Social Tools to Share Your

Research

Nickoal Eichmann Research Librarian

@MSU_Libraries@_nickoal_

Today’s Objectives

We’ll discuss:•Online Professional Identity•Research Lifecycle•Tools for Academic Impact•Tools for Personal Impact•Tracking Your Impact

Online Professional Identity

Where you might be online

•MSU departmental pages•Google Scholar•ORCiD/ResearcherID*

Social Media Platforms

Personal Impact•Facebook•Twitter•Instagram•Pinterest•Ello•Tumblr

Fun Facts: Social Networks

Facebook•1.3 billion users [1]•2.5 billion pieces of content shared daily [2]

Twitter•271 million monthly users [3]•500 million tweets sent daily [3]•1 in 40 scholars in on Twitter [4]

[1] Van Noorden 2014 | [2] Harrington 2014 | [3] Twitter 2014 | [4] Darling 2013

Social Media Platforms

Professional Impact

•LinkedIn•Academia.edu•ResearchGate•Mendeley*•Zotero*

Fun Facts: Social Networks

LinkedIn•300 million users [5]

Academia.edu•13.9 million registered users [6]

ResearchGate•4.5 million users [7]•10,000 new users daily [8]

[5] Connor 2014 | [6] Academia.edu 2014

[7 & 8] Van Noorden, 2014

Publish Scholarly Outputs

Datasets, Software

•Dryad•GitHub•FigShare

Presentations•FigShare•SlideShare

Research Lifecycleresearc

hquestion

discussion

analysispublication

dissemination

citations

?

Research Lifecycle + Social Tools

researchquestiondiscussion

analysis

publicationdissemination

citations

?blog, tweets

DOIs upload & link

uses*

So many people, so many tools…

Things to consider•Who do you want to reach?•What tools are they using?•How do they know you’re someone they should listen to?

Why Scholars Use Social Media: http://bit.ly/1xsnT2C

Step One: Create Your Professional Identity

•Create/Update a personal website or departmental profile•Sign up for an ORCiD and ResearcherID•Choose an Academic Network•Choose a Social Media tool

Step Two: Add Content

•Posters•Slides•Images•Datasets•Conference Papers•Journal articles, book chapters, books *

* Publication agreement? CCBY?

Use Cases: Biologist

• ORCiD | ResearcherID• Institutional profile• ResearchGate• Twitter • Dryad | GitHub

Use Cases: Social Scientist (Social Scientist)

• ORCiD | ResearcherID• Personal Website• ResearchGate• Twitter• Figshare

Use Cases: Humanist)

• ORCiD | ResearcherID• Blog with personal

page• Academia.edu• Twitter, maybe

Facebook • SlideShare

Step Three: EngageUse your voice to build trust

•Discuss your research•Share others’ works•Share your work•Tweet at #conferences

Can you share your article?

In most cases, you can share pre-prints and post-prints.

It’s rare that you can share publisher’s final version (unless it’s Open Access)

Use SHERPA-RoMEO to check or journal’s author posting guidelines: www.sherpa.ac.uk/romeo/

Criticisms of Researchers Using the Social Web

“How do you have time to do actual work?”“Blogging is a waste of time”“P&T committees don’t care about your tweets”

Formal publication is just one part of the research process, and citations are just one part of your impact story.

Tracking Your Impact

researchquestiondiscussion

analysis

publicationdissemination

citations

?blog, tweets

DOIs upload & link

uses*

Altmetrics

Potential advantages•Provide a window of the impact of web-native scholarly products (datasets, software, blogs, etc.).•Show how scholarly products are read, discussed, saved, recommended, and cited•Indicate impacts on diverse audiences•Provide evidence of impact in days instead of years

Adapted from Piwowar 2014

Category Metrics Examples

Usage DownloadsViewsBook HoldingsILL & Document Delivery

PLoSWorldCatVimeoDSpace

Captures FavoritesBookmarksSavesReadersGroups

CiteULikeSlideshareGitHubMendeleyYouTube

Mentions Blog PostsNews StoriesWikipedia ArticlesComments

WikipediaFacebookSourceForge

Social Media Tweets+1sLikesSharesRatings

FacebookTwitterGoogle+

Citations Citation Counts PubMedScopus

Altmetrics A Few Tools

•Altmetric.com | bookmarklet

•PlumX*•ImpactStory

Keep in Mind•All data require context•Altmetrics are still relatively new but moving towards normalization

Telling Your Impact Story

•Your blog posts turned into dissertation chapters, then published as articles /book (Ben Schmidt, Sapping Attention)•Someone’s tweet about your conference presentation led to a guest blog post, which led to a journal article•Your discussion on Twitter gave a name to an idea, which developed into a start-up with grant funding (Priem = “altmetrics”)

Quick TipsBuilding an audience and

finding your voice can take timeShare early, and share oftenSave yourself time:

•Limit blogs to manageable lengths•Use TweetDeck or HootSuite•Auto-tweet, -blog, -post

Comments?Questions?thank you!