tci 2014 innovation and knowledge transference in a cluster user-driven innovation perspective –...
TRANSCRIPT
Innovation and knowledge transference in a cluster user-driven innovation perspective – the Inovcluster experienceTeresa Paiva
Academic 2: Industrial Trends, Innovation and the Cluster Ecosystems
11 November 2014
Innovation and knowledge transference in a cluster user-driven
innovation perspective – the Inovcluster experience
Teresa PaivaCláudia Domingues
• Who we are
• Theoretical framework
• Model of knowledge and innovation transfer
• Case study
OVERVIEW
4
Cluster Agro-Industrial do Centro
WHO WE ARE
4
Associates
5
6
Milk and dairy products
Wine and vine
Olive oil
Fish
Cereals
Meat
Fruits and vegetables
Honey
7
INTERVENTION SECTORS
8
COLD PACKAGING LOGISTICS EQUIPMENT SUPPLIERS
QUALITY CONTROL
TERRITORIAL AND SECTORIAL
MARKETING
DESIGN, LOCAL LABELLING
COMPLIMENTARY SECTORS
Enterprises Main Difficulties
9
Lack of competences and abilities on
innovation management and
research
Collective Strategy
Efficiency
Network Governance and Regional Branding
Platforms for Innovation and Intermediation and Scientific and
Technological Transfer
Organizational Competencies and Qualification of Human Capital
10
Strategic Axes
11
12
Theoretical framework
Innovation type
• price competition
• new research and technology
• non-recognised consumer needs
Market orientation
• Increase market competitiveness
• Consumer trends
European guidelines
• Smart specialization
• Services innovation
13
User-driven Innovation Process
14
MODEL
Cluster Network
15
Induced mechanism for creating added value cycles
16
Relationship between knowledge and value within Inovcluster context
17
User-driven activities and IDT projects
18
CASE STUDY
Innovation market driven
Search for the right partner to help business need
Market study development
19
Relationship between knowledge and value: Inovcluster/ HEI partner and Dão Sul
20
New market niche identified
Brand positioning adjustment
Production and sales definition
New product and new market
21
Teresa [email protected]
Cláudia [email protected]
Luis Pinto de [email protected]
www.inovcluster.ptEdifício do Centro de Apoio Tecnológico Agro-Alimentar
Zona Industrial de Castelo Branco, Rua A6000-459 Castelo Branco
Tel. +351 272 349 100 Fax. +351 272 349 101
CONTACTS