sustainability report 2014 rai amsterdam

sustainability report// 2014

Every year RAI Amsterdam BV publishes a report on its results and main developments in the field of Corporate Social Responsability (CSR).

This Sustainability Report 2014 follows the directives of the Global Reporting Initiative, and RAI Amsterdam BV considers that level B applies here. This report is intended for all stakeholders as well as anyone with interest in RAI Amsterdam's sustainability policy.

Tableofcontent

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1.Introduction 4

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .OurmanagementaboutCSR 5

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .OurCSRpolicy 9

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .AboutRAIAmsterdam 10

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2.Keyresults2014 13

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Creatingagreatenvironmenttomeet 14

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Well-being:keyresults 15

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Environment:keyresults 16

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Communities:keyresults 19

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3.Improvingwell-being 20

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Introduction 21

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Well-being:keyresults 23

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Committedemployer 24

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Charities 28

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Residentrelations 31

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .4.Reducingenvironmentalimpact 33

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Introduction 34

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Environment:keyresults 35

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Reducingfossilfuels 36

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Reducingemission 39

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Leaderinwastemanagement 41

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Progressinwaterusage 45

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Mobility 46

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Cleaning 49

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Certification&externalrecognition 50

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .5.Empoweringcommunities 52

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Introduction 53

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Communities:keyresults 54

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Sustainablecontentatevents 55

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .InternalandexternalCSRvisibility 58

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Increasingourresponsibility 60

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Sustainablecatering 62

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Increasingsustainabilitytogether 64

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Supportingsustainableevents 65

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Clientrelations 67

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .6.Horizon 68

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Longtermengagement 69

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .7.Appendices 70

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .GRItable 71

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .8.Colophon 75

4

INTRODUCTION

1

5

OurmanagementaboutCSR

SustainabilityisimportanttoRAIAmsterdam.Asanambitiouscompany,wehavebeenworkingoncreatingan

environmentallyfriendlyenvironmentforsuccessfulmeetingssince2008.By2017weaimtobeoneofthefrontrunnersinthe

fieldofsustainabilityintheconferenceandeventindustryinEurope.

Inthepastyearwehavetakenmoremajorstepstowardsrealisingourgoal,includingstartingtherenovationofourclimatecontrol

system.Meanwhile,ourrecentlycompletedAmtriumbuildingisthefirstBreeamExcellent-certifiedexhibitionandconferencebuildingin

Europe.

Thisreportprovidesinformationontheresultsachieved,thechallengesfaced,theopportunitiesforimprovement,andmuchmore

besides.WelookforwardtosharingourvisiononCSRwithyou.

“Creatingagreatenvironmenttomeet”

6

HansBakkerCEORAIAmsterdam

Whichsustainabilitytrendappealstoyoumost?

Energysavings.Afterall,thelessenergyyouconsume,thelessneedstobegenerated.

WhichsustainableopportunitiesdoyouseefortheRAI?

CommunicatingthesustainabilitymessageasacompanyandinvariouswaysduringexhibitionsintheRAI.Ourrecentlyannounced

partnershipwiththeindependentenvironmentalorganisationNatuur&Milieucanbeagreathelpinthisregard.

Whatdoes‘creatingagreatenvironmenttomeet’meantoyou?

Aplacewhereyoucanbesurethateveryeffortisbeingmadetocreateamoresustainableworld.ThisiswhatwetrytodoatRAI

Amsterdaminalltheareasrelevanttoourselves,ourclientsandourvisitors.

Inyouropinion,wheredoesthestrengthof(sustainable)connectionslie?

Inallformsofrelationmanagementwithourstakeholders.

WhatisthegreatestsustainabilitychallengethatRAIAmsterdamfaces?

That,intime,wecanbesurethatwefullymeetallthebasicconditionsforsustainabilitywehavesetforourselvesintheareaswehave

defined.

7

JanvandenBoschDirectorofRAIConventionCentre


Public-privatepartnerships:greatthingscanbeachievedwhencompanies,municipalitiesandregionsjoinforcesinthefieldof

sustainability.


Wehavesetuptheorganisationanddeterminedourstrategy;nowweneedtorealisetheopportunities.Wearestillonlyatthe

beginningofwhatispossible.Wehavealreadymadegreatprogressintechnology,withissuessuchasmunicipalheatingandefficient

electriccoolingwherewehaveswitchedto100%sustainableenergy


Creatingaclimateinternallyinwhichpeopleproposeinitiatives,andmakingthoseinitiativesvisibleexternallysothattheycanbeutilised

byourstakeholders.

Constantlyaimingforimprovementwheredoingwhatwecan,wherewecan.


Incooperation;withemployeestorealisegoalsandcelebratesuccesses;withexternalparties–suchastheZuidasGreenBusiness

Club–torealiseandenrichsustainableinitiatives.


Wewanttoofferasustainablealternativeforeachproductoverthecomingyears.Whileweareheadingintherightdirection,itwould

beevenbetterifthesustainableproductswouldbeonthetopofourclients’wishlistaswell!

8

IdsBoersmaDirectorofRAIExhibitions


Thecirculareconomy:oncethatisembeddedinsociety,greatprogresscanbemadeandwecantrulycontributetoabetterworld.


Increasingthesustainabilityofevents.Bothintermsofcontent,whereinnovationandsustainabilityplayaprominentrole,andinraising

awarenessamongvisitorsandexhibitorsofthechoicestheymake(footprint).Wecanandmusthelpthemdoso;fromenergy

consumptiontosustainableprocurement.


Creatingamomentorplatformthatenablespeopletoachievesuccess.Facilitatingconnectionsthatenableexhibitorsandvisitorsto

makecontact,dobusiness,shareinnovationsandideas,andhavemeaningfulconversations.


Wearesuccessfulifourexhibitorsandvisitorscomeupwithideasanddiscoverinnovationswhichtheycanrealiseandwouldliketo

implementthemselves.ThereisnothingbetterthansustainablechoicesthatwereinspiredinandbytheRAI.


Continousefforttobeafrontrunnerandcomposeasustainablerangeforourclientswhilestrivingtomaintainourmarginatthesame

time.

9

OurCSRpolicy

RAIAmsterdamiscontstantlysearchingforwaystoinnovateandimprovearoundallkindsofissues.In2013acompleteand

elaboratelongtermCSRstrategywasformulated.AstrategythathelpsliftCSRwithinourorganisationtonewheights.Within

thenewCSRstrategywelookedathowtoorganiseourselvestobecomefuture-proofandhowtoeffectivelycontributeto

creatingsharedvalue.Valueforourstakeholdersandourorganisation.

“RAIAmsterdamaimstobeoneofthefrontrunnersinthefieldofsustainabilityintheconferenceandexhibitionindustryinEuropeinthenextfiveyears”

10

AboutRAIAmsterdam

RAIAmsterdamisaninternationalexhibitionandconventionorganisation.Weaimtobringtogether,connectandinspire

peoplebyorganisingandfacilitatingmeaningfulencounters.

Missionandstrategy

Ourmission:'Inspiringpeople'

AllRAIAmsterdam’sactivitiesultimatelyrevolvearoundourguidingprincipleofinspiringpeople.Webelieveinthepowerofconnection

andaimtocreatethebestpossibleconditionsforinspiringencounters.Whetheritisanexhibitionforthegeneralpublic,alarge

conference,aninternationaltradeexhibition,adanceeventoratheatreshow,ineverythingwedo,thisessence–inspiringpeople–

remainscentral.

Strategy:'enhancingthevalueofencounters’

RAIAmsterdamprovidesaddedvalueforitsvisitorsbybringingthemtogetherinaninspiringenvironment.Indoingso,wecontributeto

successfulbusiness,memorableevents,pleasanteveningsoranyothergoalthatconnectsourguests.ThisiswhyRAIAmsterdam’s

strategyisdesignedtoenhancethevalueofmeetings,inalltheirmanyaspects.

RAIAmsterdam’saim–bringingpeopletogetherandinspiringthem–hasremainedthesamesincethefirstexhibition,whichwasheld

over120yearsago.ThemannerinwhichRAIAmsterdamachievesthisisfine-tunedtothewishesandrequirementsofthevisitorsof

todayandtomorrow.

RAIAmsterdamhastwodivisionswhichworkontherealisationofitsstrategy.Company

ConventionCentre

TheRAIAmsterdamConventionCentreisaninnovative,sustainableandcost-efficientbuildingcomplex,situatedinaneasy-to-reach

locationatarelativelyshortdistancefromthecitycentre.Theconventioncentreaccommodatesaround500eventsand1.6million

visitorseveryyear.

Employees:hospitalityfirst

Whetheritinvolvesameetingoffivepeople,50,000conferencedelegatesor250,000exhibitionvisitors,RAIemployeesareproudto

contributetheirexperienceandexpertise,providingawiderangeofservicesandproductswhichensureahospitablewelcome.Itis

thankstotheprofessionalismofouremployeesthatalltherequirementsofourclientsaremettotheircompletesatisfaction.

Multifunctionalbuildingcomplex

Thestrengthoftheconventioncentreliesinitsmultifunctionalcharacter,whichallowstheRAItoswitchquicklyandflexiblybetweenthe

widestpossiblerangeofuses.AsaresulttheweightedaverageeffectiveoccupancyrateoftheRAIAmsterdamConventionCentreis

oneofthehighestinEurope.

11

TheConventionCentreissituatedontheedgeofthecitycentreandhasitsowntrainandmetrostation.Asecondmetrostation,

connectedtotheNorth/Southmetroline,isexpectedtoopenin2017.VisitorscantravelfromtheConventionCentretothemainhallat

SchipholAirportorthehistoriccentreofAmsterdaminlessthantenminutes.

Exhibitions:organisationandoperationofRAIexhibitiontitles

AroundhalfoftheturnoverofRAIAmsterdamisrelatedtoRAI-organisedevents.TheRAIExhibitionsdivisiondevelopsandoperates

ourexhibitiontitles.Intotalitorganises25consumerandtradeevents,bothDutchandinternational.Theseeventslargelytakeplacein

Amsterdam,butsomeareorganisedelsewhereintheNetherlandsandabroad.

Stronginternationalposition

Retainingaclearfocusonfirst-classeventsandourknowledgeofmarketsandtargetgroups,RAIAmsterdamhasexhibitiontitlesinfive

sectorsinwhichitisaglobalmarketleader.Thesesectors(andexhibitiontitles,respectively)are:professionalcleaning

(ISSA/INTERCLEAN),remanufacturing(ReMaTec),traffictechnology(Intertraffic),themaritimesector(METSTRADE),andwater

technology(Aquatech).ThevariousinternationalexhibitionsandconferencesorganisedbythirdpartiesinRAIAmsterdamConvention

Centre,aswellasthespin-offexhibitionsorganisedbyRAIExhibitionsinChina,Mexico,TurkeyandtheUS,alsocontributetoour

stronginternationalposition.

Physicalandvirtualmeetings

Inadditiontophysicalmeetingsatevents,RAIAmsterdamalsofacilitatesvirtualencountersbeyondtheeventitself.Thisenhancesthe

reachofexhibitionsandconventionsandallowsthecontinuationofcontactsbetweentargetgroupsandcommunitiesoutsideofevent

dates.

Stimulatingcityandsociety

RAIAmsterdamstimulatestheeconomyinthecityandregion.Hotels,restaurants,museums,transportcompanies,suppliersandthe

airportbenefitfromthelargenumberofexhibitorsandvisitorswhovisitthecityduetothe(ofteninternational)exhibitions,conferences

andevents.TheeconomicvalueofRAIAmsterdamtotheAmsterdammetropolitanregionwasreassessedinlate2014,showinga

12

furtherincreaseoverrecentyears.RAIAmsterdamwasfoundtogenerateatotalturnoverintheAmsterdamregionofover600million

eurosaswellas7,000jobsonafulltimebasis.

CorporateSocialResponsibility(CSR)isanintegralpartofthepolicyofRAIAmsterdam.OurCSRapproachhasreceivedinternational

recognitionwiththemostprestigioussustainabilitycertificates.Theprogressmadeinthe15CSRpolicyareasisreportedannuallyina

separatesustainabilityreport.

Shareholders

RAIAmsterdamhastwoshareholders:theRAIAssociationandtheCityofAmsterdam.

Themajorityshareholder(75%)inRAIAmsterdamistheRAIAssociation,thetradeassociationformanufacturers,importersand

wholesalersofmobility-relatedproductssuchascars,trucks,bicyclesandtrailers.Theassociationhas500members.

TheinvolvementoftheassociationwithRAIAmsterdamhasalonghistoryasthebicycleindustrystartedorganisinganannualtrade

exhibitioninAmsterdamin1893.ThenameRAI,whichstands(inDutch)for‘bicycleandautomotiveindustry’,wasdevelopedseveral

yearslaterwhentheautomotivesectorjoined.

TheremainingsharesareownedbytheCityofAmsterdam(25%),theparticipationofwhichdatesbackto1956andhasaneconomic

background.

Personnel

RAIAmsterdamemploysaround400people(around375FTEs).Approximatelyhalfofthesehaveacommercialposition,40%an

operationalroleand10%areinmanagement.Tempworkersarealsodeployedforspecificevents.TheRAIhasafixedpoolofaround

300regularflexibleworkersandemployssome3,000tempsayear.

13

KEY RESULTS 2014

2

14

Creatingagreatenvironmenttomeet

Overalllong-termapproach

‘Creatingagreatenvironmenttomeet’isanoveralllong-termapproachinwhichwelinkourbusinessstrategytoourCSRambitions.

Throughsustainableinnovation,wecreatesharedvalueforourstakeholdersandourselves,andbuildonafuturefullofnew

experiences,opportunitiesandmeaningfulmomentsthattrulymatter.

15

Well-being:keyresults

Well-being:keyresults2014

Internalstakeholders Employeesatisfactionscoreincreasedto7.9 TopEmployer2015certificatereceived GreenLunchorganisedforemployees

Potentialemployees Employmentprospectsforyoungpeopleimproved:preparationofYouthWorkAgreement YoungpeoplewithadisabilityprovidedopportunitiestotrainandworkatRAIAmsterdam:

OccupationalAnalysispilotprojecttogetherwiththeEmployeeInsuranceAdministration(UWV)

Localresidents NeighbourhoodresidentsinvitedtolookbehindthescenesofdanceeventValhalla2014

Charities AMREFFlyingDoctors:Cleanwater,healthyMaasaiinKajiado. EmmaChildren’sHospitalFoundation:supportforthe‘metamorphosis’projectand

constructionofchildren'srestaurant.

16

Environment:keyresults

Environment:keyresults2014

Energy,gas&emissions 50%reductioninCO2emissionsonheatingofbuildingsduetoconnectiontoNuonmunicipalheating

Switchtoelectriccooling:placementoffirst4.5MWhcoolingmachine,min.8xbetteryield 12%moreefficiencyfrom1,632solarpanelsthanestimated Installationofsevennewspeeddoorstopreventenergylosses FormulationofEnergyMasterPlantosecurethepolicy 25%reductioninCO2emissions

Water 9%savingsonwaterusecomparedto2013 Installationofnewwaterloopsystemunderthehallsconcluded;rinsingofpipes(against

legionella)nolongernecessary UseofgreywaterappliedinRAIAmtriumgreenhouse

Mobility 22,500parkingplacesatnewP+RlocationP1RAI Greenlightforconstructionofmultifunctionalparkinggarage

Certification Preservationoftriplegoldstatus:EarthCheckGold,GreenKeyGold,AIPCGold 4starBREEAMdesigncertificatefornewbuildings(Excellent)forAmtrium ISO-20121gapanalysis(sustainableevents)

Cleaning Openfeedbacksessionswith(window)cleaningpersonnel

Waste 100%wasterecycling=ZeroWaste(0%landfill) ParticipationinPlasticChallengeincooperationwithGreenBusinessClubZuidas Optimisationofinternalwasteprocess:20%moreseparationofinternalwaste Newinsightsintoresidualwaste DevelopmentofGreenOrganiserManual

SustainableEnergySources

Lesselectricity(andallofitrenewable)wasusedin2014comparedto2013.Thisistheresultofimplementedenergyconservation

projectsandthenowfullyoperationalsolarpanels

17

SustainableHeatingPurchase

Theswitchtodistrictheatingsignificantlyreducedtheconsumptionofnaturalgas.Thetransitiontoelectriccoolingandtheinstallationof

speeddoorsalsomadeforlowerconsumptionin2014.Inaddition,wehadamildwinter.

Wasteproduction

Since2007wehavereducedourwastevolumeby22.3percent.Theyear2014wasabusyexhibitionyear,andasaresult,thewaste

volumeincreasedinabsoluteterms.

18

WasteSeparationPercentage

ThisconcernsthepercentageofwasteseparatedwithinRAIAmsterdam.SeparationiscarriedoutbywastecollectionpartnerIcova,

andresultedin21%residualdrymassin2014.Thisresidueiseventuallycompletelyrecycled,meaningweultimatelyhavezerowaste.

WaterUsage

Wemadegoodprogresscomparedto2013,withareductionof9%.Thiscontinuesthedownwardtrend.

19

Communities:keyresults

Communities:keyresults2014

Eventcontent

Sustainableinitiatives&contentatexhibitions,suchastheHuishoudbeurs,Horecava,IntertrafficandGreenBuildings2014

Launchofnewsustainabletradeexhibition:GreenTech TestandlaunchofInnovationLABplatform

Procurement Auditoffoursuppliers Alistofsustainablecriteriaforsuppliers

Range Sustainabilitytrainingforaccountmanagers Asustainablealternativeforallproductgroups

Catering Trainingbanquetingemployees Increasingthesustainabilityofthepersonnelrestaurantrange

CSRvisibility Anewmottoforthesustainabilitypolicy:‘Creatingagreatenvironmenttomeet’ IntensivecommunicationrelatedtotheconstructionoftheRAIAmtriumsustainableconferenceandofficebuilding PRrelatedtoobtainingcertificatesfromEarthCheckGold,GreenKeyGoldandAIPCGold,IMEX/GMICGreen

SupplierSilverAward

20

IMPROVING WELL-BEING

3

21

Introduction

By‘well-being’,RAIAmsterdammeansthewelfareofpeopleinnon-materialterms.Toimprovewell-being,wefocuson

creatingsocialvalueforbothinternalandexternalstakeholders.RAIAmsterdamhasbeenconnectingpeoplesince1893,and

assuch,occupiesacentralspaceinsociety.

Weinvestinconnectedandinvolvedemployeeswhoactivelyworkoncreatingasustainableandinspiringenvironment.

Wecreateasafe,welcomingenvironmentforallthosewithbusinessorsocialinvolvementinRAIAmsterdamoritsactivities.

Wetakepartinthelocalcommunitybymakingstructuredinvestmentsinsocialreturn.

Ambition

In2017RAIAmsterdamisoneofthefrontrunnersofallEuropeanconventioncentresinofferinganattractive,sustainableworking

environment.

Keyobjectives

Weinvestinconnectedandinvolvedemployeeswhoactivelyworkoncreatingasustainableandinspiringenvironment.

Wecreateasafe,welcomingenvironmentforallthosewithbusinessorsocialinvolvementinRAIAmsterdamoritsactivities.

Wetakepartinthelocalcommunitybymakingstructuredinvestmentsinsocialreturn.

RAIAmsterdamasacommittedemployer

RAIAmsterdamaimstoactivelyandvisiblycontributeasanemployertothewelfareandwell-beingofcurrentandfutureemployees.We

considerthistobepartofoursocialresponsibility,activelypursuingasustainableHRpolicyfocusedonwell-being,vitalityandahealthy

lifestyleforouremployees.

RAIemployeesfeelstronglyconnectedtothecompany.Programmessuchasthe‘newwayofworking’(HetNieuweWerken)andRAI

Vitaalgiveaboosttoworkersandvisiblycontributetoagoodoveralldynamismandsenseofpride.

Atthesametime,asanemployerweensurethatwearepartofthelocalcommunity.Structuredinvestmentsintosocialreturnaremade

withrespectto:

TheroleofRAIAmsterdamasanapprovedteachingcompany

Helpingpeoplewithdifficultiesjoiningthelabourmarket

Reducingyouthunemployment

22

'Newwayofworking'Area ApproachManagement&space Weprovideresult-orientedmanagementwithspaceforandrelianceonemployeestaking

theirownresponsibility.Cooperationisbasedonanoptimalrealisationofclientneedsandpersonaldevelopment.

Learningcapacity Workingtogetherinasmarterwaybyprovidingandreceivingfeedbackandbylearningfromeachother.Weconstantlyimproveanddevelopourselvesthroughtheexchangeofknowledgeandexperience,bothonlineandoffline,throughouttheRAI.

Flexibleworking Weworktogethereffectivelyinaflexibleworkenvironmentinwhichwecreatemeaningfulencounters.Wemakeagreementsonhowandwhereweworktogethermosteffectively,independentoftimeandplace.

RAIVitaal

Viaour‘RAIVitaal’programme,RAIAmsterdampromotesactionsthatleadtoawarenessoftheimportanceofhealthandencourage

employeestojoin.In2014wedevelopedaseriesofresourcesforemployeesthatfocuson:

health&fitness

improvingjobsatisfaction

findingagoodbalancebetweenworkandpersonallife

preventionofstressandabsenteeism

Some42employeeshaveundergonetheHealthCheckin2014,andnearly100peoplefollowedoneoftheworkshops.Thevitality

programmeishighlyappreciatedbyparticipants.

Newworkingmethods

Thegoaloftheso-called‘newwayofworking’(HetNieuweWerken)approachistocreateanenvironmentinwhichwearebetterableto

realiseourgoals,getthebestfromouremployees,talentsandpotential,andimprovecustomerfocusandsatisfaction.Inshort‘working

togethertocreateamoreeffectiveworkingenvironment!’

23

Well-being:keyresults

Well-being:keyresults2014

Internalstakeholders Employeesatisfactionscoreincreasedto7.9 TopEmployer2015certificatereceived GreenLunchorganisedforemployees

Potentialemployees Employmentprospectsforyoungpeopleimproved:preparationofYouthWorkAgreement YoungpeoplewithadisabilityprovidedopportunitiestotrainandworkatRAIAmsterdam:

OccupationalAnalysispilotprojecttogetherwiththeEmployeeInsuranceAdministration(UWV)

Localresidents NeighbourhoodresidentsinvitedtolookbehindthescenesofdanceeventValhalla2014

Charities AMREFFlyingDoctors:Cleanwater,healthyMaasaiinKajiado. EmmaChildren’sHospitalFoundation:supportforthe‘metamorphosis’projectand

constructionofchildren'srestaurant.

24

Committedemployer

RAIAmsterdam:CommittedEmployer

RAIAmsterdamaimstoactivelyandvisiblycontributeasanemployertothewelfareandwell-beingofcurrentandfuture

employees.Weconsiderthistobepartofoursocialresponsibility,activelypursuingasustainableHRpolicyfocusedonwell-

being,vitalityandahealthylifestyleforouremployees.

RAIemployeesfeelstronglyconnectedtothecompany.Programmessuchasthe‘newwayofworking’(HetNieuweWerken)

andRAIVitaalgiveaboosttoworkersandvisiblycontributetoagoodoveralldynamismandsenseofpride.

Atthesametime,asanemployerweensurethatwearepartofthelocalcommunity.Structuredinvestmentsintosocialreturn

aremadewithrespectto:

TheroleofRAIAmsterdamasanapprovedteachingcompany

Helpingpeoplewithdifficultiesjoiningthelabourmarket

Reducingyouthunemployment

WorkingontheFuture

Aswebelieveitisimportanttoplayaroleineducatingstudentsforthelabourmarket,theRAIwelcomessome90traineesayear.Our

owntraineebureau,whichismannedbyatraineeundertheguidanceofourrecruiter,focusesonthefollowing,amongothers:

recruitmentprocedures

contactwitheducationalinstitutions

requestsfortours

Over800studentstookatouroftheRAIin2014.

25

SocialreturnforthecityofAmsterdam

WeaimtogeneratemoresocialreturnforthecityofAmsterdam.ASectorPlanwedevelopedhasallowedustoofferanumberof

concreteprojectstoprovidebetteropportunitiestopeoplewithpoorjobprospectsandyoungunemployedpeople.

Maincampaignsin2014

Improvingjobprospectsforyoungpeople:YouthEmploymentAgreement(preparation)

PilotprojectincollaborationwiththeEmployeeInsuranceAdministration(UWV):trainingyoungpeoplewithadisabilitytoworkat

RAIAmsterdam

ApprovedTeachingCompany

RAIAmsterdamisarecognisedwork-basedlearningcompanyandprovidestraineeshipplaces(vocationallearningtrackorBBL)at

levels3and4.Amaster-apprenticeprogrammeisdeployedwithinthetechnicalservice,whichaimstoboost:

1. thegrowthofyoungtechnicianswithaviewtofuturereplacement

2. supportforolderpeoplewithreducedphysicalcapacity

BBLstudentscancompleteatwo-yearcoursewithinthisprogramme,afterwhichtheygetapermanentcontract.

PartnershipswithTrainingInstitutes

RAIAmsterdamseekstoestablishcloselinksbetweenworkandeducation,andcooperateswithrelevanttraininginstitutestothisend.

Thebenefitsare:

Encouragingtheconnectionbetweenstudyandwork

Givingasubstantialboosttotraining

ReinforcingtheimageofRAIAmsterdamasanemployerinthelabourmarket

Welaunchedthreestructuralpartnershipswith:

26

ImprovingopportunitiesforyoungpeopleImprovingopportunities achievedDeploymentoftemps&training:basictraining,e.g.hospitalitytrainingoratrafficcontrollerdiploma.

Offeringaround90traineeshipsperyear.Dedicatedtraineeshipoffice.TraineeshipsatHBO(HigherVocationalEducation)andMBO(IntermediateVocationalTraining)levelsintheformsBBL(vocationallearningtrack),BOL(vocationaltraining)andcombined.

Apprenticeshipprogrammewithinourtechnicaldept.:BBLstudentstaketwo-yeartrainingcoursesandreceivepermanentcontractsuponcompletion.

Trainingoftrainees:e.g.jobapplications,personalbranding,timemanagement,MSOfficeskills.

Tours(10-12peryear)forbothHBOandMBOstudents:750to1000studentsperyear.

‘DiscoverRAI’initiativefortrainees:onedayspentinanotherdepartmenttoacquireknowledgeanddevelopotherskills.

RAIHospitalityprojectatAmsterdamROC:lessonsbasedonRAIe-modules,tourandlecture,andhospitalitytraining.FortystudentsspendthreedaysworkingwiththeServiceTeamoftheHuishoudbeurs.

RAIDiscoveryatstartoftraineeship:dayofintroductiontoRAIAmsterdam.

AmsterdamUniversityofAppliedSciences(HvA)

StendenUniversityofAppliedSciencesinLeeuwarden

VMBOCollegeZuid(theROClocatedoppositeRAIAmsterdam)

WeareproudofourpartnershipwiththeAmsterdamROCVMBOCollegeZuid,where‘RAIHospitality’hasbeenincludedinthe

curriculumsince2012.In2013-2014wecompletedthefirstprogrammewith40students.Itconsistedofaguestlecture,severalcourses

inhospitality,atouroftheRAIandapracticalinternshipintheRAIduringtheHuishoudbeursexhibition.

TacklingYouthUnemployment

In2014wemadethepreparationsrequiredtosigntheYouthEmploymentAgreementin2015.RAIAmsterdamiswillingandabletoplay

animportantroleinincreasingopportunitiesforyoungpeopleatwork.

Temporaryworkers

Inadditiontothepermanentemployees,weemploysome3,000uniquetemporaryworkersonanannualbasis.Thesetempsare

neededduetothedynamicworkpatternofourservices.Theyareemployedintheframeworkofpartnershipswithtempingagencies

andareoftenthefirstfacesvisitorssee.

27

TempsarewelcomedtoadedicatedHospitalityCrewCentre.ThegoalofthetemporaryemploymentpolicyofAmsterdamRAIisto

realiseandsecureactivitiesthatfocusonattractingandretainingsufficientlymotivatedandcompetenttemporaryemployeeswhenever

theyareneeded.

ParticipationAct

PilotprojectincooperationwiththeEmployeeInsuranceAdministration(UWV):youngpeoplewithlabourlimitationsreceivetrainingfor

workatRAIAmsterdam.

RAIAmsterdamhasinvestigatedthepossibilitiestoallowyoungpeoplewithoccupationalimparementtoreceivetrainingforworkatthe

RAI.In2014,researchwasconductedbytheUWVonopportunitiesforthistargetgroup.Labouranalyseswerecarriedoutatthe

BanquetingdepartmentandtheHospitalityCrewCentre(HCC).Itwasfoundthatthesedepartmentshadplentyofworksuitablefor

peoplewithoccupationaldisabilities.

RAIAmsterdamandUWVhavejoinedforcestofurtherimplementanactionplanthataimstoprovideopportunitiesforyoungpeople

withdisabilitiestotrainandworkatRAIAmsterdamin2015.RAIAmsterdamplanstousetheexperiencegainedinthisprojectto

providestructurallysuitablejobopportunitiesinthefutureforjobseekersfromthegrouptargetedbytheParticipationAct.UWVaimsto

useitsexpertiseandlegalinstrumentstohelpachievethisobjective.

28

Charities

OurpermanentpartnersareAMREFFlyingDoctorsandEmmaChildren’sHospital.Withtheseorganisationsweaimto

establishapartnershipthathasaddedvalue.Inadditiontodonatingfundsororganisingcreativefundraisingevents,wealso

supportthemwithknowledge,facilitiesoremployeeinputduringourexhibitions.

AMREFFlyingDoctors:Cleanwater,healtyMaasaiinKajiado

WestartedanewcleanwaterprojectincooperationwithAMREFFlyingDoctors.Lackofknowledgeabouthygieneandcleandrinking

watercausesmanydiseases,especiallyamongpregnantwomenandyoungchildren.LocatedinKajiado,Kenya,inhabitedprincipally

bytheMaasaipeople,thiscampaignaimstoimproveaccesstocleanwaterandreducewater,sanitationandhygiene-relateddiseases.

Theprojectwillhelpgive50,000peopleaccesstosafewaterandaround16,500tosanitationfacilities.

Asumof€210,102hasbeenraisedforAMREFFlyingDoctorssince2005

SupportEmmaChildren’sHospitalFoundation

ForitsDutchexhibitions,theRAIhaschosentheSupportEmmaChildren'sHospitalFoundationasitspermanentpartnersince2005.

Thecooperationwaspromptedbyourcommitmenttothelocalareaandthesocialrolethatweplayhere.Thecharityraisesfundsfor

theEmmaChildren'sHospitalwhichusedtoensurethedevelopmentofhealthcareinthelongtermandenableinnovativetreatments.

29

Inrecentyears,RAIAmsterdamhasspecificallytargetedsupportfortwoprojectsthatimprovethequalityoftheyoungpatients’hospital

stay:

1.Metamorphosis

EmmaChildren’sHospitalisworkingonacareinnovationprocesscalled‘metamorphosis’,whichincludesacompleterenovationin

whichcareandaccommodationswillbealignedwiththevariousstagesofchilddevelopment.Thisallowschildrentofeelaswellas

possibledespitetheirillnessortreatment.

2.EmmaChildren’sHospitalchildren’srestaurant

Alargenew‘street’willbeestablishedthroughthenewEmmaChildren’sHospital,onwhichthenewchildren'srestaurantwillbe

situated.Theideaofthechildren'srestaurantisthatthefoodcanbepickedupatabuffetandtheneatenalmostanywhere.The

restaurantisacosy,funplacewherechildrenandtheirparents,familyandfriendscangetsomethingtastywithoutneedingtogoto

anotherfloor.

Atotalof€192,342wascollectedforEmmaChildren’sHospitalAmsterdamsince2005.

FundraisingCampaignsDuringownExhibitions

Horecava:5000kgleftoverfoodfromexhibitorscollectedfortheFoodBank.

HuishoudbeursandNegenmaandenbeurs:salesof‘Blondmugs’forEmmaChildren'sHospital(Fundraising:€13,976).

CardboardersatHorecava2014

WastewasgivenasecondleaseonlifeatHorecava2014.Underthetheme‘Makingmorefromwaste’,cardboarders.com(supportedby

ourwastehandlingpartnerIcova)collectedcardboardfromexhibitors.Thecardboardwasthenusedtocreateart:cardboarders.com

madealife-sizewalkingdollnamed‘BettieServeert’.Exhibitorswerealsoinvitedtohavespecial3Dsignsmadefromcardboard.

30

HISWA&PlasticWhaleFoundation

In2014,theHISWAboatshowteamagaingaveastagetothePlasticWhaleFoundationfromAmsterdam.Asthefirstprofessional

plasticfishingcompanyintheworldwithamissiontomaketheworld'swatersfreeofplastic,thisinitiativeconnectsseamlesslywiththe

HISWAconcept.

31

Residentrelations

RelationshipswithLocalResidents

Weaimtomaintainagoodrelationshipwithoursurroundingsandtrytoavoidinconveniencingourneighboursasmuchas

possible.

Wealsoinvolvetheneighbourhoodinspecificactivities,whichsignificantlyincreaseunderstanding.Forexample,priortothe

ID&TdanceeventValhallain2014,localresidentswereinvitedtocometakealookbehindthescenesoftheevent.Some75

neighbourstookusupontheoffer,whichwasverywellreceived.

Wealsomaintaingoodcontactswiththeneighbourhoodcommittee.Iftherearecomplaintsfromlocalresidentsdespiteour

preventivemeasures,thesearetakenveryseriouslyandfolloweduponinordertoavoidrepetition.

NoiseReduction

TheRAInoisemapisanacousticmodelcommissionedin2011bytheRAI.Therecentlyimprovedversionindicatesnoisepollutionin

decibels(dB(A)).Themodelestimatesinadvancethedisruptionthatwillbeexperiencedbytheneighbourhoodduringaneventinthe

RAIandpredictswhetheranoiseexemptionpermitneedstoberequested.Thisensuresthatpreventivemeasurescanbetakenon

time.

Thenoisemapwasusedregularlyin2014,witheighteventsbeingtestedforsoundlevelsinadvance.Foureventsrequirednoise

exemptionpermits.TheothereventswerefoundtocomplywiththeRAI’senvironmentalpermitfornoisedisruptionwithoutneedingan

exemptionandcausednodisruptioninthevicinityoftheRAI.

PreventingParkingIssues

In2014wereceivedgreenlightfortheconstructionofanewmultifunctionalparkinggaragefor900vehicles.Thenewgaragewill

increaseourparkingcapacitytothedesiredlevelof4,000spacesandfacilitateslarge,internationalmulti-dayevents.Itwillreducethe

32

parkingpressurearoundtheRAI(by900cars)andcreateabufferspacefortrucks.Thebuildingisexpectedtobereadyforusein

August2016.

Preventingparkingissuesforneighbourhoodresidents

TheRAIisusingneighbourhoodofficerstopreventparkingissuesforneighbourhoodresidentsduringthebusiesteventdays(during

multi-dayeventsinwhichweuseanexternalparkingarea).Theofficersarepositionedonsixstrategiclocationstoensurethatonly

residentsparkinthelocalstreets.

Employeesandmobility

RAIAmsterdamemployeesarestimulatedtotravelby(electric)bicycleorpublictransport.Weofferthemthefollowingschemes:

purchasingapublictransportcard(fromtheNS)

usingRAIbicycles(loanbikestoreducetheuseofcarsinthecity)

e-bikeore-scooterscheme

33

REDUCING ENVIRONMENTAL IMPACT

4

34

Introduction

Bytheenvironmentwemeanthequalityoflifeforpeople,animalsandnature.Toreduceourenvironmentalimpactwefocus

onlimitingtheeffectofouroperationsintheareaswhereourinfluenceisgreatest.

Wecontinuouslyaimforsmartandefficientprocessesandsustainablesolutions&cooperation.Wetakeresponsibilityforouractivities

andstrivetomaketheenvironmentalfootprintoforganisingandfacilitatingeventsassmallaspossible.RAIAmsterdamhelpsclients

(organisersandexhibitors)makeeventsassustainableaspossibleandencouragesvisitorstoactinasustainableway.

35

Environment:keyresults

Environment:keyresults2014 Energy,gas&emissions 50%reductioninCO2emissionsonheatingofbuildingsduetoconnectiontoNuon

municipalheating Switchtoelectriccooling:placementoffirst4.5MWhcoolingmachine,min.8xbetteryield 12%moreefficiencyfrom1,632solarpanelsthanestimated Installationofsevennewspeeddoorstopreventenergylosses FormulationofEnergyMasterPlantosecurethepolicy 25%reductioninCO2emissions

Water 9%savingsonwaterusecomparedto2013 Installationofnewwaterloopsystemunderthehallsconcluded;rinsingofpipes(against

legionella)nolongernecessary UseofgreywaterappliedinRAIAmtriumgreenhouse

Mobility 22,500parkingplacesatnewP+RlocationP1RAI Greenlightforconstructionofmultifunctionalparkinggarage

Certification Preservationoftriplegoldstatus:EarthCheckGold,GreenKeyGold,AIPCGold 4starBREEAMdesigncertificatefornewbuildings(Excellent)forAmtrium ISO-20121gapanalysis(sustainableevents)

Cleaning Openfeedbacksessionswith(window)cleaningpersonnel

Waste 100%wasterecycling=ZeroWaste(0%landfill) ParticipationinPlasticChallengeincooperationwithGreenBusinessClubZuidas Optimisationofinternalwasteprocess:20%moreseparationofinternalwaste Newinsightsintoresidualwaste DevelopmentofGreenOrganiserManual

36

Reducingfossilfuels

EnergyMasterPlan

Formanyyearswehavebeentryingtoreducetheuseoffossilfuels(suchasnaturalgas)tozero.Thisincludedinvestments

inthefollowingsustainablealternatives:

•generatingsolarenergy(1,632solarpanelsontheroofofHall8)

•CHP(CombinedHeatandPowersystem)belowRAIElicium,AuditoriumandRAIAmtrium

•usingmunicipalheating

•using100%greenelectricity

Weexertinfluencewhereverwecan.Thismainlyinvolvesreducingourownenergyconsumption,andwehavetaken

significantstepsinthisregardthroughtheyears.In2014weestablishedtheEnergyMasterPlan,oneofthemaingoalsof

whichistoswitchfromfossilfuelssuchasnaturalgastosustainableenergy.

ElectricityConsumption2014

Weusedlesselectricityin2014comparedto2013asaresultofimplementedenergysavingprojectsandthefullyoperationalsolar

panels.However,ourelectricityconsumptionreductioncomparedto2008didnotreachtheintendedleveldueto:

•anincreasedconsumptionofelectricitybyexhibitors(causedbydigitisation)

•theEliciumbeingtakenintouse

•thepurchaseofnewequipment(whichuseelectricityinsteadoffossilfuels)andelectric(internal)vehicles

•anincreaseinthenumberofchargingstationsforvisitors’electriccars

37

RAIAmsterdamtookmanyenergy-savingmeasurestohalttheconsumptionincrease.The(green)electricityconsumptionisexpected

toincreaseincomingyearsasaresultofourswitchfromfossilfuels(naturalgas)toelectricity.

Focusonwhatwecaninfluence

Althoughitisdifficultforustomodifytheenergyconsumptionofexhibitors,wetakemeasureswhereverpossible–forinstanceinthe

rangeofproductsthatweoffer.Clientscan,forinstance,onlybuyenergyefficientLEDlightingfortheirstandfromus.Intheshortterm,

wewillalsomotivateotherclientstoswitchentirelytoLED,bychargingthepricedifferencetotheRAIandthusremovingthefinancial

thresholdforexhibitors.

Generatingsustainableenergy

TheroofofHall8nowcontains1,632solarpanels.Theyieldin2014was12percenthigherthanexpected,withthesolarpanels

producingover387,000kilowatthour.ThisresultedinaCO reductionofapproximately115tonnesayear,whichisequivalenttothe

consumptionof77Amsterdamresidences.

2

“TheroofofRAIAmsterdamcontains1,632solarpanels”

Municipalheatinginsteadofnaturalgas

WehavereconnectedtoNuonmunicipalheating,whichresultedingasconsumptionbeingreducedby17percentin2014.Weconsider

municipalheatingtobearenewableenergysource.Theurbannetworkusestheresidualheatfromthegenerationofenergyinlarge

powerplants.In2014municipalheatingenabledustocutbackourCO2emissionsby1,500tonnes,whichisequivalenttotheyieldof

around15,000solarpanels.

Attheendof2015,ayearsoonerthanplanned,wewillupgradetoa12MWhconnection.Thisshouldresultina95percentreduction

ingasconsumption.Italsoofferssignificantsavingsingasconsumptioninthefuture,bringingusclosertothezeromark.

Theswitchtomunicipalheatingresultedinsignificantlylessnaturalgasconsumption.Themovetoelectriccoolingandtheinstallationof

speeddoorsalsoreducedconsumptionin2014,asdidthemildwinter.

38

Speeddoorsforstabletemperatures

Openhalldoorsresultinanunnecessarylossofheatand/orcold.Moreover,majortemperaturefluctuationsanddraftsare

uncomfortableforexhibitorsandvisitorsalike.WiththisinmindtheRAIinstalledspeeddoorswhichensurethatheatstaysinand

temperaturesremainstable.Sevenadditionalspeeddoorswereaddedin2014.

SwitchtoElectricCooling

TocooltheRAIcomplexweareswitchinginstagesfromgasabsorptionmachinestoelectriccooling.Thismethodnolongerrequires

theuseofnaturalgasandmakesthecoolingprocessatleasteighttimesmoreefficient.In2014weinstalledthefirstcoolingmachineof

4.5MWh.Bytheendof2015atotalof9.7MWhincoolingcapacitywillbeinplace.Thiswillresultinaconsiderablereductioningas

consumptionandasmallerCO footprint,whileonlyrequiringaminimalincreasein(green)electricity.2

Coolingintherightplace

Toensurewearecoolingtherightareasinthecomplex,weinstalledawaterloopsystem(distributionnetwork).Previously

decentralised,wecannowusethecoolingnetworktoextractcoolingimmediatelywhereitisneeded.

Findingsolutionstogetherwithclients

Therearequickgainstobehadinadjustingthestartingtemperatureinthemorningsinspringandautumn.Intheseperiods,westart

heatingthehallsduringthenightinordertogettheareastothedesiredinitialtemperaturebymorning.Coolingstartsintheafternoonto

compensatefortherisingtemperaturescausedbythepeopleandequipmentinthehalls.Organisersoftenagreetoreducethestarting

temperaturebyonedegree,whichrepresentssavingsforthemandhaslessimpactontheenvironment.In2016wewillbestartingthe

firsttestsduringourownevents.

39

Reducingemission

CO2footprint

AftertheCO2footprintwasfirstestablishedin2011andthenrecalculatedin2012accordingtotheGHG(GreenhouseGas)

protocol,theRAI’sCSRboarddecidedin2012toonlymonitorthisfootprintforscope1and2,i.e.,situationsinwhichtheRAI

hasdirectinfluenceoverthefootprint.

Bycarryingoutthecalculationforthefourthconsecutiveyearin2014,weachievedmoreandbetterinsightintotheinfluenceonthe

CO2footprintof:

theRAI’sgasandelectricityconsumption

themunicipalheating

the1,632solarpanelsontheroofofHall8.

RAIAmsterdamemittedover25percentlessCO in2014comparedto2013.Thisisinlinewithourgoaltoreducetheuseoffossil

fuelstozero.Majorcontributionsinvolved:

theswitchtomunicipalheating

theswitchtocentralisedandelectriccooling

agoodyieldfromthesolarpanels

theGreencertificates(guaranteesoforigin),whichprovideinsightintoandtransparencyregardingthesustainableenergymix

suppliedtotheRAIbyNuon.

2

Inlate2014,174panelswereinstalledontheRAIAmtrium.Asof2015,thesewillproduceayieldof43,000KWhayearandaCO

reductionofbetween16and24tonnesperyear.

2

MakingeventsCO neutral

OrganisersandstandholdershavetheopportunitytomakeaneventCO neutralbycompensatingforemissionsviaGroenbalans

certifiedCO rights.Theproceedsareinvestedinthedevelopmentofsustainableenergyprojectsworldwide.Organiserscanusethe

CO Calculatortocalculatetheemissionsofanexhibitionorconference.

2

2

2

2

Noise

TheRAInoisemapisanacousticmodelcommissionedin2011bytheRAI.Therecentlyimprovedversionindicatesnoisepollutionin

decibels(dB(A)).Themodelestimatesinadvancethedisruptionthatwillbeexperiencedbytheneighbourhoodduringaneventinthe

RAIandpredictswhetheranoiseexemptionpermitneedstoberequested.Thisensuresthatpreventivemeasurescanbetakenon

time.

40

Thenoisemapwasusedregularlyin2014,witheighteventsbeingtestedforsoundlevelsinadvance.Foureventsrequirednoise

exemptionpermits.TheothereventswerefoundtocomplywiththeRAI’senvironmentalpermitfornoisedisruptionwithoutneedingan

exemptionandcausednodisruptioninthevicinityoftheRAI.

41

Leaderinwastemanagement

Wastemanagement

RAIAmsterdamhasbeenaleaderinwastemanagementwithintheEuropeanconferenceandeventsindustryforseveral

years.Wehavebeeninvestingininnovativesolutionstomanagewastemoreefficientlysince2007.

Zerowaste

WastecollectionpartnerIcovabecamefullyresponsibleforthewastemanagementprocesswithintheRAIin2012.Sincethen,RAI

AmsterdamandIcovahaveworkedtogetheronaZeroWastetrajectory,inwhichthemainfocalpointsare:

logistics

manpower

technology

circulareconomy

Acrowningachievementofourcommitmentsince2007andofthepartnershipwithIcovawasreachingarecyclingrateofonehundred

percentin2013andagainin2014.ThiscrucialmilestoneallowsustoemphasiseourleadingpositionintheEuropeanindustry.By

constantlysearchingfornewsolutions,wemanagedtoachieveandmaintainarecyclingrateofonehundredpercent,meaningthat

noneofourwasteisdepositedatthelandfill(=0%landfill).Inotherwords:zerowaste.

RAIAfvalinbeeld

Furtherstepsregardingwastein2014

Newinsightsintoresidualwaste

Manycompetitorsintheconferenceandeventindustryseparatewasteaftertheevent(byandatthefacilitiesofthewasteprocessor).

WastemanagementatRAIAmsterdamstartsbyseparatingwasteatourownpremises.OurwastecollectionpartnerIcovathenfilters

everythingwewereunabletoseparateourselves.Tocompareourachievementstotherestofthesector,wechangedourreporting

methodin2014.If,likeotherpartiesintheindustry,wemeasurethestateofaffairsafterseparationatthewasteprocessor,itshowsthat

only21%ofresidualwasteremainsindryforminsteadof53%.Thisresidualproductisthenfullyrecycledtoachievezerowaste.

42

Internalwaste

Withaviewtothe‘polluterpays’principle,westudiedourinternalwastestreamsin2013(includingthoseofin-housesuppliers).The

analysisrevealedthatinternalwasteislesswellseparatedthanwasteproducedduringevents.

OnSustainabilityDay2014westartedcollectingseparatedwasteinourpantries.Theemployeeswereverywillingtocontribute.In

additionweoptimisedtheoperationalprocessin2014:thecleaningcompanynowworkstogetherwithourwastecollectionpartner

Icova.Thiscollaborationresultedinanimprovementof20percentwithinamonth.

MokumMariteam-eco-cassettes

In2014weusedtwicethenumberofeco-cassettes,whichmeansadoublingoffreighttransportedbyMokumMariteam.Thisfoundation

transportswasteviatheAmsterdamcanalsbymeansofanelectricallypropelledvessel,whichisanenvironmentally-friendlyalternative

tofreighttransport.

Wastereduction

Since2007wehavereducedourwastevolumeby22.3percent.Theyear2014wasabusyexhibitionyear,andasaresult,thewaste

volumeincreasedinabsoluteterms.Thewastevolumeperexhibitor,however,wasreducedin2014.Webelievethatthefollowing

issuescontributedtothistrend:

sustainableadviceonwasteisanincreasingpartofconsultativeselling

moreredvestsinthehalls(increasedsurveillancebyIcovaenvironmentalinspectors)

improvedsustainabilityamongstandbuilders

WasteLabandGreenBusinessChallenge

WasteLabofGreenBusinessClubZuidas

RAIAmsterdamisamemberoftheGreenBusinessClub(GBC)Zuidas.TheGBCZuidasisanimpactorganisationfocusedon

achievingconcreteresultsbyinitiatingandrealisingsustainableprojects.Withinthisframework,membersofvariouscompaniessituated

intheZuidasdistrictmeetonceeverysixtoeightweeksintheso-calledWasteLabtoshareknowledgeaboutwasteanddevelop

innovations.

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OneoftheinitiativesresultingfromtheWasteLabisafarmthatgrowsmushroomsoncoffeeresidue.Participantsareencouragedby

meansofashortpitchtosupplythefarmwiththeircoffeeresidue.FundingfromthemembersoftheGreenBusinessClubhasresulted

inasmallandflourishingsustainablecompany.

“OneoftheinitiativesresultingfromtheWasteLabisafarmthatgrowsmushroomsoncoffeeresidu”

ParticipationinGreenBusinessChallenge

YoungprofessionalscompeteintheGBCZuidasGreenBusinessChallengeinordertoincreasesustainabilityintheZuidasdistrict

basedontheirownideals.Thefirsteditionin2014showedthatyoungprofessionalsworkingtogethercanreallymakeadifference,and

resultedintheMeatlessMondayandPlasticChallengeteams.

PlasticChallenge

RAIAmsterdamactivelyparticipatedinthePlasticChallenge2014initiatedbyGBCZuidas.Foroneweek,allpantriesinRAI

Amsterdamcontainedspecialcontainersforplastic.DuringtheweeklongPlasticChallenge,companiesintheZuidasdistrictmanagedto

collect7,000litresofplasticwhichwasthenturnedintoworksofartbystudentsfromtheRietveldAcademy.SincethePlasticChallenge

manycompaniesintheZuidasdistricthavestartedtoseparatetheirplasticwaste.

GreenOrganiserManual

InNovember2014weconcludedananalysisfortheCommercedepartment.Amongotherthings,theanalysisindicatesafuturevision

thewastemanagementofourclients(organisersandexhibitors).Inaddition,thegreenlightwasgiventowritingaGreenOrganiser

Manualthatwillexplainhoworganiserscanmakethemostofincreasingeventsustainabilityinthefieldofwaste.Benefitsinclude:

fastersetupandbreakdown(logistics)

betterseparationandassignmenttominimisecosts

mostsustainableeventresults

TheGreenOrganiserManualshouldbefinishedin2015.

Platformforwasteduringexhibitions

Duringourownexhibitionsweliketoputthespotlightonwasteviawastepilotprojectsandbyprovidingexternalpartieswithaplatform

ontheexhibitionfloor.Thiswaywehopetomakeorganisers,exhibitorsandvisitorsmoreawareofwasteandmotivatethemtobecome

moresustainable.Examplesinclude:

CardboardersatHorecava2014

DuringHorecava2014wastewasgivenasecondlife.Underthemotto‘Makingmorefromwaste’,cardboarders.comandourwaste

partnerIcovacollectedcardboardfromexhibitors,whichwasthenusedtocreateart.Cardboarders.commadealife-sizewalkingdoll

whichtheycalled‘BettieServes’,andexhibitorshadtheopportunitytorequestspecial3Dsignsfromcardboardaswell.

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PlasticWhaleFoundationatHISWA2014

In2014theHISWAexhibitionteamprovidedaplatformforacharitythatseamlesslyfitsintotheHISWAconcept.Astheworld’sfirst

professionalplasticfishingcompany,thePlasticWhaleFoundationfromAmsterdamwasgiventheopportunitytopresentitselfonthe

exhibitionfloortosharetheirmissiontomaketheworld’swatersfreefromplastic.

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Progressinwaterusage

Watersavings

Comparedto2013wemadeexcellentprogressinwatersavingswithareductionof9percent;acontinuationofthepositivetrendof

previousyears.

Pipeloopsystemsaveswater

AmajordevelopmentisthefinalisationoftheinstallationofapipeloopsystemforwaterunderHalls9,10and11.Resultsincluded:

nomorestagnantwater

nomoreriskoflegionella

nomorerinsingofthepipesbeforeuse

greatlyreducedwaterconsumption

Atemporaryconnectionismadefromtheloopforexhibitorswhowishtohavewaterattheirstandsinthehalls.

Greywater

Asuccessfulpilottocatchandusegreywaterwasperformedin2013.Rainwaterthatwascollectedprovedusefulfor:

cleaningthegarages

providingwaterfor(currentlyonlyafew)toilets

irrigatingthegreenspacessurroundingtheRAI

ThecaptureofgreywaterwasextendedtotheAmtriumin2014,inwhichthewaterisusedtoirrigatethecitygreenhouse,amongother

things.

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Mobility

RAIAmsterdamattractsover1.6millionvisitorseveryyear.Weaimtoensurethattheirvisitissafeandefficient,andhas

minimalimpactontheenvironment.Ourfocusisonpreventingtrafficcongestionduringsetupdays,encouragingalternatives

tocartransport,andlimitingorpreventingemissions,disruptionandnoisepollution.

ProactivelystimulatingtheuseofpublictransporttotheRAI

Weofferourclientsalternativetransporttothecar.ByprovidingcombinationdealsinpartnershipwithDutchrailwaycompanyNSand

theAmsterdampublictransportcompanyGVB,visitorsreceivediscountsontransporttoandfromtheRAIor,aswasthecaseduring

IBC,freeaccesstothemetro,tramorbusuponpresentationoftheirbadge.

In2014thepartnershipwiththeNSwascontinuedfor12RAI-organisedexhibitions.Itallowsvisitorstotravelfromanytrainstationin

theNetherlandstotheHuishoudbeurs,forinstance,usinganattractivecombinedtrainandadmissionticket.

Dependingontheevent,between10and30percentmorepeopletravelledtotheRAIbypublictransport.Nearlytwothirdsofthepublic

transportuserswere‘extremelysatisfied’withthespecialoffer.

“RAIAmsterdamallowsvisitorstotravelfromanytrainstationintheNetherlandstotheHuishoudbeurs,forinstance,usinganattractivecombinedtrainandadmissionticket.”

NewP+Rlocation

RAIAmsterdambecameoneofthenewP+RlocationsinthecityofAmsterdaminFebruary2014.DriverscanuseourP1garageto

parktheircarondayswithoutexhibitions,helpingreducetrafficpressureinthecitycentre.Inthefirstyear,over22,500carswithan

averageof2.5occupantsusedourP+Rlocation.

Facilitatingtheuseofelectricvehicles

RAIAmsterdamstimulatesandfacilitatestheuseofelectricvehiclesandhashadchargingstationsforelectriccarsforseveralyears.

Fivemorewereaddedin2014,bringingthetotalnumberto17.

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UsingTaxiElectricforRAIguests

Forthetransportofourownguests,wehavemadeanagreementwithTaxiElectric,acompanywhichusesonlyelectrictaxisand

thereforegeneratesloweremissionsofCO2andparticulatematter.AnadditionalbenefitofTaxiElectricisthecompany’ssocialpolicy,

activelyrecruitingchauffeursamongpeopleof50yearsandover.

PartnershipwithNS

ApartnershipwithNSaimstoadjustthescheduleofmajormaintenanceonrailwaysleadingtoAmsterdamwhenlargeeventsaretaking

placeintheRAI.Thispreventsdisruptionandtrafficissuesandstimulatesthroughput.

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Bufferingfreighttraffic

WehaveestablishedanexternalareaoutsidetheAmsterdamring-roadasabufferlocationduringexhibitionswhenbusysetupand

breakdownperiodsareexpected.Thismeansthatarrivingordepartingtrafficisdirectedtotheexternalbufferareafromthenearby

roads.Here,thevehiclesareregisteredandcalledtoRAIAmsterdamonebyone.Thisresultsinconsiderablylesstrafficaroundthe

RAI,agoodtrafficflow,lesshindrance,lowerCO emissionsandgreaterefficiency.2

WorkingwithMokumMariteam

AvesselwithelectricpropulsionfromMokumMariteamhasbeentravellingthecanalstoRAIAmsterdamsince2011.Asthewaste

transportisrealisedviathewater,thisisanenvironmentally-friendlyalternativetofreighttraffic.ItallowsRAIAmsterdamtoreduceroad

transportandtrafficmovementsaroundtheRAIandimprovetheairqualityandnoisepollutioninthecitycentre.EachMokumMariteam

vesseltransport(includingreturnfreight)replacesthefreightoffivetosixcitytrucks.

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Cleaning

Cleaning

IntheCovenantforthe(window)cleaningsector,RAIAmsterdamhasestablishedagreementstoensuregoodworking

conditionsforitsemployees.TheCovenantwasfurtherexpandedin2014.

Activitiesin2014

drawingupanoverviewofcleaningproducts

planningaudits

improvingthecleaningprocess

openfeedbacksessions

Improvingthecleaningprocess

In2014welookedatthefollowingaspectsofthecleaningprocess:

1. Improvingservices

2. Increasewasteseparationpercentageincleaning

In2014ourcleaningpartnersstartedtoworkmorecloselytogetherwithourwastecollectionpartnerIcova,whichresultedina20per

centincreaseininternalwasteseparation.

Openfeedbacksessions

Asof2013weorganisetwoannualfeedbacksessionsforcleaningemployeesinadditiontotheregularmeetings.Inthesesessions,we

discussitemsforimprovementtoboththecleaningcompanyandRAIAmsterdam.Duetothepositiveresultswealsoorganisedopen

feedbacksessionsforwindowcleaningstaffin2014.

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Certification&externalrecognition

RecognitionforourCSRprogramme

RAIAmsterdam’sCSRprogrammeisalsorecognisedbyexternalparties.In2014,theRAImaintaineditstriplegold

certification.Wehaveobtainedthefollowingcertificates:

EarthCheckGold

WewerethefirstexhibitionandconferenceinEurope(andonlythesecondintheworld)toachievetheEarthCheckGoldstatus.

EarthCheckistheworld'sleadingsustainabilitycertificationinthebusinesstourismsector.Clickhereformoreinformationaboutthe

prestigioussustainabilitycertificate.

AIPCGold

WealsoobtainedtheAIPC(InternationalAssociationofCongressCentres)GoldCertificate.TheRAIjoinsagroupof24AIPC

conferencecentreswhichrepresentthisinternationalcertificationinthedomainsofquality,facilitiesandsocialresponsibility.Formore

information,seetheAIPCwebsite.

GreenKeyGold

In2014weonceagainwonaGoldenGreenKey,thehighestpossibleenvironmentalstandardforbusinessesinthetourismand

recreationindustry.TheGoldenGreenKeyisanobjectivecertificationforthesustainabilityprogrammeofRAIAmsterdam.Clickherefor

moreinformationonGreenKey.

BREEAM-NL

ThedesignforRAIAmtrium,ournewmultifunctionalcongress,conferenceandofficeconcept,wasawardedafour-starBREEAMdesign

certificatefornewbuildings(Excellent).BREEAM-NLisanassessmentmethodthatdeterminesthesustainabilityperformanceof

buildingsintheNetherlands.ItisthefirsttimethataconferencecentreintheNetherlandshasachievedthissustainablerecognition.

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ISO-9001andISO-14001

WehavealsobeenISO-9001andISO-14001certifiedsince2011.Thisconfirmsthatwehavesystemsformanagingqualityandthe

environmentwithstructuredprocesses.Thefocusisonmeetingcustomerneedsandenvironmentallawsandregulations,andon

continuousimprovement.

GapanalysisforISO-20121(sustainableevents)

AquickISO-20121scan(forsustainableevents)wascarriedoutfortheMarineEquipmentTradeShow(METS)in2013.In2014we

performedabroadergapanalysisatRAIExhibitionsforourownevents.Thegapanalysisshowedthatthecertificationis,inprinciple,

feasiblefor2015duetoourexistingISO-14001certification.

ITS–accessiblebuildingsforpeoplewithdisabilities

WhilemakingRAIAmsterdamaccessibletoallisamajorcorevalue,dialoguewithourstakeholdersshowedthatthereachabilityand

accessibilityofourbuildingsfordisabledpeoplecouldbeimproved.Asaresultweinvestedinadaptations.In2014,weperformed

activitiessuchasadaptingourdisabledtoilets(whichalreadymettheBuildingDecree)totheITsstandard.WeexpecttorealisetheITs

(IntegralAccessibilitystandard)certificationfortheentireRAIcomplexin2015/2016.

“RAIAmsterdamexpectstorealisetheIntegralAccessibilitystandardcertificationfortheentireRAIcomplexin2015/2016”

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EMPOWERING COMMUNITIES

5

53

Introduction

Empoweringcommunities

AttheRAIweseecommunityastheconnectionsandrelationshipsbetweenpeople.Empoweringcommunitiesinvolvesa

focusonorganisingandfacilitatingeventsthathelpconnectandinspirepeople.

Itresultsinnewvisions,ideasanddevelopmentsinthemarketandsociety.Bydoingthiswealsostrengthenourownpositionandallow

ourclientstoachievesustainableresults,whileatthesametimecreatingspin-offsforourbusinessenvironment.

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Communities:keyresults

Communities:keyresults2014

Eventcontent

Sustainableinitiatives&contentatexhibitions,suchastheHuishoudbeurs,Horecava,IntertrafficandGreenBuildings2014

Launchofnewsustainabletradeexhibition:GreenTech TestandlaunchofInnovationLABplatform

Procurement Auditoffoursuppliers Alistofsustainablecriteriaforsuppliers

Range Sustainabilitytrainingforaccountmanagers Asustainablealternativeforallproductgroups

Catering Trainingbanquetingemployees Increasingthesustainabilityofthepersonnelrestaurantrange

CSRvisibility Anewmottoforthesustainabilitypolicy:‘Creatingagreatenvironmenttomeet’ IntensivecommunicationrelatedtotheconstructionoftheRAIAmtriumsustainableconferenceandofficebuilding PRrelatedtoobtainingcertificatesfromEarthCheckGold,GreenKeyGoldandAIPCGold,IMEX/GMICGreen

SupplierSilverAward

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Sustainablecontentatevents

Relevantcontentforvisitors

Inadditiontoaninspiringexperience,RAIAmsterdamaimstoofferitsvisitorsrelevantcontent.Sustainabilityorafocuson

socialissuesisanimportantthemeandincreasinglypartoftheprogrammeofRAI-organisedevents.

Aselectionoftheinitiatives:

HuishoudbeursandWomeninc

TheHuishoudbeursisthelargestandmostpopularannualeventfocusedonwomenintheBeneluxregion.Everyyearitwelcomes

250,000visitorslookingforafundayout.In2014theHuishoudbeurspartneredwithwomen’snetworkWomenInc.byofferingthe

organisationaplatformforanentireweek.ThemissionofWomenInc.istoimprovethepositionofwomenintheNetherlands.

GreenBuildings2014

BuildingHollandandCorporateFacilityPartners(CFP)organisedtheGreenBuildings2014conferencewithafocuson‘Circular

Buildings’.DuringtheconferenceattheSta@rtinApeldoorn,variousprominentspeakersaddressedthecirculareconomy,thecontext

ofsustainabilityandtheissueofwhatcircularprinciplescanmeanforbuildings.

GreenTech

Healthynutritionandwell-beingarecrucialtothequalityoflife.Agrowingglobalpopulationcallsforsustainableproductionandthe

protectionofscarceresources.Agriculturaltechnologycanmakeasubstantialcontributioninthisregard.

TheRAIhaslaunchedabrand-newinternationaltradeexhibitionfocusedontheagriculturalchain(horticultureandfloriculture

technology)incooperationwithtradeassociationsAVAGandFedecom.GreenTechaimstobecometheprimarymeetingplaceforall

professionalsintheindustryandalsoincludesthepresentationoftheGreenInnovationAwardforthebestinnovation.Thefirsteditionof

GreenTechtookplaceinJune2014andattractedover8,000visitors.

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Horecava

TheHorecavaisthenationaltradeexhibitionforthefoodserviceindustryandthe2014themewas‘foodwaste’.Afterresearchcarried

outbyHorecavashowedthatrestaurantsthrowoutsubstantialamountsoffood,variousinitiativeswereorganisedontheexhibitionfloor

designedtopreventfoodwaste.

Campaign:‘BeabuddytotheFoodBank’

ThenumberofpeopledependingontheFoodBankisgrowing,andtheorganisersarethereforelookingforacontinuousinfluxofgood

food–foodthatwouldotherwisebewasted.Withthe‘BeabuddytotheFoodBank’campaign,the(local)FoodBankaimedtorecruit

(food,retailandhospitality)companiestodonatetheirproducts.TheFoodBankhostedastandattheHorecavaforfourdays.

Paneldiscussion

TheINNOVEERTheatrewasthesettingforapaneldiscussionbetweenprominentspeakersaboutthe(technical)possibilitiesof

donatingresidualfoodfromhospitalitycompaniestotheFoodBank.

TheprogrammingoftheHOTELthemeworldalsoregularlyfocusedonenergyandwaterwaste,pollutionandfoodwaste.Everyday

highlightedoneormoretopicsfrom‘TheAgendafortheFuture,ThereisnoTimetoWaste’.

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CollectionfortheFoodBank

AttheendoftheHorecavaeventallremainingfoodthatwasstillusablewascollectedfortheFoodBank.

PuurthemeworldatHorecava

ThePUURthemeworldhasbecomearecurringfeatureatHorecava,featuringfoodandbeveragesuppliersormanufacturerswho

providehonestproductsthatarefresh,organic,sustainable,fairtradeandhealthy.Theconstructionofthepavilionisfullyrecyclable.

ISSAINTERCLEANAmsterdam

TradeexhibitionISSA/INTERCLEANAmsterdamistheworld’slargestinternationalexhibitionforthecleaningsector.Theexhibition

offeredtheStichtingNelisfoundationaplatformtobringanemploymentprojectforyoungpeopletotheattentionoftheindustry.

StichtingNelishelpsyoungsterswhofinditdifficulttoenterthelabourmarketbyofferingthemreducedworktrainingprogrammes,and

findingthemtraineeshipsandjobs.

IntertrafficAmsterdam

Intertrafficisthetradeexhibitionforinfrastructure,ITStrafficmanagement,safetyandparking.Theseminarprogrammewasspecifically

focusedoncurrent‘smartmobilitysolutions’thatresultin:

fewerCO emissions

lesscongestion

increasedtrafficsafety.

2

InnovationLAB

Innovationsandnewdevelopmentsareanimportantmotivationforvisitingexhibitions,andexhibitorsoftenhaveplentytoreport.RAI

Amsterdamwillbehelpingtheindustrypresentitsnewsbymeansofaso-called‘InnovationLAB’concept,inwhichweworkwith

renownedknowledgeinstitutessuchasTNOand3TU(partnershipbetweenthethreetechnicaluniversitiesintheNetherlands).The

InnovationLABwillhaveaprominentpresenceduringvariousexhibitions.ItwassuccessfullylaunchedandtestedatthreeRAI-

organisedexhibitionsin2014,namelyGreenTech,METSandIntertrafficAmsterdam.

NegenMaandenBeursandPUURBabyPlaza

VisitorstotheNegenMaandenBeurscometolearnaboutthelatesttrendsinthefieldofbabiesandpregnancy.Duringthe2014event,

(prospective)parentswerealsopresentedwiththePUURBabyPlaza,whichfocusedonsustainablebabyproductsandfeatured

variousworkshops,rangingfromtheuseofnaturalpaintstonaturalskincareforbabies.

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InternalandexternalCSRvisibility

CSRvisibility

Sustainabilityisanintegralpartofhowwedobusiness,andthereforealsoofourcommunication.Someclientsspecificallyrequest

sustainability,whileforotherswehavetomakeoureffortsinsustainabilityandthebenefitsforthemmorevisible.

CSRvisibilitypolicy

IntheCSRvisibilitypolicyfield,variousdepartmentsworktogethertomakeCSRmorenoticeableinthebuildingforemployees,clients

andotherstakeholders.

Belowisanoverviewofsomeofouractionsinthisareain2014:

Anewmottoforoursustainabilitypolicy:‘Creatingagreatenvironmenttomeet’

CSRasoneoftheUSPsinnewinternationalmarketingcampaign:‘Bethemayoroftheworld’smostcompactmetropolis’

AnewexternalCSRmessageintegratedinallcommunicationchannels

PublicationofCSRReport2013andCSRfilm

CSRInfographicsinframedpostersinbuildingandCSRfactson700‘RAIlive’screensduringRAIevents

Contactswithstakeholderssuchasneighbourhoodmeetings(priortodanceeventValhalla)

CSRispartoftheRAIInsightstrendreport:‘Futureproof:Howtotranslatetrendsintofutureproofevents’

CommunicationrelatedtogoldcertificatessuchasEarthCheck,GreenKeyandAIP

Officialcommissioningof1,632solarpanelsontheroofinpartnershipwithNuon.

Sustainablelinkinmayor’schain

Sustainabilityisoneoftheuniquesellingpointsinthenewinternationalmarketingcampaign‘Bethemayoroftheworld'smostcompact

metropolis’,inwhichRAIAmsterdamallowsinternationaleventorganiserstobeatemporary‘mayor’ofAmsterdam.

Eachlinkinthemayor’schainrepresentsakeyelementofwhattheRAIofferstohelporganisersmaketheireventsuccessful:the

Netherlands,Amsterdam,accessibility,knowledge&network,ROI,aflexibleconfiguration,services,meaningfulexperiences,innovation

andsustainability.

OrganisationofRAI-lationDay

AllsuppliersoftheRAIhadtheopportunitytopresentthemselvestotheRAIemployeesduringthespecialRAI-lationDayandmany

tooktheopportunitytodoso.Itwasanidealchancetocomeintocontactwiththeusersoftheirproductsorservicesandreceive

feedback.

SculpturesinfrontoftheRAI

ThesquareinfrontofRAIAmsterdamwasbrightenedupwithsixcolourfulsculpturesin2014,artworksdesignedtocontributetoamore

pleasantlivingenvironmentforneighbourhoodresidentsandvisitorsalike.Theseriesofsculpturesinpaintedaluminiumwereunveiled

inthepresenceoftheartistandover150guestsandresidentsduringafestiveoccasion.

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RAIAmtrium

TheScheldepleinsquare(ontherighthandsideoftheRAIcomplex)nowaccommodatesabrand-newmultifunctionalandsustainable

conferenceandofficebuildingwhichunitesexhibition,conferenceandofficefunctions.TheconstructionoftheAmtriumbuildinginvolved

wideandintensivecommunicationwiththevarioustargetgroupsandfurtherstrengthenedthesustainablereputationofRAIAmsterdam.

Four-starBREEAM-NLExcellentlevel(BREEAM-NL:theassessmentmethodforthesustainableperformanceofbuildings)

Verticalgreenhousefor‘cityfarming’

Greenhousealsofunctionsasanairfilter

Thermalstorageunderground

174solarpanelsontheroof

Mirrorsfordaylightexperiencedeepintothebuilding

Passiveblinds(nocoolingofirradiationnecessary)

Waterforgreenhousecollectedonownroof

AllLEDlighting.

Asurprisingdetailinthesustainabledesignisthelargeverticalgreenhousewhichisbeingusedforurbanfarming.Vegetables,herbs

andedibleflowersaregrownforuseinthecompanyrestaurantandinthenewrestaurantROASTROOMAmsterdam.

Therealisationstagefocusedontheconstructionsitelayout,thelogisticsystem,energymonitoring,theuseofrawmaterialsandgood

contactswithourneighbours.Inadditiontothedesigncertificate,wealsoobtainedtheBREEAM-NLdeliverycertificatefornew

buildings.RAIAmtriumwasopenedinJune2015.

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Increasingourresponsibility

Procurement

Stepbystepwearetryingtoincreaseourresponsibilitywithregardtoprocurement.In2014werealisedthefollowing

activities:

Auditsfor(sub)suppliers

Weperformedauditsforfoursuppliers,dividedintothreesessions:initial,centralandfinal.Thenewhospitalitysupplier(basedonthe

tenderin2013)wasincludedintheaudit.

WehavefoundthatmanyofourTop20suppliersfindithardtoanswerourquestionsaboutsustainability.Itisespeciallydifficultand

sometimesevenimpossibleforsmallersuppliersinthechaintomeetourrequirements.

Challengesforpurchasingandselectingourrange:

Itisdifficulttodrawupauniformdefinitionforwhatisorisnotsustainable

Smallersustainablesuppliershavelimitedcapacity.Duetoourstrongadhocscenarioandlargebatches,theyhavetrouble

deliveringtherequestedsustainablevolumewithintherequiredterm

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Aninternalchallengeishowtocarefullyassessthebalancebetweenplanetandprofit.

Listofsustainableprocurementcriteria

Duetothewidevarietyofproductsandservicespurchasedwedecidedtodeterminewhichsustainableprocurementcriteriashouldbe

applied.Wewilldescribethreetofourcriteriathatapplytothefullrangeofprocurementandwhichmustbeinlinewithourpositionin

thechain(i.e.,whatwecaninfluence).Wewillalsoenterintoadialoguewiththesuppliers.Thedefinitionswillbefinalisedin2015.

Suppliersthatcannotimmediatelymeetthesecriteriawill,whereverpossible,besupportedinafollow-upstage.Sofar,wehave

succeededinprovidingasustainablealternativeforeveryproductgroupwithinourrange.

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Sustainablecatering

Increasingcateringsustainability

OurkitchenhasmadethedeliberatechoicetouseingredientswithaddedvaluefortheGreaterAmsterdamregion,aregional

cateringconceptwecall‘HeartwarmingAmsterdam’.Theinitiativewasdevelopedseveralyearsagowhenourkitchenstaff

visitedlocalproducerstoseehowtheproducts(frommeattovegetables)werebeingproduced.Thisresultedinapassionfor

traditionalproductsfromthemetropolitanregionandthekitchencurrentlyusesvarioushigh-quality,pureingredientsto

preparefullysustainablemeals.

Thechoiceswithintheconceptvarybuttheproductsalwayshavetoofferaddedvalueforsocietyortheregion.Thiswayweareableto

supportsmall-scaleproducersinthemetropolitanareaanduselesscommonproductsfromtheregionandseason.

CateringontheExhibitionFloor

Ourstakeholdersattachgreatimportancetosustainablecatering.Increasingthesustainabilityofthecateringontheexhibitionfloorand

inthehallswillthereforebeafocalpointinthecomingperiod.Tothegeneralpublicitisthecateringintheselocationsthatismost

visible.ThiscateringisnotprovidedbytheRAIitselfbutbysubcontractors,whichiswhywewillbeenteringintoadialoguewiththese

subcontractorsinordertoachievesustainableresultstogether.

Increasingsustainabilityofpersonnelrestaurantrange

Theproductrangeinourpersonnelrestaurantlargelyconsistsofsustainableproducts(organic,sustainablyproducedorlocal)including:

Theexclusiveuseof‘Roundel’free-rangeeggs(fromtheZuidas)

Minimalpackagingforcheeseandmeatproducts

Saladbarusingtwoorthreeresidualproducts(toreducefoodwaste)

ImplementationofMeatlessMondayinOctober2014

Minimaldisposables(orsustainablealternativessuchascardboardorpalmleaf).

Regionalcateringconcept

'HeartwarmingAmsterdam'

SelectionofregionalproductsfromtheGreaterAmsterdamregion

Animal-friendlyselectionsuchasfree-rangevealinsteadofproductsfromboxedcalves

Offeringorganicorotherwisesustainablealternativesforallregularproducts

Vis&Seizoen:usingsustainablycaughtfishfromtheNorthSea

Havingaddedvalueforsocietyortheregion

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‘HeartwarmingAmsterdam’isnotafixedrangeofproducts.Itcanbealignedwiththewishesofcompanieswithhighsustainability

demandswhopreferorganic,sustainable,seasonalorregionalproducts.Duetothesmall-scalecharacterofthesuppliers,itisnotyet

possibletoprovidethisrangeonalargescale.

Trainingbanquetingemployees

In2014employeesweretrainedtobeabletosharethestorybehindthelocal,sustainableproducts.Thiswaywecanbetterhighlightthe

originsofourproducts.

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Increasingsustainabilitytogether

Havingsetthegoaltoinvestinincreasingthesustainabilityoftheconferenceandeventsectorwithotherparties,weinvest

lotsoftimeinsharingknowledgeandexperiencewithinourbusinessenvironment.Participationinrelevantbusiness

networksandtradeassociationscontributestomakingnewconnections.

InthisframeworkweparticipateintheAmsterdamEconomicBoard,DutchGreenBuildingCouncil,GreenMeetingsIndustryCouncil

(GMIC)andGreenBusinessClubZuidas.Thishashelpedgeneratenewideasandacooperativeapproachtowardsthemarketand

society.

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Supportingsustainableevents

SupportforIncreasingEventSustainability

Theproductspolicyareaisinvolvedwiththecommercialrangefororganisersandexhibitors.

Ourgoalistomovestep-by-steptoanincreasinglysustainablerange,onewhichunderlinesourpositioninthegroupofCSR

frontrunners.Therangemustbeeasilyavailableviasaleschannelssuchastheonlinewebshopforexhibitors.

Ourrangeissubstantial,varyingfromstandconstructiontotransporttotheRAI.Asaresultithastakentimetodetermineadefinitionfor

thewiderangeofproducts.

Thestepstakensofar:

Determiningadefinitionofsustainabilityapplicabletotheentirerange

Benchmarking:howfararewenow?

Asustainablealternativetoeachproductgroup

Banqueting:asustainablealternativetoeveryproductandtheoptionofthe‘HeartwarmingAmsterdam’concept

Providinganalternativetocars:combinationdealsincooperationwithDutchrailwaycompanyNSorAmsterdampublictransport

companyGVB(visitordiscountontransporttotheRAIorfreetravelwiththemetro,busortramuponpresentationofanevent

ticket)

ProvidingtheoptionofmakinganeventCO neutralincooperationwithGroenbalans

AddingGreenKeyCertificatetohoteldescriptions

Nextsteps:

Involvingsuppliersinthesustainabilityprocess

Involvingthevariousconcessionariesinthesustainabilityprocess

Includingsustainableadviceinconsultativeselling

2

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Sustainableadvice

Webelieveitisimportantthataccountmanagerscaninformclientsofourambitionandhowweareincreasingsustainability.In2014,

RAICSRambassadorstrainedouraccountmanagersonthetopicofsustainabilitywithinRAIAmsterdam.

Wenowprovideclientswithsustainableadvicerelatedtotheissueofwaste.Basedon(calculation)exampleswecandemonstratethe

benefitsofwastereductionandseparation.Thebenefitfortheclientiscostsavingsonwasteprocessing.

AddingGreenKeyCertificatetohoteldescriptions

OurwebsiteshowsclientsandvisitorswhichhotelshaveGreenKeycertification(asustainablecertificationforthehotelandevent

industry).HotelscaninformusoftheirGreenKeycertificationsowecanaddittotheirdescription.

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Clientrelations

Since2012wehavehadafixedmethodinplaceformeasuringtheCustomerExperienceJourneybefore,duringandafter

eventswithintheConventionCentreandExhibitionsdepartments.Complaintsaredirectlyprocessedandmonitoredbythe

departmentresponsibleviatheFacilityManagementInformationSystem.Fortheperiod2013-2017weaimtoincreasetheway

visitorsexperiencesustainability,howtheycancontributetoitandwhatthebenefitsareforthem.

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HORIZON

6

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Longtermengagement

RAIAmsterdamaimstobeoneofthevisiblefrontrunnersinthefieldofsustainabilityintheconferenceandeventindustryin

Europe.’Thismeansthatweaimtoprovideaclearerinsightintoourcurrentandfutureeffortsinthefieldofsustainability.By

beingmorevisibleandsharingknowledgeandexperience,AmsterdamRAIhopestobecomeanexamplewithinthesector.

Bymeansofsustainableinnovationwegeneratesharedvalueforourstakeholdersandourselves,andhelpbuildafuturefullofnew

experiences,opportunitiesandmeaningfulmomentsthatreallymatter.

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APPENDICES

7

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GRItable

GRI-TableGRICode

GRIG3.1Informationdirectives Clarification

1 Strategyandanalysis 1.1 StatementfromtheManagementBoard

abouttherelevanceofsustainabilitytottheorganisationanditsstrategy


1.2 Descriptionofkeyimpacts,risks,andopportunities.


CSRpolicyandorganisation

2 Companyprofile 2.1 Nameofthecompany RAIAmsterdamB.V.

2.2 Primarybrands,productsand/orservices Activities Seeannualreport2014

2.3 Operationalstructureoftheorganisation,includingmaindivisions,operatingcompanies,subsidiariesandjointventures

Organisationalstructure

2.4 Locationofthecompany’sheadquarters RAIAmsterdam Europaplein ML1078GZ Amsterdam2.5 Numberofcountrieswherethecompany

operates(asrelevanttosustainabilityissues)RAIAmsterdamisonlyactiveintheNetherlands

2.6 Natureofownershipandlegalform Ourshareholders

2.7 Marketsserved(includinggeographicbreakdown,sectorsservedandtypesofcustomers)

Annualreport2014

2.8 Scaleofthereportingcompany Infographic:Thepowerofconnections Financialdevelopments2014 Moreinformationaboutourfinancialdevelopments,seeour

annualreport2014

2.9 Significantchangesduringthereportingperiodregardingsize,structureandownership

Therewerenosignificantchangesduringthereportingperiodregardingsize,structureorownership

2.19 Awardsreceivedinthereportingperiod Certificationandexternalrecognition

3 Reportparameters Reportprofile 3.1 Reportingperiodforinformationprovided January–December2014

3.2 Dateofmostrecentpreviousreport October2015

3.3 Reportingcycle(annual,biennial,etc.) Annual

3.4 Contactpointforquestions,regardingthereportofitscontent

[email protected]

Reportscopeandboundary

3.5 Processfordefiningreportcontent,including:relevance,materialityandstakeholders


3.6 Boundaryofthereport(e.g.,countries,divisions,subsidiaries,leasedfacilities,jointventures,suppliers)

ThisreportisabouttheactivitiesofRAIAmsterdamB.V.

3.7 Stateanyspecificlimitationsonthescopeorboundaryofthereport

n/a

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3.8 Basisforreportingonjointventures,subsidiaries,leasedfacilities,outsourcedoperations,andotherentities

n/a

3.9 Datameasurementtechniquesandthebasisofcalculations,includingassumptionsunderlyingestimations

Theinformationforthissustainabilityreportwascollectedbymeansofdatarequestsfromthepolicyareasconcerned.TheControllingdepartmentofRAIAmsterdamisresponsibleforcollectingandprocessingdata.InformationonwasteissuppliedbyICOVAB.V.

3.10 Explanationoftheeffectofanyrestatementsofinformationprovidedinearlierreports

n/a

3.11 Significantchangesfrompreviousreportingperiodinthescope,boundary,ormeasurementsmethodsappliedinthereport

n/a

3.12 Tableofcontents Sustainabilityreport2014

3.13 Policyandcurrentpracticewithregardtoseekingexternalassurancefortereport

Policyandcurrentpracticewithregardtoseekingexternalassuranceforthereport

4 Governance,commitmentsandengagement

Governance 4.1 Governancestructureofthecompany,

includingcommitteesunderthehighestgovernancebody

Organisationandstructure

4.2 IndicatewhethertheChairofthehighestgovernancybodyisalsoanexecutiveofficer

StatutoryBoard:HansBakker,GeneralDirector

4.3 Forcompaniesthathaveaunitaryboardstructure,statethenumberofmembersofthehighestgovernancebody

n/a

4.4 Mechanismsforshareholdersandemployeestoproviderecommendationsordirectiontothehighestgovernancebody

Organisationandstructure

4.5 LinkbetweencompensationformembersoftheManagementBoard,seniormanagers,andexecutivesofthecompany

Governanceandrewardpolicy

4.6 ProcessesinplacefortheManagementBoardtoensureconflictofinterestareavoided


4.7 ProcessfordeterminingthequalificationsandexpertiseofthemembersoftheManagementBoardformanagingtheCSRstrategy


4.8 InternallydevelopedstatementsofmissionandcodesofconductrelevanttoCSRperformanceandthestatusoftheirimplementation

CSRorganisation

Visionforthefuture

4.9 ProceduresoftheManagementBoardforoverseeingCSRperformance,includingrelevantrisksandopportunities

CSRorganisation

4.10 ProcessesforevaluatingtheManagementBoard’sownperformance,particularlywithrespecttoCSRperformance


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4.11 Explanationofhowtheprecautionaryapproachorprincipleisaddressed



4.12 Externallydevelopedeconomic,environmentalandsocialcharters,principlesorstandardstowhichthecompanysubscribes

UNGlobalCompact

4.13 Membershipinassociations(suchasindustryassociations)andnational/internationaladvocacy

Businessnetworksandtradeorganisations

Consultationofstakeholders 4.14 Listofstakeholdersgroupsrelevanttothe

companyStakeholders

4.15 Basisforidentificationandselectionstakeholders

CSRPolicyandOrganisation

4.16 Approachestostakeholdersandfrequencyofengagement

CSRPolicyandOrganisation

4.17 Responseofthecompanytokeytopicsandconcernsthathavebeenraisedthroughstakeholderengagement

Sustainablecatering

Cleaning ITs-standards

5 Managementapproachandperformanceindicators

Economicperformanceindicators DMAeconomicaspects Financialdevelopments Infographic:Thepowerofconnecting

EC1 Directeconomicvaluegenerated Financialdevelopments Infographic:Thepowerofconnecting

EC4 Significantfinancialassistancereceivedfromthegovernment

RAIAmsterdamreceivesnofinancialoverviewsupportfromthegovernment

EC7 Proceduresforlocalrecruiting WorkatRAIAmsterdam

Environmentalperformanceindicatiors DMAenvironmentalaspects Environment

Energy EN3 Directenergyconsumptionbyprimary

energysourceEnergy

Tables

EN4 Indirectenergyconsumptionbyprimarysource

Energy

Tables

EN5 Energysavedduetoconservationandefficiencyimprovements

Energy

Tables

EN6 Initiativestoprovideenergy-efficientorrenewableenergybasedproductsandservices,andreductionsinenergyrequirementsasaresultoftheseinitiatives

EnergyMasterPlan

Water EN8 Totalwaterconsumption Watermanagement Tables

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Emissions,effluentsandwaste

EN22 Totalweightofwastebytypeanddisposalmethod

Wastemanagement

Tables

Societyperformanceindicators:labourpractices

DMAlabourpracticesanddecentwork Committedemployer

LA1 Totalworkforcebyemploymenttype,employmentcontractandregion

Personnelfigures

LA2 Totalnumberandrateofemployeeturnoverbyage,group,genderandregion

Personnelfigures

Labour/managementrelations LA4 Percentageofemployeescoveredby

collectivebargainingagreementsRAIAmsterdamB.V.hasitsownworkconditionspackageanddoesnotparticipateinacollectivelabouragreement(CAO)

LA5 Minimumnoticeperiod(s)regardingoperationalchanges,includingwhetheritisspecifiedincollectiveagreements

ThisindicatorisregulatedbyDutchlaw

Occupationalhealthandsafety LA7 Ratesofinjury,occupationaldiseases,lost

daysandabsenteeism,andtotalnumberofwork-relatedfacilitiesbyregion

Personnelfigures

Safety

Trainingandeducation LA12 Percentageofemployeesreceivingregular

performanceandcareerdevelopmentreviews

Allemployeeshaveastarting,progressandassessmentrevieweveryyear,inwhichpersonalperformanceandcareerdevelopmentisdiscussed

Diversityandequalopportunity LA13 Compositionofgovernancebodiesand

breakdownofemployeesaccordingtogender,agegroup,minoritygroupmembership,andotherindicatorsofdiversity

Personnelfigures

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SDA

Website

DevelopedinKirraJaarverslag

Contact

[email protected]

Copyright

TheinformationinthisSustainabilityReportmaybecopiedstatingthesourceas‘SustainabilityReportRAIAmsterdam2014’.

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sustainability report 2014 rai amsterdam

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