Failing FastWhat is Rapid Product Development?

SupriyaUchil2nd August2017

Supriya UchilChief Product Officer

at Rentalcars.com since Oct 2016

ScotchChief Product Officer

at Uchil Household since March 2014

Grew up in lovely India

Arrived in the USA

Worked for a number of startups in San Francisco

Creating product at Amazon10 Years

Start up years

�Why Rentalcars.com?

Which city should I pick?

Seattle Manchester

• Third largest online retailer in the world (PCLN)

• Sister to Booking.com

• Product Centric Company - very open to change

• Truly global - 50K different locations, 900 suppliers in 163 countries

• 1500 employees across London, Manchester, Sofia, Barcelona, Fukuoka.

What is Product management?

😀Customer obsession

📊Data

centricity

🙃Open

approach to failure

🔭Vision & Delivery

Insights

Hypothesis

Experiment

Evaluate

😩How do you deal with

failure?

What is failure in iteration, innovation and disruption?

Insights

Hypothesis

Experiment

Evaluate

What is the working backwards process?

Pretotyping vs Prototyping

Premortems vs Postmortems

Language of Failure

Risk Tolerance vs Regret Minimization

Thank you for listening.Supriya Uchil - SupriyaUchil@gmail.com