fail? startups why · fail? 7 quick reasons to the failure of startups "success is not final,...

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WHY STARTUPS FAIL? 7 Quick reasons to the Failure of Startups

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Page 1: FAIL? STARTUPS WHY · FAIL? 7 Quick reasons to the Failure of Startups "Success is not final, failure is not fatal: it is the courage to continue that counts." ... 7 Reasons which

WHY STARTUPS FAIL?7 Quick reasons to the Failure of Startups

Page 2: FAIL? STARTUPS WHY · FAIL? 7 Quick reasons to the Failure of Startups "Success is not final, failure is not fatal: it is the courage to continue that counts." ... 7 Reasons which

"Success is not final,failure is not fatal: it isthe courage to continuethat counts."

Winston Churchill

Page 3: FAIL? STARTUPS WHY · FAIL? 7 Quick reasons to the Failure of Startups "Success is not final, failure is not fatal: it is the courage to continue that counts." ... 7 Reasons which

9 Out of 10 Startups Fail

Page 4: FAIL? STARTUPS WHY · FAIL? 7 Quick reasons to the Failure of Startups "Success is not final, failure is not fatal: it is the courage to continue that counts." ... 7 Reasons which

7 Reasons whichcontribute to the

failures ofstartups & new

businesses

Page 5: FAIL? STARTUPS WHY · FAIL? 7 Quick reasons to the Failure of Startups "Success is not final, failure is not fatal: it is the courage to continue that counts." ... 7 Reasons which

NOMARKETNEEDA SCENARIO WHERE YOUSTART A VENTUREWITHOUT DOING MARKETRESEARCH

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Page 6: FAIL? STARTUPS WHY · FAIL? 7 Quick reasons to the Failure of Startups "Success is not final, failure is not fatal: it is the courage to continue that counts." ... 7 Reasons which

IDENTITYMARKETNEEDNo Market Need = No Revenue

Lessons At Startup

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Page 7: FAIL? STARTUPS WHY · FAIL? 7 Quick reasons to the Failure of Startups "Success is not final, failure is not fatal: it is the courage to continue that counts." ... 7 Reasons which

How to identifyMarket Need?MARKET RESEARCH

Who your customers are?1.

2. What they want or need?

3.How much they will pay for it?

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Page 8: FAIL? STARTUPS WHY · FAIL? 7 Quick reasons to the Failure of Startups "Success is not final, failure is not fatal: it is the courage to continue that counts." ... 7 Reasons which

RUNOUT OFCASHBAD CASH FLOWDECISIONS OR INABILITYTO RAISE FUNDS

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Page 9: FAIL? STARTUPS WHY · FAIL? 7 Quick reasons to the Failure of Startups "Success is not final, failure is not fatal: it is the courage to continue that counts." ... 7 Reasons which

The mostimportantword in theworld ofBusiness is"Cash flow".

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Page 10: FAIL? STARTUPS WHY · FAIL? 7 Quick reasons to the Failure of Startups "Success is not final, failure is not fatal: it is the courage to continue that counts." ... 7 Reasons which

How to maintain A Healthy CashFlow?

Always have a financial Plan

Keep a close tab on your expenses.

Always think twice before spending on your wants.  Remember, wants can waitneeds cannot.

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Page 11: FAIL? STARTUPS WHY · FAIL? 7 Quick reasons to the Failure of Startups "Success is not final, failure is not fatal: it is the courage to continue that counts." ... 7 Reasons which

NOT THE RIGHT TEAMTHE HUMAN RESOURCESTRUGGLE

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Page 12: FAIL? STARTUPS WHY · FAIL? 7 Quick reasons to the Failure of Startups "Success is not final, failure is not fatal: it is the courage to continue that counts." ... 7 Reasons which

23% ofStartups FailBecause of AnInadequateTeam

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Page 13: FAIL? STARTUPS WHY · FAIL? 7 Quick reasons to the Failure of Startups "Success is not final, failure is not fatal: it is the courage to continue that counts." ... 7 Reasons which

Get The Right TeamWith The Right Skills.

The right people are the most important asset of startups. Back the right team and thenraise the bar.

“Having the right team determines the path and outcome of a new venture more than any decision in the lifecycle of a company,”

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Page 14: FAIL? STARTUPS WHY · FAIL? 7 Quick reasons to the Failure of Startups "Success is not final, failure is not fatal: it is the courage to continue that counts." ... 7 Reasons which

Get Out-CompetedOUTWITTED BY COMPETITION!

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Page 15: FAIL? STARTUPS WHY · FAIL? 7 Quick reasons to the Failure of Startups "Success is not final, failure is not fatal: it is the courage to continue that counts." ... 7 Reasons which

Ignoring Competitors is also a recipe for failure in

19% of the startupfailures.

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Page 16: FAIL? STARTUPS WHY · FAIL? 7 Quick reasons to the Failure of Startups "Success is not final, failure is not fatal: it is the courage to continue that counts." ... 7 Reasons which

How to stay ahead OfCompetition!

Know the competitors  - Find your competitors and their offerings.

Know your customers. Find the demand of your customers  - is it lower price, more flexible service, the latest products? Revise your sales and marketing strategy accordingly.

Look after your existing customers.

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Page 17: FAIL? STARTUPS WHY · FAIL? 7 Quick reasons to the Failure of Startups "Success is not final, failure is not fatal: it is the courage to continue that counts." ... 7 Reasons which

PRICING & COSTSTRATEGYWHEN YOU WRONGLY PRICE APRODUCT!

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Page 18: FAIL? STARTUPS WHY · FAIL? 7 Quick reasons to the Failure of Startups "Success is not final, failure is not fatal: it is the courage to continue that counts." ... 7 Reasons which

We are competing in a very Price sensitive market.Price your product too high and you are in the process of losing the bulk of your customers. Under price, your products and you will be competing in a very low-end Market.

05

Page 19: FAIL? STARTUPS WHY · FAIL? 7 Quick reasons to the Failure of Startups "Success is not final, failure is not fatal: it is the courage to continue that counts." ... 7 Reasons which

What is a "Bad Pricing Strategy"?

Poor Value Preposition

Setting too low prices to penetrate the market.

Setting high price, thereby risking affordability

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Page 20: FAIL? STARTUPS WHY · FAIL? 7 Quick reasons to the Failure of Startups "Success is not final, failure is not fatal: it is the courage to continue that counts." ... 7 Reasons which

POOR PRODUCTBAD OR INCOMPLETEPRODUCT

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Page 21: FAIL? STARTUPS WHY · FAIL? 7 Quick reasons to the Failure of Startups "Success is not final, failure is not fatal: it is the courage to continue that counts." ... 7 Reasons which

Building the wrong product is expensive and disastrous for Startups

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Page 22: FAIL? STARTUPS WHY · FAIL? 7 Quick reasons to the Failure of Startups "Success is not final, failure is not fatal: it is the courage to continue that counts." ... 7 Reasons which

How to develop agood Product

Build the right product before you thinkof building the product right.

Understand your product's valueproposition from the outset.

Ask the customer if he or she would useyour product not just if he or she coulduse it.

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Page 23: FAIL? STARTUPS WHY · FAIL? 7 Quick reasons to the Failure of Startups "Success is not final, failure is not fatal: it is the courage to continue that counts." ... 7 Reasons which

Bad Business Model

THE BUSINESS HAS NOTIDEA ON HOW TO MAKEPROFITS!

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Page 24: FAIL? STARTUPS WHY · FAIL? 7 Quick reasons to the Failure of Startups "Success is not final, failure is not fatal: it is the courage to continue that counts." ... 7 Reasons which

Failing To Plan Is

Planning To Fail07

Page 25: FAIL? STARTUPS WHY · FAIL? 7 Quick reasons to the Failure of Startups "Success is not final, failure is not fatal: it is the courage to continue that counts." ... 7 Reasons which

How to design agood BusinessModel

Confirm that your product or service solves the problem.

Talk to industry experts and investors.

Plan and execute a pilot or local rollout.

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Page 26: FAIL? STARTUPS WHY · FAIL? 7 Quick reasons to the Failure of Startups "Success is not final, failure is not fatal: it is the courage to continue that counts." ... 7 Reasons which

“FAILURES CONTRIBUTE MORE THAN SUCCESS TO YOUR LEARNING CURVE”

Page 27: FAIL? STARTUPS WHY · FAIL? 7 Quick reasons to the Failure of Startups "Success is not final, failure is not fatal: it is the courage to continue that counts." ... 7 Reasons which

Continue from this Presentation and read "Why Startups Fail" on a blog!

Learn from the experience of famous failed startups in India

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