Starting Up a Successful Notary Business

By Daniel C. Lewis, President of Indiana Notary AssociationManaging Partner of Lewis Notary Services Inc.2010 National Notary of the Year

Workshop Etiquette

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Please place your cell phones on silence

Agenda

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• Starting a Notary Business• Setting Up Your Business• Technology• Social Media• Protecting Your Business• Questions

Starting a Business

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• Type of Notary Business• Who are your customers• How will you ensure quality

Setting Up Your Business

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• Sole Proprietor• Limited Liability Company (LLC)• Partnership• Corporation (Inc)

Four Business Questions

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• How much do I need to earn each month in order to make this worthwhile?

• How much time must I spend each week to earn this income?

• How many months will it take me to earn this income?

• What are my obstacles?

Technology

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• Smart Phone• Tablets, Laptop, Desktop• Printers (LaserJet vs. Inkjet)• Scanner• Fax Machines

Social Media

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• Website• Blogs• Twitter• Facebook• LinkedIn

What is the purpose of a Website

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Your website key role is to generate business for your company. The number one function of the website is to convert visitors into customers.

Why Blog

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Blogging aids in creating your very own PR campaignfor your business. It helps you in creating a properbusiness relationships with your potential customers,improves your communication, and aids in keepingyour marketing cost down while increasing yourvisibility.

Why use Social Media

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• More online exposure• Create better Brand recognition• Build deeper relationships with your customers• Attract more customers• Aids in minimizing cost of marketing

Features and Benefits of Your Business

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Features are facts about products or services and add credibility and substance to your sales pitch.

Benefits give customers a reason to buy because they explain how your product or service improves their lives.

Protecting Your Business

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• Bonds• Errors and Omission Insurance• Other types of Insurance

Suggested Reading

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The Slight Edge by Joel Olson

Rejection Proof by Jia Jiang

Think and Grow Rich by Napoleon Hill

5 Steps to Professional Presence by Susan Bixler & Lisa Scherrer Dugan

Questions

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Click on the Workshop You Attended & Scroll Down

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Select “Surveys” to fill out the workshop evaluation; Select “Documents” to

download the workshop presentation to your device

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