How To Start Your Own Profitable e-Commerce Business Without Packing

& Shipping While Working Full-Time.Eugene Cheng

What You Will Learn• Freedom Business Principles• E-Commerce Overview• First Steps• The Ultimate 7-Steps Marketing & Sales System

Before we move forward…

What Hung Le has to say…

Breaking The Cycle…

Freedom Business Principles

1. Automated Sale2. Recurring Revenue/Repeat

Customers3. No Accounts Receivables4. Selling Products Not Services5. Own The Assets Which Produce

The Results

3 Pillars Of Success - Your Sweet Spot

Why e-Commerce?1. Integration of Freedom Business

Principles and the 3 Pillars Of Success And Optimizing Your Sweet Spot

2. High barrier to entry3. No hardcore sales persuasion is

necessary4. Higher value per visitor5. Higher conversions

Main Barriers to e-Commerce1. Marketing - How to get customers to see my

product.2. Product Selection - choosing the right product to

obtain high enough margins, finding the right manufacturers.

3. New Products – understanding product market selection and extension.

4. Web Development/Technology/IT and Systems - SSL, Domains, Hosting, Payment Gateway, Merchant Processors

5. Legal Compliance/Tax Laws – dealing with international payments.

6. Branding – competing with the BIG dogs.

WHAT IF…

Amazon FBA You• Shipping• Customer service• Website

maintenance• SSL• Hosting• Buying advertising• Packaging• Packaging Suppliers• Warehouse staff• Warehouse

maintenance• Fraud prevention• Returns

• Pick product• Choose

supplier• Manage

inventory• Build brand

Amazon Pays You ($$$) Every

14 Days

You Place Order

Supplier Sends

Inventory

Overview• Primary Goal: to build a sustainable and

scalable business in record time by leveraging the power of Amazon.

• Break the cycle (no more ducks in a row.. Years of education.. No action, etc.).

• Size and speed of success depends on:1. Focus2. Commitment

First StepsBuilding a business which is:

• Predictable – long lasting/sustainable. Amazon isn’t going anywhere any time soon..

• Repeatable – easy to expand product range

• Scalable – rapidly profitable • Built to sell – own the BRAND (private

labelling).

Amazon – lucrative business model.• Don’t need to be a programmer• No “tech” skills required.• No huge start up capital.

The Ultimate Marketing & Sales SystemThe entire process:

Step 1: Pick a hot selling product to sell.Use best seller list: http://www.amazon.com/Best-Sellers/zgbs

Step 2: Find suppliers

Step 3: Branding

Step 4: Create a Seller Central Account @ http://www.sellercentral.amazon.com ($39.99/mo with FREE 30-day trial).

The Ultimate Marketing & Sales System - Continued…Step 5: Create Product Listing

Step 6: Sending Shipment to Amazon

Step 7: Perform P.A.R.T System• P = Product Listing Optimization• A = Amazon Marketing and

Advertising• R = Reviews • T = Tweak, Refine, and Execute

Step 1: Pick A Hot Selling ProductUse best seller list: http://www.amazon.com/Best-

Sellers/zgbs

Step 2: Finding SuppliersNavigate to www.Google.com/ncr

Google Search Method:“product name” private label“product name” wholesaler“product name” supplier“product name” manufacturer

Google Search + Site Exclusions Method:“product name” private label –site:www.facebook.com –site:www.optimumnutrition.com

Note: Be sure to browse through to page 8-10 of Google as suppliers have terrible SEO.

Step 3: BrandingUPC Code

Step 3: Branding - Continued…

Step 4: Create a Seller Central Account

http://services.amazon.com/content/fulfillment-by-amazon.htm

Step 5: Create Product Listing

Step 6: Sending Shipment to Amazon

Step 7: Perform P.A.R.T System

• P: Product Listing Optimization

• a: Amazon Advertising

• r: Reviews

• t: Tweak, Refine, and Execute

P: Product Listing Optimization

Step 7: Perform P.A.R.T System

Four Key Components Of Best Selling Product

Listing Page1. Product title2. Description3. Images4. Other Fields

The Keyword Sweetspot

Google Keyword Tool

FreshKey Tool

Product Images

a: Amazon Advertising

Step 7: Perform P.A.R.T System

Automatic Targeting

Manual Targeting

Advertising Report

Search Term Report

Negative Keywords

Amazon Marketing Blueprint

r: Reviews

Step 7: Perform P.A.R.T System

http://www.amazon.com/review/top-reviewers

t: Tweak, Refine, and Execute

Step 7: Perform P.A.R.T System

Do you think you can follow these simple 7

Steps?

Celebrate!

Would You Like for Me to Help and Guide You through Starting Your Own

Profitable e-Commerce Business?