Alcatel ( a brand of TCL Communication) successfully entered in the top 10 mobile vendors ranking in Q4 2011”
Gartner: “Strong relationships with key operators have proved key to its growth”
IHS iSuppli and Strategy Analytics: TCL-Alcatel Ranked NO.8 in Q4 2011
Industry Ranking
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Geographical Breakdown
Geographical Breakdown of Feature
Phone/Other products for Year 2011
Geographical Breakdown of
Smartphone for Year 2011
Sales of smartphone in CHINA market contributed 1/3 of total smartphone shipment
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Upward Trend in Smartphone Volume and proportion
Monthly
Smartphone
Shipment
Monthly
Smartphone
Proportion
/ Overall Shipment „000 units
%
0.0%
1.0%
2.0%
3.0%
4.0%
5.0%
6.0%
7.0%
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• Despite Europe debt crisis, through proper management over operating and
finance risks, shipment in 2011 still achieved 16.3 million units, surged 21%
YoY
• Maintain strong relationship with key operators and several smartphone
models have been successfully selected by first-tier operators such as
Orange, Vodafone and Telefonica
• Successfully launched the Vodafone 555 Blue, the world‟s first Facebook
Feature Phone(exclusively manufactured for Vodafone)
• In despite of the weakened local purchasing power as a result of currency
fluctuation in some emerging markets, shipment in 2011 still achieved 19.3
million units, up 3% YoY
• ALCATEL ONE TOUCH ranked No. 4 brand in Latin America region,
especially No. 2 in Colombia and No. 3 in Brazil
• Strengthened sales in existing markets such as USA (up 250% YoY), Brazil
(up 63% YoY) and Colombia (up 23% YoY)
Europe, Middle East and Africa (“EMEA”)
Americas
Business Review
+21%
+3%
16.3m units
13.4m units
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• Shipment in 2011 totaled 2.9 million units, up 56% YoY
• Achieved strong results in India and Israel, reinforced marketing efforts in
existing markets such as India, the Philippines and Vietnam
• Successfully expanded into new markets, including Bangladesh, Indonesia
and Thailand
• Most fast-growing region with shipment achieved 5.1 million units, surged
139% YoY
• Currently over 30% of the Group‟s smartphone shipment was contributed by
China and we foresee strong growth momentum will continue in 2012
• Series of several smartphones have been successfully selected by China
Mobile, China Unicom and China Telecom
• In-depth cooperation with large retail chain stores, such as Suning &
Zhongyu Telecom
Asia Pacific
China
Business Review
+139%
+56%
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3G Android Products Selected by Global Mainstream Operators and Distributors
3G Android models (e.g. TCL W989, TCL E906, ONE TOUCH 995, ONE
TOUCH 918, etc) have been selected by global mainstream operators
and distributors in Americas, EMEA, APAC and China. More new models
will be launched in coming quarters.
EMEA
APAC
Americas
The China
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TCL W989
E-compass Capacitive 5.8 Mbps WLAN 3.2 mpxl 32GB 2.3 GPS
Best value Android experience
High speed 3G+ & Wi-Fi
Pre-embedded apps
GSM/GPRS/EDGE & TD-SCDMA Dual Mode
4.0” capacitive display
3.0 megapixel camera
7.2 Mbps 4.0” 3.0 mpxl Dual SIM 32GB Wi-Fi Capacitive 1Ghz 2.3
TCL E906
New Products
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14.4 Mbps 4.3” AGPS 5.0 mpxl 32GB Wi-Fi Capacitive 1.4 Ghz 2.3
4.3” Large display for high quality experience
High speed: 1.4 Ghz & HSPA+ 14.4Mbps
HD video (720p) - HDMI and DLNA - Wi-Fi hot spot
3D one touch UI - NFC
Smart design. Smart experience. For Smart users
Camera with LED flash – Sub camera
Capacitive touch – Proximity sensor – Multi touch
2.3 7.2 Mbps 3.5” AGPS 5.0 mpxl 32GB Wi-Fi Capacitive 650Mhz
New Products
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G-sensor 3.2 mpxl Wi-Fi 7.2 Mbps 4” 32GB AGPS 2.3 Capacitive 800Mhz
Large 4” HVGA display
CPU 800 MHz
Capacitive multi touch screen
3.2 megapixel camera with LED flash - Sub camera
2.6” portrait capacitive display and OFN
3.2 megapixel camera with flash light
7.2 Mbps 2.6” AGPS 3.2 mpxl Dual SIM 32GB Wi-Fi Capacitive 650Mhz 2.3
New Products
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Metallic Casing Slim Design 7” Capacitive 2.3
Dual Camera
7” capacitive screen
16M color, multi-touch
10.1 mm Slim design & Metallic casing
Visualized multi-task & gesture user experience
Front/rear dual camera
one touch
T50
Data Card & Hot Spot
Fluent & Unique design
High Downlink and Uplink speed
Allow you to connect anywhere in the world
Bright color will bring you a bright mood
Allow you to switch 3G signal to WIFI anywhere
New Products
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Year of Growth
Smartphone Success
China Success
Growth drivers continue -further expand in China and strengthen our position in 3G Android smartphones segment
Revenue for 2012 full year target at 30% up versus 2011 revenue performance
Q1 2012 will be ramp-up period for smartphone. The growth momentum for smartphone will start from Q2 2012 onwards
Strong relationships with key operators will be the key driver to grow and succeed
Further penetrate in open market and commence the direct sales to major retailers and distributors
Overall ASP will be improved by launching more smartphone models
Keep strong relationship with China Mobile, China Unicom and China Telecom and more new smartphone models are being selected
Strengthen cooperation with large retail chain stores such as Suning & Zhongyu Telecom
Launch over 30 new smartphone models in 2012 More television and magazine advertising exposure, e.g. sponsor
popular TV show “The Generation Show”
2012 Outlook
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Y 2011 YoY Y 2010
10,653 22% 8,701
31.4 2% 30.9
22% - 22%
801 14% 702
8% - 8%
Sales Volume
(„000 Units)
Revenue & Net Profit
(HK$ Million)
Financial Highlights
Total ASP (US$)
Net Profit
Revenue
GP%
Net Profit% Y 2010 Y 2011
20%
36,223
43,617
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Product Competitiveness
Economies
of Scale
Pricing and Currency Strategy
Brand Value and
Customer Relationship
Continuous Cost Down Effort
Sustainable Gross Margin
Gross Margin
GPRS Messaging Side Slider
ULC Full Keyboard SMS Phone
3G Android
Wi-Fi
Touch & Qwerty EDGE Social Networking
Entry Multimedia Touch
14%
17%
18%
22%22% 22%
10%
15%
20%
25%
Y2006 Y2007 Y2008 Y2009 Y2010 Y2011
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(HK$ Million)
31 December 2011
31 December 2010
Change
Non-current assets 1,773 635 179%
Current assets
-Inventories 981 780 26%
-Trade receivables 2,585 2,535 2%
-Other current assets 1,409 758 86%
-Pledged deposits 6,092 6,201 -2%
-Cash and cash equivalents 1,187 1,345 -12%
Total current assets 12,254 11,619 5%
Current liabilities
-Interest bearing bank and other borrowings (7,222) (6,488) 11%
-Other current liabilities (2,141) (1,683) 27%
-Trade and notes payables (1,952) (1,843) 6%
Total current liabilities (11,315) (10,014) 13%
Net current assets 939 1,605 -41%
Total assets less current liabilities 2,712 2,240 21%
Non-current liabilities (39) (18) 117%
Net assets 2,673 2,222 20%
Statement of Financial Position
Financial Position Highlights
25 * Calculated based on the Group‟s total interest-bearing borrowings over total assets, excluding RMB foreign exchange program
** Excluding RMB foreign exchange program
*** Only inventories in factory
Gearing Ratio * 22% 8%
Current Ratio ** 1.12 1.40
Trade Receivables Turnover Days 89 107
Inventories Turnover Days *** 25 32
ROE 30% 64%
NAV per share HK$ 2.43 HK$ 2.04
Basic EPS 72.83 HK cents 64.69 HK cents
Proposed Final Dividend Per Share 15.00 HK cents 16.80 HK cents
Full Year Dividend Per Share 28.80 HK cents 24.80 HK cents
Dividend Payout Ratio 40% 38%
Key Financial Ratios
31 December 2011 31 December 2010
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Principal
Business
• Research & Development, manufacturing and global sales of mobile phones and
accessories of two key brands: - “TCL” (in China)
- “ALCATEL ONE TOUCH” (in Europe, Middle East, Africa, Americas, Asia-Pacific and China)
Background
• A member of TCL Corporation (stock code: 000100.SZ)
• Listed on the Hong Kong Stock Exchange in Sep 2004 (stock code: 02618.HK)
TCL COMMUNICATION TECHNOLOGY HOLDINGS LIMITED
(02618.HK)
Public Shareholders
48%
TCL Corporation
48%
Huizhou City
Investment Holdings
TCL Employee
Committee Public Shareholders Mr. LI Dongsheng
Directors
4%
* As at 21 February 2012
Company Overview
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Shenzhen:
- Headquarter
- R&D Center
Huizhou:
- Global factory
- R&D Center
Shanghai:
- R&D Center Paris:
- Sales Center
Mexico City:
- Sales Center
Ningbo:
- R&D Center
California:
- Sales Center
Chengdu:
- R&D Center
Production
Facilities,
R&D Centres,
Sales Offices
• Headquartered in Shenzhen, China
• Global research facilities located in Shenzhen, Shanghai, Chengdu, Ningbo and Huizhou
• Global factory located in Huizhou, China
• Global presence across over 120 countries and regions
• 115 repair centers, over 50 offices, over 9,600 employees around the world
Global Presence
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• A globally-oriented China-based provider of mobile and internet products
• A multi-cultural workforce over 9,600 employees
• Two strong brands: ALCATEL ONE TOUCH internationally and TCL in China
• A growing range of products: mobile phones, convergence mobile devices, tablets and fixed-line phones
One Company Multiple Businesses
TCL
COMMUNICATION
TECHNOLOGY
HOLDINGS
LIMITED
ODM Worldwide Customers
The China Market
Worldwide Market
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Strong R&D capability
• More than 3,000 highly
skilled and experienced
research engineers
• Ownership of GSM core
technological patents
obtained through
acquisition of ALCATEL
mobile phone business
• Continue efforts in the
development of 3G
products, OMS-based
handsets, data cards and
multifunctional phones
• Focus on innovation as
well as the high quality of
the products
• One of the few companies
who own 2G, 2.5G, 2.75G,
3G patents in the world,
excellent tradition of
research and development
• Able to provide solutions to
GSM, GPRS, EDGE,
CDMA, WCDMA, TD-
SCDMA independently
Strong R&D capability
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◆ Production capacity of approximately
65 million units annually
◆ World-class SMT production lines and
supporting facilities
◆ Experience of efficient global logistics
◆ Strict tests by key telecommunication
operators in the world
◆ ISO9001 and ISO14001 qualified
◆Testing & manufacturing capability for
platform MTK , QUALCOMM, BROADCOM
and TI
Highly Efficient Production Facilities
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Board of Directors
Mr. GUO Aiping
CEO and
Executive Director
Extensive experience in overall
management of multinational
company, strategic planning
and development
Graduated from Stanford
University with Doctor‟s degree
in Management Science
Mr. BO Lianming
Non-executive
Director
Over 11 years of
experience in
consumer
electronics products
industry
With Doctor‟s
degree in Business
Administration Mr. HUANG Xubin
Non-executive
Director
Rich experience
in finance area
With Master‟s
degree in
Economics and
EMBA degree
Fellow member
of both HKICPA
and ACCA
With profound
financial and
accounting
expertise Mr. LAU Siu Ki
Independent
Non-executive
Director
Mr. LOOK Andrew
Independent
Non-executive
Director
Over 20 years'
experience in
equity investment
analysis
Best Hong Kong
Strategist and Best
Analyst by
Asiamoney
Magazine
Ms. XU Fang
Non-executive
Director
Vice President and
Human Resource
Director of TCL
Corporation
Distinguished
professor at
Shantou University
Mr. LI Dongsheng
Chairman and
Executive Director
Founder of the Company
“Business Leader of the
Decade” by CCTV in 2009
Over 30 years in various
aspects of electronics
industry
Over 20 years experience of
research, development and
management in electronics
industry
With PhD major in
Electrocircuit & System and
MBA degree Mr. WANG Jiyang
COO and
Executive Director
Prof. Kwok Hoi Sing
Independent
Non-executive
Director
Chair Professor
Dept. of Electronic &
Computer Engineering,
HKUST
Fellow of the Optical
Society of America,
IEEE and Society for
Information Display
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Mr. GUO Aiping, George
CEO & Executive Director
• Extensive experience in overall management of multinational company, strategic planning
and development
• Graduated from Stanford University with a Doctor‟s degree in Management Science
Mr. WONG Kwok Chung, Albert
Executive Vice President & General Manager of (APAC)
• 14 years of experience in computers and electronics industry in Hong Kong, Canada and the China
• With Bachelor‟s degree in Science and Master‟s degree in Electrical and Electronics Engineering
Mr. Nicolas ZIBELL
Senior Vice President & General Manager of Americas
• Over 21 years of experience in sales, marketing, product strategy and management in automotive and telecommunications industries in Europe and the Americas
• Graduated from École Superieure de Commerce de Lyon and ESADE Business School with MBA degree
Mr. LIU Yuk Tung, Thomas
CFO & Senior Vice President of Business Strategy
• About 26 years of experience in areas of audit, international finance and trading business
• CPA of HKICPA, Charted Accountant of ICAEW and fellow member of ACCA
• With Bachelor‟s degree major in Economics, MBA and Master‟s degree in Accounting
Mr. WANG Jiyang
COO & Executive Director
• Over 20 years experience of research, development and
management in electronics industry
• With PhD major in Electrocircuit & System and MBA degree
Mr. Yves MOREL
Senior Vice President & General Manager of EMEA
• 27 years experience of sales and marketing mainly in telecommunication industries
• Contributed to develop sales area such as Russia, Central Europe, Middle East, Africa and Western Europe
Executive Committee
Mr. Lv Xiaobin
Senior Vice President & General Manager of Global Manufacturing Center
• About 18 years of experience in communication terminal manufacturing industry.
• Graduated from University of Electronic Science and Technology of China with Bachelor degree in Science, and also holds an EMBA Degree from China Europe international Business School