sponsorship prospectus
TRANSCRIPT
Sponsorship Prospectus
Malaysia U.S. Chamber of Commerce
ASEAN GALADINNER 2015
www.myuscham.org
ASEAN Gala Dinner 2015
ASEAN
Malaysia
Malaysia U.S. Chamber of Commerce (“Chamber”)
Your Return on Investment
Diamond Sponsor
Demographic: Third Largest Economy in Asia
Platinum Sponsor
Demographic: Infrastructure Invest through 2020
Gold Sponsor
Demographic: American Tourist Spending in ASEAN
Additional Information
Who do I contact?
Sponsors Feedback
Collaborators/Sponsors
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CONTENTS
1
ASEAN GALA DINNER 2015
The ASEAN Gala Dinner 2015 is a celebration to laud the Chairmanship of Malaysia and to herald the
integration of ASEAN Economic Community (AEC) in December 2015.
The inaugural Gala Dinner will be hosted in Washington, DC due to its prominence as a center of
influence, embodying the Members of Congress and Government Relations Representatives from the
Fortune 500 Companies. The Gala is poised to be an excellent avenue for Malaysia, Chairman and ASEAN
Ambassadors to interact in an unofficial forum with Members of Congress and Government Relations
Representatives. This networking forum will provide an avenue to promote AEC as well as to build on
goodwill relations.
The significance of a continuous engagement by the Chairman to assuage the Members of Congress to
enhance trade relationships with ASEAN is in tandem with the objectives of the Trans Pacific Partnership
Agreement. A strong partnership between Members of Congress and Government Relations
Representatives with the ASEAN Community is key and in support of AEC’s vision of being a global
economic player. Ironically, about 30% of the Members of Congress have full command of the trade
symbiosis between AEC and the United States. Therefore, it is imperative that the Chairman of ASEAN to
benefit from this event by engaging with the residual 70% of the members of the Congress to discuss the
importance and inherent benefits of the trade partnership with AEC and its potential impact on their
constituents’ economies.
The District of Columbia, Maryland and Virginia region nestles most of the Government Relations
Representatives of Fortune 500 Companies. They are a significant sub-set of the socio-economic circle of
influence, with the purpose of advocating for business and trade policies benefiting the industries they
represent. Fortune 500 Companies such as Northrop Grumman, Lockheed Martin, AOL, Gannett, Hilton
Worldwide, Leidos, Marriott International, Carlyle Group, Danaher Corp and Discovery Communications,
to name a few - are headquartered in this region. Additionally, the trade value in the District of Columbia,
Maryland, and Virginia is $600 billion deriving from federal government, aerospace, information
technology, biotechnology and advanced manufacturing industries. The policy makers from this region
and industries have significant influence in the flow of investments into ASEAN and the Chair may want to
consider engaging with them aggressively.
The significance of AEC and its trade possibilities should also be articulated beyond the sphere of
Washington, DC to include the 50 States and Territories. Currently, only 5 States enjoying trade in excess
of $4b or more ASEAN. There are 45 States and Territories that AEC needs to aggressively promote to.
The information presented is to illustrate the compelling trade opportunities for the Chair to promote
Malaysia and AEC to the American populace.
This Gala Dinner would be an excellent avenue for Malaysia, Chair of ASEAN to demonstrate leadership in
engaging with the circle of influence to convey the message of the economic prosperity that is available
through AEC and to further enhance trade and commerce partnerships with the United States of America.
Malaysia could usurp the power of the Chair to propose and advance the dialogue of establishing the
framework in setting up the ASEAN Caucus to the Members of Congress to champion trade, security and
economic cooperation with AEC and the United States.
This inaugural Dinner is to celebrate and promote the Chairmanship of Malaysia and the milestone of
ASEAN integrating into the global economic community through ASEAN+1 and RCEP.
ASEAN Gala Dinner 2015
ASEAN is represented by ten (10) countries; Malaysia,
Brunei, Singapore, Indonesia, Philippines, Thailand,
Myanmar, Vietnam, Cambodia and Laos, PDR. The
Member States’ unity and support for the endeavors of
ASEAN is embodied in the ASEAN flag. The colors of the
Flag – blue, red, white and yellow – represent the main
colors of the flags of all the ASEAN Member States,
symbolizing a united and dynamic ASEAN. The blue
represents peace and stability. Red depicts courage and
dynamism, white shows purity and yellow symbolizes
prosperity. The stalks of padi in the center of the
Emblem represent the dream of ASEAN's Founding
Fathers for an ASEAN comprising all the countries in
Southeast Asia, bound together in friendship and
solidarity and finally, the circle represents the unity of
ASEAN.
On November 2014, Malaysia Prime Minister Dato’ Sri
Najib Razak in accepting the Chairman of ASEAN from
Myanmar President Thein Sein articulated the vision of
“People Centered ASEAN.”
The ASEAN motto this year is “One Vision, One Identity,
One Community” and appropriately, the ASEAN 2015
logo represents
1) the ten curved elements around ASEAN logo
represents the harmony, close partnership and
aspiration of the people from the ten ASEAN countries
achieving shared vision,
2) the atomic molecular loop denotes the progress
in science and technology bringing economic and
prosperity and
3) the multiple colors represents the diversity of talents
in propelling the countries forward. The launch of the
AEC at the end of 2015 will be one of Malaysia’s priority
to ensure the successful implementation of AEC and
raising the profile of AEtowards the full integration with
the global economy.
The year 2015 is the milestone for both Malaysia and
ASEAN’s standing, as it is in a strong position to push
through important features of the AEC and set forth
the strategy for the 10 years post AEC phase of ASEAN
community. The Gala Dinner will be an excellent
avenue for Malaysia, Chairman of ASEAN, and the rest
of the ASEAN Ambassadors in unison articulating the
AEC vision and advancing the trade and commerce
partnerships with the United States of America.
The ASEAN Gala Dinner 2015 is a celebration
to laud the Chairmanship of Malaysia and to
herald the integration of ASEAN Economic
Community (AEC) in December 2015. The
inaugural Gala Dinner will be hosted in
Washington, DC.
2
ASEAN GALA DINNER 2015
The Association of Southeast Asian Nations,
or ASEAN, was established on 8 August 1967
in Bangkok, Thailand, with the signing of
the ASEAN Declaration (Bangkok
Declaration).
The Founding Fathers of ASEAN are Indonesia, Malaysia,
Philippines, Singapore and Thailand. The five Foreign
Ministers who signed the ASEAN Declaration were
Adam Malik of Indonesia, Narciso R. Ramos of the
Philippines, Tun Abdul Razak of Malaysia, S. Rajaratnam
of Singapore, and Thanat Khoman of Thailand.
ASEAN
3
The ASEAN Gala Dinner 2015 is a celebration to laud the Chairmanship of Malaysia and to herald the
integration of ASEAN Economic Community (AEC) in December 2015.
The inaugural Gala Dinner will be hosted in Washington, DC due to its prominence as a center of
influence, embodying the Members of Congress and Government Relations Representatives from the
Fortune 500 Companies. The Gala is poised to be an excellent avenue for Malaysia, Chairman and ASEAN
Ambassadors to interact in an unofficial forum with Members of Congress and Government Relations
Representatives. This networking forum will provide an avenue to promote AEC as well as to build on
goodwill relations.
The significance of a continuous engagement by the Chairman to assuage the Members of Congress to
enhance trade relationships with ASEAN is in tandem with the objectives of the Trans Pacific Partnership
Agreement. A strong partnership between Members of Congress and Government Relations
Representatives with the ASEAN Community is key and in support of AEC’s vision of being a global
economic player. Ironically, about 30% of the Members of Congress have full command of the trade
symbiosis between AEC and the United States. Therefore, it is imperative that the Chairman of ASEAN to
benefit from this event by engaging with the residual 70% of the members of the Congress to discuss the
importance and inherent benefits of the trade partnership with AEC and its potential impact on their
constituents’ economies.
The District of Columbia, Maryland and Virginia region nestles most of the Government Relations
Representatives of Fortune 500 Companies. They are a significant sub-set of the socio-economic circle of
influence, with the purpose of advocating for business and trade policies benefiting the industries they
represent. Fortune 500 Companies such as Northrop Grumman, Lockheed Martin, AOL, Gannett, Hilton
Worldwide, Leidos, Marriott International, Carlyle Group, Danaher Corp and Discovery Communications,
to name a few - are headquartered in this region. Additionally, the trade value in the District of Columbia,
Maryland, and Virginia is $600 billion deriving from federal government, aerospace, information
technology, biotechnology and advanced manufacturing industries. The policy makers from this region
and industries have significant influence in the flow of investments into ASEAN and the Chair may want to
consider engaging with them aggressively.
The significance of AEC and its trade possibilities should also be articulated beyond the sphere of
Washington, DC to include the 50 States and Territories. Currently, only 5 States enjoying trade in excess
of $4b or more ASEAN. There are 45 States and Territories that AEC needs to aggressively promote to.
The information presented is to illustrate the compelling trade opportunities for the Chair to promote
Malaysia and AEC to the American populace.
This Gala Dinner would be an excellent avenue for Malaysia, Chair of ASEAN to demonstrate leadership in
engaging with the circle of influence to convey the message of the economic prosperity that is available
through AEC and to further enhance trade and commerce partnerships with the United States of America.
Malaysia could usurp the power of the Chair to propose and advance the dialogue of establishing the
framework in setting up the ASEAN Caucus to the Members of Congress to champion trade, security and
economic cooperation with AEC and the United States.
This inaugural Dinner is to celebrate and promote the Chairmanship of Malaysia and the milestone of
ASEAN integrating into the global economic community through ASEAN+1 and RCEP.
Today ASEAN is represented by ten (10) countries;
Malaysia, Brunei, Singapore, Indonesia, Philippines,
Thailand, Myanmar, Vietnam, Cambodia and Laos,
PDR. The ASEAN combined market has over 625 million
consumers with GDP approximately USD$3 trillion.
In 2007, the Leaders of ASEAN Countries affirmed
the commitment in establishing ASEAN Economic
Community (AEC), creating ASEAN a single market,
highly competitive economic region with equitable
development and fully integrated into the global
economy. ASEAN will be a regionally integrated
economy in 2015.
ASEAN as a single market is implementing dynamic and
innovative economic initiatives to accelerate the ASEAN
and “ASEAN+1” integration into the global market.
The “ASEAN+1” free trade agreements with the People’s
Republic of China, Japan, the Republic of Korea,
Australia, New Zealand and India, will position ASEAN
the center of global supply chains through strong trade
relationship these countries.
ASEAN is also negotiating the Regional Comprehensive
Economic Partnership (RCEP), an FTA involving ASEAN
and its six FTA partners. The ASEAN-led agreement,
expected to be concluded by the end of 2015, will allow
ASEAN to mutually benefit from economic partnership
with its FTA partners. With a combined GDP of about
US$21.2 trillion, which is about 30% of global GDP, the
RCEP also has the potential to transform the region into
an integrated market of about 3.4 billion people (or 48%
of the world’s population).
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ASEAN
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Malaysia
Malaysia
5.60% 18TH
Malaysia geographically, is as diverse as its cultures,
consisting of 11 states and 2 federal territories (Kuala
Lumpur, Putrajaya) form Peninsular Malaysia. In East
Malaysia, the island of Borneo consist of 2 states namely
Sabah, Sarawak and the third federal territory (Labuan).
Malaysia, formerly known as Malaya gained
independence on 31th August 1957. Malaysia is a
developing nation, striving to achieve vision 2020
with develop mind set and modernize infrastructure.
Malaysia practices constitutional monarchy in which
the head of state is rule by Yang di-Pertuan Agong
which is commonly referred to as the King. The King is
elected to a five year term, and comes from different
states in Malaysia. The legislative power is divided into
federal and state legislatures. The federal legislature,
which is bicameral in nature consisting of House of
Representative and Senate. The head of government
are elected through elections, which is held for every
five years. The current Prime Minister Dato’ Sri Najib Tun
Razak is the head of government.
Malaysia is a country with mosaic cultures. Its people,
its architecture reflects a colorful heritage. Malays,
Chinese, Indian have been living harmoniously for
generations, creating a unique Malaysian culture.
The largest ethnic group in Malaysia are the Malays
Chinese, and Indian while in Sabah and Sarawak there
are many ethnic groups with their own unique culture.
The official religion in Malaysia is Islam, however as
unique as Malaysia is, other religion such as Christianity,
Buddhism, Hinduism and many others are practiced
widely and most importantly they are freely practiced.
Malay is the national language but multi-languages and
English spoken. This is why, Malaysia is Truly Asia.
Malaysia is a country unlike any other.Its historical, cultural and religious diversity attracts
tourist from all over the world.
3rd Q 2014 GDP Growth 3rd Q 2014 GDP Growth
29.7M 3.3MPopulation (2013) New Jobs Target under ETP*
$ 10,400
UPPER MIDDLE INCOMEIncome Category
GMI per capita
Malaysia U.S. ChamberOf Commerce (“CHAMBER”)
The vision of the Chamber is to provide fluid bilateral
exchange between Malaysia and the United States
in promoting small and medium-size enterprises to
achieve their fullest potential. Whereas our mission
is Promote and raise awareness of commercial
opportunities between Malaysian and American
companies through
1) Serve as advocacy, educational & networking
platform,
2) promote & facilitate Malaysian and Americanowned
enterprises and operating in Malaysia, the United States
& abroad,
3) provide a platform for membership exchange with
regards to policies & industry trends, and
4) level the playing field for emerging, small & medium
size enterprises to engage in the global economy.
Malaysia U.S. Chamber of Commerce
(Chamber) is the premier advocate for
promoting and raising awareness of
commercial opportunities between
Malaysia and United States.
Visit www.myuscham.org for more
information.
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Malaysia U.S. Chamber Of Commerce (“CHAMBER”)
Islamic Finance Conference – November 4, 2013, Ronald Reagan Trade Center, Washington DC
SME Conference 2015 – October 15, 2014, Embassy of Malaysia Washington, DC
Please visit WWW.MYUSCHAM.ORG/GALLERY.HTML for more information.
Past Events Hosted
ASEAN DINNER GALA ORGANIZING COMMITTEE
Hafiz LockmanChairman
Roy MichaelExecutiveDirector
George WongDinnerGala Chairman
Sueyi LaiTreasurer
Khairul EsyaniDirectorof Operation
Alex Lok
Director ofCorporate Relations
Sharon EliatambyDirectorof F&B
Zef ZanDirector ofSocial Media Marketing
Richard LeeWebAdministrator
Billy Yi Secretary
Yuzaimi YusofDirector of Events
Taufiq Hussien
BoardMember
Harlena Harris
Second Secretary(Economics)
Get intimate with Ambassadors, Senior
Governmental Officers and Dignitaries at the dinner
table
Increase brand awareness, engagement, and sales
among Asian professionals
Introduce your organization’s products and services
to Asian professionals
Opportunity for Malaysia/ASEAN countries to
promote their respective countries through
exhibition booth
American MNCs in the region, opportunity to show
solidarity of their existing relationship with ASEAN
Develop business-to-business relationships with
Asian-owned businesses
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Learn and appreciate the Malaysia/ASEAN culture
through dinner and cultural performance
Educate Asian professionals about your work in the
community
Donate volunteer hours or charitable gifts to causes
that align with your priorities
The Malaysia/ASEAN Dinner 2015 is the
must-attend event to develop networking
and prospects of doing business in Malaysia
or the ASEAN Countries. The geographical
location of Malaysia/ASEAN with close
proximity to People’s Republic of China,
Japan,the Republic of Korea, Australia, New
Zealand and India provides a natural
business hubin establishing foothold in
these region.
Your Return Of Investment
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Your Return Of Investment
Nework with Malaysia/ASEAN Diplomatic
communities to explore and bridge the commerce
and trade opportunities in their respective countries
Recruit and attract Asian professionals and leaders
to work for your company
Develop Asian leaders within your organization
Achieve your organization’s diversity goals
Brand yourself as an employer-of-choice among
Asian professionals
Reinforce your reputation as a corporate diversity
leader
Connect your employees with others to learn
Employee Resource Group best practices
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NETWORKING
MARKETING
COMMUNITY
Diamond Sponsor - $20,000Opportunity to provide company promotional items
to attendees
Logo on tickets issued to all attendees
First Right for the Same Sponsorship level for ASEAN
Dinner 2016
Two years of membership (6 people)
Recognition at Chamber website and materials for
one (1) year
Pre-Dinner Reception with Ambassadors, Dignitaries
and Trade Attaches from Malaysia/ASEAN Countries
and US Congressional Delegates
Recognition as the Diamond sponsor
Two preferred-location corporate tables at dinner
with Dignitaries (10 seats per table)
Sponsor logo and/or name prominently featured
in all pre- and post-event promotion, including
e-mail marketing, the Dinner website, Chamber
publications, press releases and media alerts
Sponsor logo featured on cover of printed program,
full page and on dining room signage, as well as
on video screens and sponsor signage; sponsor
acknowledgement by emcee
Area for exhibit or tabletop display at venue
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Diamond Sponsor - $20,000
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DEMOGRAPHIC:
Third Largest Economy In Asia
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DEMOGRAHIC: Third Largest Economy In Asia
ASEAN has a combined GDP of
approximately $2.4 Trillion
CONSUMER BASE OF 625 MILLION PEOPLE
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ASEAN GALA DINNER 2015
Fastest growing in Asia after China expanding 300% since 2001
ASEAN has five regional free trade agreements with Australia,
New Zealand, China, Japan, Korea and India.
Platinum Sponsor - $15,000Two years of membership (4 people)
Recognition at Chamber website and materials for
one (1) year
Pre-Dinner Reception with Dignitaries and Trade
Attaches from Malaysia/ASEAN Countries
Recognition as the Platinum sponsor
One preferred-location corporate tables at dinner
with Dignitaries (10 seats)
Sponsor logo and/or name prominently featured
in all pre- and post-event promotion, including
e-mail marketing, the Dinner website, Chamber
publications, press releases and media alerts
Sponsor logo featured on cover of printed program,
half-page and on dining room signage, as well as
on video screens and sponsor signage; sponsor
acknowledgement by emcee
Area for exhibit or tabletop display at venue
Opportunity to provide company promotional items
to attendees
First Right for the Same Sponsorship level for ASEAN
Dinner 2016
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Platinum Sponsor - $15,000
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DEMOGRAPHIC:
Infrastructure Invest Through 2020
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DEMOGRAPHIC: Infrastructure Invest Through 2020
The Asian Development Bank estimates over $1 trillion must be spent on infrastructure
to maintain ASEAN current economic growth
Infrastructure investments sector
Gold Sponsor - $10,000First Right for the Same Sponsorship level for ASEAN
Dinner 2016
Two years of membership (2 people)
Recognition at Chamber website and materials for
one (1) year
Recognition as the Gold sponsor
One preferred-location corporate tables at dinner
(10 seats)
Sponsor logo and/or name prominently featured
in all pre- and post-event promotion, including
e-mail marketing, the Dinner website, Chamber
publications, press releases and media alerts
Sponsor logo featured on cover of printed program,
quarter page and on dining room signage, as well
as on video screens and sponsor signage; sponsor
acknowledgement by emcee
Area for exhibit or tabletop display at venue
Opportunity to provide company promotional items
to attendees
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Gold Sponsor - $10,000
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DEMOGRAPHIC:
American Tourist SpendingIn Asean
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DEMOGRAPHIC: American Tourist Spending In Asean
Over 3 million Americans Visit ASEAN
Visitors from ASEAN Countries Spend Over $4 billionin the United States
Additional Information
Additional Information
1. Payment invoices will be created based on the USD prices listed in this prospectus.
Options in the sponsorship packages are based upon availability.
2. Please plan to have your application submitted in a timely manner and remember the
earlier your application is submitted the better selection you will have for your pedestal
within your sponsorship level.
Who Do I Contact?
Who Do I Contact?
SUEYI LAITreasurer
Email: [email protected]
JAE REGALA
CHRISTINA TAYLOR [email protected]
For more information on Malaysia/ASEAN Dinner 2015, please visit:
HTTP://WWW.MYUSCHAM.ORG/MALAYSIAASEAN-2015.HTML
Source:
1. Economic Transformation Program, PEMANDU, Malaysia
2. ASEAN Matters for America/America Matters for ASEAN publication, The East West
Center, The Institute of Southeast Asian Studies, and US-ASEAN Business Council
3. Malaysia Chairman of ASEAN 2015 website: HTTPS://ASEAN2015.GOV.MY/
Pre-Dinner reception
Corporate table at dinner
Recognition by emcee
Logo on tickets
Logo on promotion materials, website, publications and
media
Logo on program book
Logo on dining room signage
Area for exhibit
First right to sponsor ASEAN Dinner 2016
Two years membership
Recognition on chamber website
Please Indicate your Sponsorship Level
I’m unable to attend, but wish to make a special gift: $ _____________________
Company (Please print name as you would preferred listed in all materials) __________________________________________
Contact _________________________________________________________________________________________________
Street Address ____________________________________________________________________________________________
City, State, Zip ____________________________________________________________________________________________
Name/Address for donation receipt (if diferent than above)________________________________________________________
Phone (include area code) ______________________Fax (include area code) _________________________________________
For more information, please contact [email protected] or call 301-675-8171
Email Address _____________________________________________________________________________________________
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Sponsors Feedback
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DIAMOND PLATINUM GOLD
DIAMOND PLATINUM GOLD
Diamond Platinum Gold
Full page Half page Quarter
6 people 4 people 2 people
1 year 1 year 1 year
2 tables 1 table 1 table
Collaborator/Sponsors
Collaborator/Sponsors
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