t&a 2011 media pack

media pack and electronic advertising rates 2011

TYRES & ACCESSORIES

02

HELLO AND WELCOME to the 2011 Tyres & Accessories media information pack. Within these pages you will fi nd in-formation on our magazine alongside advertising rates and contact details for everyone at T&A (see p. 4). In the centre, you will fi nd the offi cial 2011 features list, complete with editorial and advertising deadlines (pp. 8-9). If you fl ip this brochure the other way up, you will fi nd advertising rates and media information relating to our two electronic products, ty-repress.com and the free daily e-Newsletter from tyrepress.com. For information on how you can secure your copy of Tyres & Accessories – complete with full website access and e-Newsletter subscription – turn to page 6.

First published in 1946, Tyres & Accessories is the top-selling quality trade magazine for tyres, wheels and associated pro-ducts. The magazine aims to provide trade professionals with a comprehensive news source and targeted advertising plat-form. All our products are widely-read in the UK, where T&A has the highest circulation in the trade, and internationally – T&A is shipped to 160 countries worldwide. It is the only tyre and wheel trade magazine in the UK that has its circulation independently audited by ABC, giving advertisers the assu-rance that their trust, advertisements and marketing spend have been well-placed.

If you are interested in subscribing to the magazine, accessing the full content of Tyrepress.com or receiving our free daily news service, please do not hesitate to get in touch by tele-phone on +44 (0)1782 214224 or by email to [email protected]. If you are interested in advertising in the ma-gazine or online, call Scott Parker on +44 (0)1782 214224 or email [email protected]. You can also fi nd this information and subscription forms at www.tyrepress.com and elsewhere in this media pack.

CONTENTS: [3] MAGAZINE ADVERTISING RATES [4] MEET THE TEAM [5] RETREADING SUPPLEMENT [6] SUBSCRIPTIONS INFORMATION [7]CLASSIFIED ADVERTISING AND INSERTIONS [8-9] 2010 FEATURES LIST

MAGAZINE ADVERTISING RATES

NUMBER OF INSERTIONS 1-3 4-6 7-9 10-12

Full Page Mono £ 995 £ 950 £ 875 £ 800(210 x 297 mm)

Half Page Mono £ 600 £ 580 £ 550 £ 500(190 x 135 mm)(92 x 273 mm)

Quarter Page Mono £ 420 £ 400 £ 375 £ 350(92 x 135 mm) Vertical(52 x 273 mm) Vertical Banner(190 x 64 mm) Horizontal

Front Cover £ 2000(216 x 303 mm incl. 50 mm bleed for our logo)

Back Cover £ 1650(216 x 303 mm)

Inside Front/Back Cover £ 1420(297 x 210 mm)

Double Page Spread £ 2700(400 x 273 mm)

Colour £ 350

Spot Colour £ 150

Recognised agencies will receive a 15% commission

All copy must be supplied to Tyres & Accessories in high resolution format (300dpi) PDF, JPEG or GIF fi le.

Due to quality control: Tyres & Accessories will not be able to accept any adverts of low quality resolution.

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Scott ParkerAdvertising Manager

6A Salem Street, Etruria, Stoke-on-Trent, Staffordshire, ST1 5PR, United Kingdom

Tel.: +44(0)1782 [email protected]

Bank details:National Westminster Bank10 Station Road Clacton-on-SeaEssex C015 1TAUnited Kingdom

Sort Code: 60 05 33Account Number: 70 30 44 40

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MEET THE TEAMMEET THE TEAM

Publisher Klaus Haddenbrock ........................................................... +49 (0)4141 [email protected]

EditorialChristopher Anthony ......................................................... +44 (0)1782 [email protected] Goodchild ............................................................ +49 (0)4141 [email protected] Bogie.................................................................... +44 (0)1782 [email protected] Gardner .................................................................... +44 (0)1255 [email protected]

AdvertisingScott Parker ....................................................................... +44 (0)1782 [email protected] Day ........................................................................... +44 (0)1255 [email protected]

Circulation ManagerJulie Wilshaw.................................................................... +44 (0)1782 [email protected]

TYRE INDUSTRY PUBLICATIONS LTD.

Editorial Offi ce of Tyres & Accessories6A Salem Street, Etruria, Stoke-on-Trent, Staffordshire, ST1 5PR, United Kingdom

Tel.: +44 (0)1782 214224Fax: +44 (0)1782 286589

Registered Offi ce Unit I, Magnolia Centre, Telford Road, Clacton-on-Sea, Essex CO15 4LP, United KingdomTel.: +44 (0)1255 222233 ........................................................ [email protected]: +44 (0)1255 222234 ........................................................ www.tyrepress.com

05

RETREADING SUPPLEMENT

• The Retreading Supplement is a joint production of Tyres & Accessories and Neue Reifenzeitung, presented in both English and German. • Focusing on the growing global enterprise of tyre retreading, the supplement is supplied with all March and September issues of both magazines every year, in addition to being available electronically to subscribers at http://www.tyrepress.com/News/tyrepress_magazine/ • It has a circulation of nearly 13,500 copies, delivered to important tyre business contacts in 160 countries.




06

SUBSCRIPTIONS INFORMATIONSUBSCRIPTIONS INFORMATION

Please select which membership type you would preferfrom the options below. If you have any questions about the signup procedure, please don‘t hesitate to contact us on +44 (0) 1782 214224.

MAGAZINE SUBSCRIPTION (UK) (£60.00 for one year)· 12 issues of Tyres & Accessories magazine, · 12 months complete access to tyrepress.com and subscription to our popular e-Newsletter. (UK-based customers only).

MAGAZINE SUBCRIPTION (EUROPE) (£70.00 for one year)· 12 issues of Tyres & Accessories magazine, · 12 months complete access to tyrepress.com and subscription to our popular e-Newsletter. (European based customers only).

MAGAZINE SUBSCRIPTION (GLOBAL) (£90.00 for one year)· 12 issues of Tyres & Accessories magazine · 12 months complete access to tyrepress.com and subscription to our popular e-Newsletter.

ONLINE SUBSCRIPTION (6 MONTHS) (£45.00 for 6 months)· 6 months complete access to tyrepress.com and subscription to our popular e-Newsletter. (Print magazine not included).

ONLINE SUBSCRIPTION (12 MONTHS) (£80.00 for one year)· 12 months complete access to tyrepress.com and subscription to our popular e-Newsletter. (Print magazine not included).

FOR SECURE WEB PAYMENTS VISIT:www.tyrepress.com/subscribe/signup.php

PAYMENT SYSTEM *SECURE SAGE PAY PAYMENTS

CLASSIFIED ADVERTISING AND INSERTIONSCLASSIFIED ADVERTISING AND INSERTIONS

07

Number of Insertions 1-3 4-6 7-9 10-12

Full Page Mono £ 950 £ 905 £ 855 £ 800

Half Page Mono £ 500 £ 475 £ 450 £ 425

Quarter Page Mono ....................... £ 280 £ 265 £ 250 £ 235Horizontal or Vertical

CLASSIFIED ADVERTISING

Please note Recruitment & Private Sale Goods advertisements will be charged at £16 per column centimetre. Recruitmant advertisements will also appear in the Jobs section of Tyrepress.com

Magazine inserts must be with our printers no later than 1 week prior to print.

1-12 pages, up to A4 saddle stitched £ 500.00

12 Pages (Hand Inserted) £ 750.00

MAGAZINE INSERTIONS

All copy must be supplied to Tyres & Accessories in high resolution format (300dpi) PDF, Jpeg or GIF fi le.

Due to quality control: Tyres & Accessories will not be able to accept any adverts of low quality resolution.




JANUARY Agricultural Tyres 13.12.2010 17.12.2010 22.12.2010 Motorcycle Tyres

FEBRUARY Wheel Alignment and Lifting Equipment 14.01.2011 21.01.2011 26.01.2011 TPMS

MARCH Retreading Special – Bilingual Supplement 10.02.2011 17.02.2011 22.02.2011 Tyre Collection, Recycling and Disposal International Wholesalers 4x4 Tyres

APRIL Wheel Report 11.03.2011 18.03.2011 23.03.2011 Raw Materials Diagnostic Equipment

MAY Retail/Buying Groups 15.04.2011 22.04.2011 27.04.2011 Industrial/Specialty Tyres Van Tyres Automechanika 2011 Preview

JUNE High-Performance Tyres 13.05.2011 20.05.2011 25.05.2011 Exhausts

FEATURES: EDITORIALDEADLINE

ADDEADLINE

AD COPYDEADLINE

// FEATURES LIST 2011 // TYRES & ACCESSORIES

JULY Earthmover/OTR Tyres 10.06.2011 17.06.2011 22.06.2011 Manufacturing Machinery Automechanika Review

AUGUST Truck Tyres 15.07.2011 22.07.2011 27.07.2011 Brakes CITExpo Preview

SEPTEMBER Retreading Special – Bilingual Supplement 12.08.2011 19.08.2011 24.08.2011 Winter Tyres

OCTOBER e-Commerce 16.09.2011 23.09.2011 28.09.2011 Wholesalers Batteries CITExpo Review

NOVEMBER Motorsport Review 14.10.2011 21.10.2011 26.10.2011 Fleet Business

DECEMBER Tyre Changers, Wheel Balancers 11.11.2011 18.11.2011 23.11.2011 Garage Consumables (inc. weights) Year in Review

JANUARY Agricultural Tyres 13.12.2010 17.12.2010 22.12.2010 Motorcycle Tyres

FEBRUARY Wheel Alignment and Lifting Equipment 14.01.2011 21.01.2011 26.01.2011 TPMS

MARCH Retreading Special – Bilingual Supplement 10.02.2011 17.02.2011 22.02.2011 Tyre Collection, Recycling and Disposal International Wholesalers 4x4 Tyres

APRIL Wheel Report 11.03.2011 18.03.2011 23.03.2011 Raw Materials Diagnostic Equipment

MAY Retail/Buying Groups 15.04.2011 22.04.2011 27.04.2011 Industrial/Specialty Tyres Van Tyres Automechanika 2011 Preview

JUNE High-Performance Tyres 13.05.2011 20.05.2011 25.05.2011 Exhausts

FEATURES: EDITORIALDEADLINE

ADDEADLINE

AD COPYDEADLINE

// FEATURES LIST 2011 // TYRES & ACCESSORIES

media pack and electronic advertising rates 2011

ONLINE

TYREPRESS.COM AND THE E-NEWSLLETTER

02

HELLO AND WELCOME to the media information pack and advertising rate card for the premier tyre business news site, tyrepress.com. Having relaunched in May 2009, the fea-ture-rich tyrepress.com achieved record new 12-year highs in terms of monthly site visits in 2010, as the site surpassed 21,000 published news stories – all of which are available in the site’s News section. Advertising rates for the website are available on the page to the right of this column, including different banner sizes, links and animation options. Watch out for video advertising in the near future.

In addition to the valuable advertising opportunities offered in the rest of the website, tyrepress.com also has a power-ful new Business Directory. The Directory allows companies to present linked corporate logos, make company literature available for download, and even include video content, such as advertisements. Business Directory entries also link to the large news section of the site, making them visible to every visitor to tyrepress.com. To fi nd out how to take advantage of these features, turn to page 06.

The tyrepress.com e-Newsletter has had its most successful year ever, now boasting a subscriber list of over 16,000 global tyre business contacts. The e-Newsletter continues to offer ex-citing new advertising opportunities, comprising fi ve banner sizes and three positions, while an all new Solus e-Newsletter option allows you to send an email to the entire subscriber list (subject to availability). Effectively, advertisers send a linked advert to 16,000 tyre business professionals every working day – turn to page 05 to see how your company can benefi t from this valuable service.

CONTENTS: [3] TYREPRESS.COMADVERTISING RATES [4] TYREPRESS.COMFEATURES [5] E-NEWSLETTER ADVERTISING RATES [6] BUSINESS DIRECTORY RATES [7]SUBSCRIPTION TOTYREPRESS.COM [8-9] 2010 TYRES & ACCESSORIESFEATURES LIST

TYREPRESS.COM ADVERTISING RATES

03

Home PageHeader Advert

£ 480 (per month)

Top Side BarAdvert

£ 300 (per month)

Side Tower Large Advert

£ 360 (per month)

Side Tower Medium Advert

£ 300 (per month)

Top CentreBanner£ 360 (per month)

Side Tower Small Advert

£ 240 (per month)




Massive News Archive

• While the tyrepress.com homepage is updated on every business day and contains the latest in tyre-based news, the news archive contains everything ever published during the 12 years of the website’s existence.• 21,000-plus articles are available at http://www.tyrepress.com/News/• Powerful search engine and browser-friendly article categorisation help readers to reach the required articles or topics faster.

Multimedia Capabilities

• tyrepress.com supports exciting new features, such as picture galleries alongside news stories, embedded video and digital magazine editions for subscribers.• Advertisers can reach tyre business contacts with downloads, animated and video content in addition to still images and links on all pages, including the Business Directory (see p. 06).• Expect more exciting tyre news features to be announced in 2011, as tyrepress.com continues to grows.

04

TYREPRESS.COM FEATURES

600 x 100 Pixels (per month) £ 420 £ 400 £ 375 £ 350

600 x 200 Pixels (per month) £ 720 £ 684 £ 660 £ 624

Header Banner (per month)800 x 120 Pixels £ 530 £ 500 £ 475 £ 460

Sidebar Banner (per month) £ 200 £ 150200 x 100 Pixels

Solus e-Newsletter £ 1200.00 (subject to availability)

Number of Months 1-3 4-6 7-9 10-12

E-NEWSLETTER · Advertising Rates 2011

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E-NEWSLETTER ADVERTISING RATES




Recognised agencies will receive a 15% commission.All copy must be supplied to Tyres & Accessories in high format (300dpi) PDF, JPEG or GIF fi le. Due to quality control; we will not be able to accept any adverts of low quality resolution.

Special Offer – Buy package 3 with pdf and e-Brochure for only £375 – a saving of £125

Total cost of package 3 with both pdf and e-Brochure £500 rrp

A pdf of your company‘s brochureavailable for direct download£45

B e-Brochure with turnable pages, no need to download£100

ADDITIONAL FEATURES TO PACKAGE 2

ADDITIONAL FEATURES TO PACKAGE 1Larger advert to include photo/logoOnly £250Additional photos£35 each

BUSINESS DIRECTORY RATES

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BASIC PACKAGE 1Hyperlink to your e-mail and websiteOnly £160

Your company Your address Your telephone number Your e-mail (hyperlinked) Your website (hyperlinked) Your web address in Tyres & Accessories magazine

The Business Directory lists contact information and promotional materials on tyrepress.com.

Total cost of package 3 with both pdf and e-Brochure

06




07

SUBSCRIPTIONS INFORMATION

Please select which membership type you would preferfrom the options below. If you have any questions about the signup procedure, please don‘t hesitate to contact us on +44 (0) 1782 214224.

ONLINE SUBSCRIPTION (6 MONTHS) (£45.00 for 6 months)· 6 months complete access to tyrepress.com and subscription to our popular e-Newsletter. (Print magazine not included).

ONLINE SUBSCRIPTION (12 MONTHS) (£80.00 for one year)· 12 months complete access to tyrepress.com and subscription to our popular e-Newsletter. (Print magazine not included).

MAGAZINE SUBSCRIPTION (UK) (£60.00 for one year)· 12 issues of Tyres & Accessories magazine, · 12 months complete access to tyrepress.com and subscription to our popular e-Newsletter. (UK-based customers only).

MAGAZINE SUBCRIPTION (EUROPE) (£70.00 for one year)· 12 issues of Tyres & Accessories magazine, · 12 months complete access to tyrepress.com and subscription to our popular e-Newsletter. (European based customers only).

MAGAZINE SUBSCRIPTION (GLOBAL) (£90.00 for one year)· 12 issues of Tyres & Accessories magazine · 12 months complete access to tyrepress.com and subscription to our popular e-Newsletter.

FOR SECURE WEB PAYMENTS VISIT:www.tyrepress.com/subscribe/signup.php

PAYMENT SYSTEM *SECURE SAGE PAY PAYMENTS

t&a 2011 media pack

Documents

fi nd advertising rates

mm92 x

vertical52 x

electronic advertising

classified advertising

advertising deadlines

copy of tyres accessories

quality trade magazine