star management week english
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STAR Management WEEK 2012TRANSCRIPT
MANAGEMENT WEEK 2012
Be the change
IntroductionStar ManageMent week2
Introduction
STAR MANAGEMENT WEEKThe STAR Management Week is THE yearly pinnacle of STAR and RSM.• 10th of October until the 18th of October 2012• More than 7.000 participants from all over the Netherlands• More than 40 participating companies• Keynote (inter)national speakers• 30 different activities, including the Entrepreneurial Seminar, Company Dinner and High Tea, Workshops,
Corporate Cases, Company Visits, and a phenomenal Opening Conference
STuDy ASSOCiATiON ROTTERDAM SCHOOl Of MANAGEMENT (STAR)STAR is the study association of RSM. STAR is the largest and most internationally orientated study association of Europe.• 7.000 members, of which more than 1.000 internationals• This number of members makes it the largest study association of Europe, with over 34 years of experience• Both for Bachelor and Master students• 40 different committees
ROTTERDAM SCHOOl Of MANAGEMENTThe Rotterdam School of Management (RSM) is the Business Administration faculty of the Erasmus university in Rotterdam. it has:• Both an international and a traditional Bachelor Program in Business Administration• 3.050 Bachelor students• 13 Master programmes with a total of 2.252 Master students• it is ranked as the #1 Business School in the Netherlands (Elsevier, 2011), and 6th worldwide (Eduniversal
Business ranking, 2011)
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Star ManageMent week
RSM & FEW students
Other students
Master students
Bachelor students
STuDENTS• This academic year (2011-2012) a total of 22.721 students are registered at the Erasmus university
Rotterdam (EuR). Of these students, 7.779 are Master students• 11.776 students study at the Rotterdam School of Management (RSM) or at the faculty of Economic
Sciences (ESE)• Research by intermediair (2011) shows that a study at the EuR will give the best chance of getting a high
function at a AEX-company• This and data mentioned on the following page show that via the STAR Management Week you can access
a large pool of talented students
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0 100 200 300 400 500
internationaal
Nationaal
Chinese Economy & BusinessGlobal Business & Stakeholder Management
Human Resource ManagementEntrepreneurship & New Business Venturing
Organisational Change & ConsultingManagement of innovation
Business information Managementinternational Management - CEMS
Accounting & ControlSupply Chain Management
Marketing ManagementStrategic Managementfinance & investments 323
117
117110
89
6149
45
38
3423
22
20
36
171
53
46
12
718
13
7
14
8
10
5
Erasmus University
MaSter StudentS rSM
when rSM StudentS Start Searching for joBS
Survey 2011
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Recruitment6
HiGH TEA PACKAGEThe High Tea offers the opportunity to meet top participating students of the Erasmus university during a high quality High Tea. • Takes place at a unique and exclusive location in Rotterdam• Targets ambitious students in the last phase of their studies• Popular event among students• The STAR Management Week will provide CV’s of the students, so you can make a selection of your top• students. These students will circulate during the event, which will lead to 2 groups of 5 students who will• take place at your table during the afternoon • We provide a High Tea package with possibilities to promote your company as well
COMPANy DiNNER PACKAGEThe Company Dinner gives you the opportunity to have a luxury dinner with top students from the Erasmus university at a unique and exclusive location in Rotterdam.• Annually recurring event• At a unique and exclusive location in Rotterdam• Targets ambitious students in the last phase of their studies• Known and popular event among students• The STAR Management Week will provide CV’s of the students, so you can make a selection of your top
students. These students will circulate during the event, which will lead to 2 groups of 6 students who will take place at your table during the evening
• We provide a Company Dinner Package with possibilities to promote your company as well
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Master Study ClubsStar ManageMent weekStar ManageMent weekRecruitment8
CORPORATE CASE• The Corporate Case creates a unique opportunity to become acquainted with students who are
orientating on the labour market.• Provides insights in the culture and challenges of your company• Enables you to judge the capacities of max. 25 students• you can determine your own layout of the room and personal assistance will be arranged• if desirable, we could advice you on how to develop a challenging program• We also offer a Basic or Premium package which will give you the following additional opportunities:• The Basic package provides you with the possibility to introduce and promote your company,• which will be accessible to all students• The Premium package adds a lunch or drink to your case and more exposure
iNHOuSE DAyThe inhouse Day gives a company the opportunity to give students an insight in their daily business. furthermore, this will also give an impression of a company’s culture. An inhouse Day typically consists of a company presentation, case, lunch and/or drinks and sometimes workshops. • Gives you the opportunity to invite max. 15 students in your company• Provides insight in the culture and challenges of your company• Targets at ambitious students in the last phase of their studies• Has shown to be a successful recruitment activity• The STAR Management Week will provide CV’s of the students, so you can make a selection of your top
students • We also provide an inhouse Day package with possibilities to introduce and promote your company
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Exposure10
Star ManageMent week
The STAR Management Week also offers you the possibility to further highlight your company to reach a large number of students. To clarify the different possibilities we designed several packages for you, with several exposure options.• Spreads the company’s brand among 25.000 students• Highlights your company among (international) students, speakers and academics• Provides, in combination with the several recruitment packages, the perfect promotion
EVENT SPONSORBy connecting your name to one of the events hosted during the STAR Management Week, you can bring your company under attention of the participants.• This package offers the following promotional possibilities:• The name of the specific event will be combined with ‘Powered by <your company name>’• Banner/flag at the event• your company logo on the posters and flyers of the event• your company logo on the tickets of the event• your company logo on the website
BASiC EXPOSuRE PAKKET• Banner Opening Conference• logo TV screen stand• Advertisement courant ¼ page (A5
format)
PREMiuM EXPOSuRE PAKKET• Banner Opening conference• logo TV screen stand• Advertisement program booklet• Advertisement courant ½ page (A4
PROMOTiON
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Exposure12
ADVERTiSEMENT PROGRAM BOOKlETBy having an advertisement in the program booklet, you can show participants more than just your company logo.• Advertisement is full colour on A5-format• 15.000 copies ensure a unique opportunity to reach a wide ranged public• 10.000 of these copies will be added to the special STAR interface Magazine which will be sent to the• members of the study associations of Business Administration, Economics and law• The booklets will also be actively spread on campus during the promotional period• Choice between an A-, B- or C-location
filM AND MEDiA COMMERCiAlSBefore and during the STAR ManagementWeek we will put up video screens at severalprominent locations on campus, showingcompany presentations and commercials.The screens are located at places where manystudents will pass by which makes this optionan easy and effective way to get the attentionof students.
ADVERTERiSE COMPANy lOGODuring the (promotion period of the) STAR Management Week there are many possibilities to advertise your logo. Examples of the products we offer are as follows:• On the Management Week website (7.500 hits• p.m.)• On the Management Week poster and/or flyer• There are 750 copies of the poster, 45.000 of the
flyer• On the Banners during the speaker events• On one of the many possible gadgets
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Exposure14
ADVERTiSEMENT COuRANT• *7.500 copies• Will be spread before the start of the STAR Management Week• Contains news and information regarding the week• Choice between 1, ½ or ¼ page
ADVERTiSEMENT STAR iNTERfACE• 20.000 copies• Special edition which will be printed in A4-format• Contains research articles as well as entertainment• This combination makes this a well-read magazine among students
Of course we are open to further suggestions
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MAiliNG ADDRESSSTAR Study Association RSM Erasmus universityRoom T04-53P.O. box 1738Rotterdam, the Netherlands
ViSiTiNG ADDRESSRoom T04-53Burgemeester Oudlaan 503062 PA Rotterdam, the NetherlandsT +31 (0)10 408 20 48f +31 (0)10 408 90 23E [email protected] www.rsmstar.nl
ContactContaCt
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Mailing address STAR STudy ASSociATion RSM ERASMuS univERSiTy Kamer T04-53 Postbus 1738 Rotterdam, the netherlands VisiTing address Kamer T04-53 Burgemeester oudlaan 50 3062 PA Rotterdam T +31 (0)10 408 20 35 F +31 (0)10 408 90 23 E [email protected]