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The top documents tagged [goal of imc]
An Introduction to Integrated Marketing Communications 1 McGraw-Hill/Irwin Copyright © 2009 by The McGraw-Hill Companies, Inc. All rights reserved
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An Introduction to Integrated Marketing Communications © 2007 McGraw-Hill Companies, Inc., McGraw-Hill/Irwin
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An Introduction to Integrated Marketing Communications
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Febrina Rosinta 1 1.Segment your market 2.Tailor your message 3.Communicate via appropriate medium 2
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18-1 CHAPTER INTEGRATED MARKETING COMMUNICATIONS 18 Copyright © 2016 McGraw-Hill Education. All rights reserved. No reproduction or distribution without
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Febrina Rosinta
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A INTRODUCTION TO INTEGRATED MARKETING COMMUNICATION (IMC) Pertemuan 1 & 2 By: Dr. Dominiq Tulasi Mata kuliah: 00274 / Integrated Marketing Communication
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Ma t a kuliah : 0 0 274 / Integrated Marketing Communication (IMC) Tahun : 2009 /2010
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