Since 1976, Asia-Pacific Boating has been the leading yachting publication in the region, with a reputation among Asian yacht owners and enthusiasts for timely reviews, news and features. In print, digital and multimedia formats, Asia-Pacific Boating now reaches a wide range of yachtsmen and industry insiders in

Asia and worldwide.

SUPPORTING ADVERTISERS

SPOTLIGHTS Visually stunning reviews of the world’s leading new yachts, trialled across the globe

SHIPYARD Profiles of the infrastructure, traditions and ambitions of the world’s top luxury yacht builders

DESTINATIONS A mouth-watering look at the most exciting cruising destinations in Asia and across the world

INTERVIEWS Q&As with industry leaders, brokers, yacht owners, leading sailors, top designers and more

NEWS Bringing you up to speed with yacht designs and launches, shows, races and much more

FINE LIVING Showcasing the most exclusive fashion and luxury goods, plus ‘High Life’ society events

EDITORIAL

SUPPLEMENTS Themed inserts with a special product focus on timepieces, banking and finance

ALSO: Inside Asia * Products * Sustainability * What’s Going On * Wide Angle * Perfect Storm

EDITORIAL CALENDAR 2019

JANUARY-FEBRUARY – ‘The Technology Issue’

Technology: Showcasing the most advanced, forward-thinking marine technology designed to make boating easier, safer, more efficient and more enjoyable.

MARCH-APRIL – ‘The Asia Issue’

Asia’s Top Builders: A round-up of the leading shipyards in Asia, from east to westExplorers: As owners get more adventurous, so do their vesselsSpecials: Asia Boating Awards Preview * Singapore Yacht Show

MAY-JUNE – ‘The Charter Issue’

Charter: APB’s annual review of the leading yachts available for charter in AsiaSpecials: Asia Boating Awards Review * Basel Watch & Jewellery Supplement

JULY-AUGUST – ‘The Sailing Issue’

Racing Season: APB profiles the diverse calendar of races and regattas across AsiaCatamarans: Boasting space and stability, catamarans are proving increasingly popular

SEPTEMBER-OCTOBER – ‘The Premiere Issue’

World Premieres: The most exciting new models from the most innovative shipyardsSpecials: Cannes Yachting Festival * Monaco Yacht Show

NOVEMBER-DECEMBER – ‘The Superyacht Issue’

Asia-Pacific’s Top 50 Superyachts: APB’s popular annual countdown of the largest private yachts built, resident or cruising in the Asia-Pacific region

The annual awards ceremony recognises leading players and their achievements in the luxury yachting industry. A panel of industry insiders come together to select winners in various categories at the awards ceremony, held every year in Asia.

BRANDED EVENTSEngage readers of Asia-Pacific Boating with luxury lifestyle experiences tailored to build brand awareness and loyalty, as well as drive sales.

ASIA BOATING AWARDS

READERSHIP PROFILETOTAL 52,000 COPIESTOTAL READERSHIP 156,000

ASIA-PACIFIC WEALTH REPORT 2016

• Asia-Pacific Leads in Global HNWI Wealth and Overall Growth

Asia-Pacific recorded robust HNWI population and wealth growth rates (9.4% and 9.9%, respectively), highest across the globe, and edged past North America to become the region with the highest HNWI wealth of US$ 17.4 trillion.

Asia-Pacific’s HNWI wealth grew by 10 percent in 2015 which is almost five times North America’s 2 percent wealth growth in 2015 decelerating substantially from 2014’s 9 percent growth rate.

• Unlike ultra-HNWIs in the rest of the world, those in Asia-Pacific grew their wealth at a brisk pace

Wealth expanded by 10.8% for ultra-HNWIs in Asia-Pacific, compared to just 0.1% for those outside of Asia-Pacific.

Driven by robust GDP growth rates in the emerging markets, Asia-Pacific HNWI wealth is expected to grow at a CAGR of 10.3% to US$21.2 trillion by 2017.

Source: The Asia-Pacific Wealth Report 2016 from Capgemini

Hong Kong/Macau 33%

Singapore 25%Thailand

12%

Europe 7%

N.America 5%

Malaysia 2%

Australia 3%China/Taiwan 2%

Turkey 3%Indonesia 2%Middle East 2% Vietnam 1%

Japan/Korea 1%

Philippines 2%

Subscriptions 27%

Newsstands/Bookshops 21%Marinas, Yacht

Clubs and High-End Clubs

19%

Airlines and Lounges 13%

Boat Shows 10%

Hotels and Resorts 5%

VIP List (non-paid) 5%

GENDERMale 80%Female 20%AGE GROUPUnder 30 18%30-50 59%Over 50 23%PROFESSIONFinance 36%Property 34%Marine 18%Leisure 12%ANNUAL PERSONAL INCOME (US$)Over $300K 58%$150-300K 16%Under $150K 26%AIRLINE CLASSEconomy 21%Business/First 72%Private Jet 7%

Asia-Pacific Boating is available in the lounges of the following airlines

PRODUCTION DATA

BOOKING DETAILS

ADVERTISEMENT RATES (US$)

Printing Process : OffsetBinding Method : Perfect BoundDigital Files : Actual sizes at 300dpi or higher, CMYK colour mode, in press-ready PDF formats. All fonts in the artwork must be provided or created outlines.

Effective January 2019

For Bookings : 7th day of the month preceding publicationFor Materials : 15th day of the month preceding publicationCancellation : 6 weeks before publication for ROP advertisements and 8 weeks for premium positionsPublication dates : Bimonthly (January, March, May, July, September, November)

DISPLAY 1X 3X 6X

Inside Front Cover DPS 28,800   25,900   21,000

Double Page Spread 24,700 21,800 18,100

Outside Back Cover 17,000 15,500 12,400

Full Page Special Position 15,500 13,400 11,300

Full Page – ROP 13,200 11,600 9,800

BROKERAGE / CHARTER / CLASSIFIED

1X 3X 6XFull Page 4,200 3,600 3,000

*All print ads are automatically replicated in the digital edition with embedded live URL links.

MECHANICAL DATA

MATERIAL REQUIREMENTS

BRANDING IN ASIAPRINT – a powerful tool to reach yacht owners and potential buyers with your core message and brand appeal. We can also provide customised marketing solutions to suit your requirements, whether for prolonged exposure or for a burst on the market.

DIGITAL MAGAZINE – exact replica of print version for Android, iPhone and iPad. All advertisements are embedded with your URL links and can contain video.

SOCIAL MEDIA / ONLINE – get added exposure with ourgrowing online presence at www.asia-pacificboating.com and our Facebook page at www.facebook.com/AsiaPacificBoating

ELECTRONIC DIRECT MARKETNG – reach our database of over 66,000 Asia-based HNWIs through our weekly and bi-monthly newsletters.

SUPPLEMENTS – special sections in the magazine, either with standard or heavy stock paper to get more attention and give you the chance to present your yachts or products in depth.

INSERTS – positions in the magazine can be made on request.

CREATIVE COVERS – gate fold or Z-fold covers can be used to get attention the moment a reader picks up the next edition of Asia-Pacific Boating.

EVENTS – shake hands with quality people in your own events.

CO-BRANDING OPPORTUNITIES – at events organised by Blu Inc Media.

Trim Bleed TypeDouble Page Spread 458 x 303 468 x 313 438 x 283Full Page 229 x 303 239 x 313 209 x 283

Trim Bleed TypeDouble Page Spread 458 x 303 468 x 313 438 x 283(Gutter allowance of 7mm each is required for the first 10 DPS only)

(Not applicable for Front Cover Reverse Gatefold and other DPS positions)

Double Page Spread (print version)

DIGITAL MARKETING

ONLINE ADVERTISING RATES

RATES & FORMAT

RATESEnhancement: Video 2,500 Scrollable Gallery 3,900 Hot Spot Function 2,300Advertisement - A1 Insert 3,900

DIGITAL EDITIONAsia-Pacific Boating magazine is also available as a digital edition for PC, Mac and tablet computers, such as iPad and Android. This product represents a further step into the international market, which also comes with new opportunities for advertisers to reach a wider audience with technologically advanced campaigns.

EDM NEWSLETTEREvery week, Asia-Pacific Boating publishes an e-newsletter that goes out to over 66,000 subscribers, all of whom have shown interest in the publication and in yachting. This newsletter highlights the Asia-related yachting updates on the Asia-Pacific Boating website from the previous week.

Dimension 220 x 50px Resolution 72dpi Max Size 100Kb File Format JPG/PNG Rates US$1,900/4 x Weekly Newsletter (Min. 1 month required) US$1,100/Bimonthly Newsletter 1 month 3 months

Leaderboard 3,900 7,9001st Rectangle Ad 2,600 5,3002nd Rectangle Ad 1,400 2,900

Dimension Max Size Format

Leaderboard 728 x 90px 40kb /jpg/gif

1st Rectangle Ad 300 x 250px 40kb /jpg/gif

2nd Rectangle Ad 300 x 250px 40kb /jpg/gif

FILE FORMAT

WEBSITEThe Asia-Pacific Boating website provides yacht owners and potential yacht buyers with an archived resource of yacht reviews and features on Asia-Pacific destinations that are second to none. These features have all appeared in past print issues of Asia-Pacific Boating.

asiapacificboating

Hong Kong, China HK$48 • Singapore S$8 (inc GST)Malaysia M$20 • Thailand B200 • China Rmb60 Philippines P285 • Indonesia RP70,000 (inc tax) Australia AUS$8 • New Zealand NZ$8 • Japan ¥1,500 • South Korea W6,000 Taiwan, China NT$200 • Rest of Asia US$7 • USA US$8 • Rest of world €7

November/December 2018

ECO TIPSTOP

10

FESTIVE FEEL GOOD

HOMES THAT HEAL

NICHE RETREATS

THE ENVIRONMENT ISSUE

Anniversary

Inform. Involve. Inspire. NOVEMBER/DECEMBER 2018

HONG KONG HK$48 • SINGAPORE S$6 (INC GST) • MALAYSIA M$12 • THAILAND B160 • CHINA RMB60 PHILIPPINES P235 • USA US$8 • AUSTRALIA AUS$8 • GUAM US$6 • INDONESIA RP70,000 • JAPAN ¥600NEW ZEALAND NZ$8 • S. KOREA W5,000 • REST OF ASIA US$7 • REST OF WORLD EUR7

www.actionasia.com

Java’s Bromo caldera

TRAILS OF THE GODS

Winter gear guideGet kitted out for 2019

Seeking the snow leopardDolpo in winter

Jungle patrol Glamping in the Cardamoms

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