take advantage of boosting roi by using targeted
TRANSCRIPT
TAKE ADVANTAGE OF BOOSTING ROI BY USING TARGETED BIOTECHNOLOGY EMAIL LISTTargeted Biotechnology Email List not only helps you boost ROI, it also helps to increase the loyalty
of existing customers and inspires people to spread the word about your business.
Many marketers dream of the day they can close their sales and hit that “one big gain”. For such
marketers, biotechnology industry can present an incredible area of opportunity, but for those
who are not willing to put their efforts, it can be a train wreck waiting to happen.
A FASCINATING FACT: SURVEYED MARKETERS REPORT THAT 73.8% ROI FROM EMAIL ALONE
Targeted Email List marketing process identifies qualified prospects that
are highly receptive to your offers in Biotechnology industry and gains you
more return on investment. Below are the tips and tactics that helped me
in boosting ROI by using targeted mailing list.
START FROM THE SCRATCH
The Biotechnology targeted mailing
list can be broken down into four “who
(demographics), where (geographic),
why (Psychographic), and how
(Behavior)” components.
1-800-385-8221
SEGMENT YOUR EMAIL LIST
After identifying subscribers, send
them email about special offers.
Then target those who ignored
your email, giving them a special
offer that is too good to pass up.
1-800-385-8221
SNOOP ON SUBSCRIBERS
Over a period of time,
develop a scientist’s
understanding of your
subscribers. Observe what
they love and what they
don’t. Knowledge is power
and profit.
1-800-385-8221
LOOK FOR “BIRDS OF SAME FEATHER”
As you gather subscriber
data, you will be able to
identify another group of
customers with same
interests. Figure out to
create profitable niche
markets.
1-800-385-8221
TWEAK AUTO RESPONDER SYSTEMS
Examine the auto-
responder messages cycle.
You may need to zest up
certain automatic mails.
But, when you get them
right, they can return
benefits for eternity.
1-800-385-8221
PUT OFF THE BLOCKERS
As the Spam blockers have
grown in sophistry. Even your
legitimate emails may be
blocked by their complex
algorithms.
1-800-385-8221
ENCOURAGE FEEDBACK
Remind subscribers to
click the reply button
and share feedback. If
possible, respond to their
email with a personal
note.
1-800-385-8221
RESOURCES
http://www.thomsondata.com/index.php
http://www.worldinnovators.com/World-Innovators-blog/bid/63540/increase-
roi-by-using-targeted-biotechnology-email-lists
1-800-385-8221
Thomson Data LLC
8765, Stockard Drive, Unit 101
Frisco, Texas 75034
USA