surviving apps and clouds
TRANSCRIPT
Surviving Apps and Clouds
Mathias Klang @klang67
Ours is not the digital divide
91 % Access to the Internet at home83 % Access to broadband at home7 % Never used a computer
Source: Sweden Statistics 2011 (*Individuals aged 16-74)
We change focus
What is a hotel room?
What users want & why they are dissatisfied
Technology matters
Controlled by convenience
From the stone axe to iPhone via post-its
"Our gadgets have eliminated the need to remember such things anymore."
Joshua Foer
Threat
Plato – The Phaedrus (ca 370 bc)
…you give your disciples not truth, but only the semblance of truth; they will be hearers of many things and will have learned nothing; they will appear to be omniscient and will generally know nothing; they will be tiresome company, having the show of wisdom without the reality.
Threat perception
Douglas Adams
Anything that is in the world when you’re born is normal and ordinary and is just a natural part
of the way the world works.
Anything that’s invented between when you’re fifteen and thirty-five is new and exciting and
revolutionary and you can probably get a career in it.
Anything invented after you’re thirty-five is
against the natural order of things.
Mobile living: Beware consultants bringing metaphors
Computer resources over a network
Cloudwashing
Personal clouds
What, who, how much? Why?
Did you find a license, manual or rulebook? Did you read it?
This is not a phone
Always online
The end of boredom
Monotask queuing
Not knowing
Waiting by THE phone
Remember this?
The biggest cocktail party ever
Blog
ger 1
999
Goo
gle
1999
End of communications monopoly
2006
"Out of this anarchy… what was governing the infinite monkeys now inputting away on the Internet was the law of digital Darwinism, the survival of the loudest and most opinionated.”
Andrew Keen: Cult of the amateur (2007)
“My fear is that these technologies are infantilising the brain into the state of small children who are attracted by buzzing noises and bright lights, who have a small attention span and who live for the moment.”
Prof. Susan Greenfield
Normalizing the abnormal
Public authorities: how do you want us to talk to you?
You’re just not funny!
Private or Personal
Performance lifestyle
Truman show delusion
Social networks
Dunbar’s 150
Stimuli or relations
"If we don't teach our children to be alone all they will be is lonely" Sherry Turkle
Optimism: conversation & convenience
Pessimist talk
What we aren’t talking about?
Only technology(spot the ethical dilemma?)
What do the people who control what we can do, think?
A Squirrel Dying In Your Front Yard May Be More Relevant To
Your Interests Right Now Than People
Dying In AfricaMark Zuckerberg
Personalizaton
if you're not paying for
something, you're not the
customer; you're the
product being sold
”It was as if a light had been Nookd in a carved and painted lantern....”
Tolstoj War & Peace
What does it all mean?
Old stupidity or new intelligence?
Are those of us who
remember the analogue
age fortunate or
unfortunate?
The advantages are enormous…
1. Understand how it will help you
2. Understand how it changes you and yours
3. balance. Find yours, don’t let others tell you.
4. Managing expectation
s
THANKS!
Mathias Klang [email protected] or @klang67
www.digital-rights.net
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