strategic management final.pptx

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    STRATEGICMANAGEMENT

    Pharma Sector -

    Hospital

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    Group Members

    Darshan Haare - !"

    Deepa# Nai# - $$

    Amit Shet%e - ""

    A&a% Sin'h - "(

    Rinu )ar'hese - ($

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    Pharma In*ustr% - Hospital

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    Health Care In*ustr% in

    In*ia In In*ia+ the Healthcare s%stem is split into a public

    sector+ a pri,ate sector an* a i*e netor# o. in.ormal

    healthcare pro,i*ers operatin' to'ether in a lar'e an*

    unre'ulate* netor#/

    This irre'ularit% has cause* i*e *isparities in access+

    especiall% in re'ional an* rural *istribution o. healthcare

    in.rastructure/

    In*ia0s healthcare in*ustr% is currentl% orth Rs 1$+222

    crore hich is rou'hl% " percent o. the GDP/

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    Apollo Hospital

    3Architect o. Healthcare0

    It has been the .irst pri,ate compan% to a*minister health

    insurance in the countr% an* In*raprastha Apollo Hospital

    in Delhi is the .ourth lar'est corporate hospital in the

    orl*

    The 'roup is plannin' to in,est Rs/ 4222 crore + to buil*

    aroun* !( ne hospitals+ in In*ia+ Sri 5an#a+ Nepal an*

    Mala%sia/

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    6reach Can*% Hospital

    6reach Can*% Hospital Trust has been a beacon o. li'ht

    .or the su..erin' .or o,er (2 %ears/

    Man% proce*ures in routine use inclu*in' Coronar%

    An'ioplast%+ Ma'netic Resonance Ima'in'+ Critical Care

    IC7 an* H%steroscop% ere .irst per.orme* here/ The

    hospital has earne* national reco'nition as a lea*er in

    inter,entional car*iolo'%/ 8or patients it9s a sanctuar% .or

    the healin' o. min* an* bo*%/

    The hospital has a *e*icate* Charit% :in' here eli'ible

    patients are treate* at nominal char'e or .ree o. cost/

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    8ortis Hospital

    8ortis hospitals is In*ia0s .astest 'roin' healthcare*eli,er% ser,ice pro,i*ers ith a netor# o. orl*-class

    Super-specialt% hospitals lin#e* ith a lar'er netor# o.

    Multi-specialt% hospitals/ It commence* operations in

    422!/

    8ortis is the secon* lar'est healthcare chain in In*ia an*the lar'est healthcare chain in North In*ia/ It is one o. the

    lar'est Car*iac Pro'rams in the orl*/

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    Apollo Hospital Breach CandyHospital

    FortisHospital

    Vision Apollo9s ,ision .or

    the ne;t phase o.

    *e,elopment is to9Touch a 6illion 5i,es0

    To be reco'nie* as atruste* lea*er in

    pro,i*in' hi'h

    To offercomprehensive Stateof the Art healthcareservices in anenvironment wherecompassion, quality,safety and costeffectiveness areintegral to care, wherewe are proud to servepatients; wheremeeting the challengesof comple medical

    needs is viewed as adefining competence!

    To improveprimary care "supporting enhancedservices in #$practices!

    To develop

    alternative services "where new servicesare needed

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    )alues ? =b&ecti,esApollo Hospital

    The con.luence o. se,en ,alues results in a ra% thatrepresents Apollo9s lea*ership in In*ian Healthcare/ A ra%

    that is the beacon .or millions loo#in' .or a cure@

    loo#in' .or hope/

    6reach Can*% Hospital Compassion

    Inte'rit%

    Respect Trust

    Transparenc% 8airness

    Ethical 6eha,iour

    Bualit%

    Customer .ocus

    Groth

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    8ortis Hospital Patient Centricit%

    Inte'rit%

    Teamor#

    =nership Inno,ation

    )alues ? =b&ecti,es

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    Strate'% 7se*

    APOLLO

    Reach initiati,e

    No-.rills Mo*el -pro,i*in' cost-e..ecti,e

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    6REACH CAND H=SPITA5

    The% pro,i*e their patients ill hi'h

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    Apollo

    Super-specialit% hospitals

    6reach Can*% In-house Me*icine 8acilit%

    Tie up ith Hotels .or Accommo*ation

    8ortis

    Health Plan pac#a'es can be pro,i*e* b% the hospital to

    .amil% an* corporate ith tie up ith Insurance companies Hospitals can become inte'rate* healthcare s%stems i/e/ hen

    me*icines+ .oo* ser,ices+ laun*r% etc ill become >purchase*>ser,ices/ These thir*-part% operations ill re*uce cost an*

    increase the pro.it mar'ins

    7ncon,entional Strate'ies That

    can be 7se*

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    THAN =7