When design is not enough…© 2014 Olga Steidl | Linko for SXC14 | @olgasteidl
“A lot is not a number” (c) me !!
Olga Steidl Growth at Linko @olgasteidl
We don’t build startups We build businesses
There is no Business without a Product
New type of Product: where the feedback loop is almost immediate
Why despite a great design some products still fail?
//1 Development team has never seen a user
//2 Market is too small … too early
… too late
//5 You have only ONE product message
//6 Sales Cycle is too long
//7 Client never comes back
//8 You are technology dependant
//10 You are running out of money
sometimes we fall down because there is something down there we're supposed to find !(c) unknown
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@olgasteidl | http://linko.io