social photography - instagram, foodspotting - how many words a thousand words
DESCRIPTION
Social Photography Strategies to Promote Your Business. El Dorado County Chambers of Commerce. November 8, 2012. Julie Gallaher - Get on the MapTRANSCRIPT
HOW MANY WORDS?
a thousand words
Get on the Map Local Search MarketingAll Rights Reserved 2012
http://getonthemap.us
http://statigr.am/viewer.php#/detail/319782068458434451_6560074
Get on the Map Local Search MarketingAll Rights Reserved 2012
http://getonthemap.ushttp://statigr.am/viewer.php#/detail/319044853943402238_7423486
Get on the Map Local Search MarketingAll Rights Reserved 2012
http://getonthemap.ushttp://statigr.am/viewer.php#/detail/318853716328152901_13355862
Get on the Map Local Search MarketingAll Rights Reserved 2012
BASICS
http://getonthemap.ushttp://statigr.am/ http://web.stagram.com/
• 100 Million Users• 35% USA• Very Popular with teens and
young adults• But RAPID growth among
adults
• All Mobile – But announced internet use coming
• Til then, Statigr.am or Webstagr.am on internet
Get on the Map Local Search MarketingAll Rights Reserved 2012
BASICS
http://getonthemap.ushttp://www.foodspotting.com/find/best/bistro-33/in/El-Dorado-Hills-CA-USA
• 3 Million Users – Small but dedicated group
• Includes fantastic food photographers
• Engage to get great photos to use in your own social media
Get on the Map Local Search MarketingAll Rights Reserved 2012
BASICS
http://getonthemap.ushttp://flickr.com
• Over 6 Billion Public Photos
• Owned by Yahoo• Creative Commons
Licensed Photos
Get on the Map Local Search MarketingAll Rights Reserved 2012
BASICS
http://getonthemap.ushttp://picasa.google.com/
• Owned by Google• Means Good SEO• Internal Editing• Sharing, Tagging like
Get on the Map Local Search MarketingAll Rights Reserved 2012
SOCIAL PHOTOGRAPHY
People love pictures Increase engagement on Social
Platforms – Facebook, Twitter, LinkedIn
Get your customers to provide photos for you – lighten your load
http://getonthemap.usGet on the Map Local Search Marketing
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How Can Social Photography Help Your Business
http://getonthemap.ushttp://pinterest.com/pin/140174607122264345/
Get on the Map Local Search MarketingAll Rights Reserved 2012
Network with Other Business Owners
Take photos at their location
http://getonthemap.us
http://statigr.am/viewer.php#/tag/placerville/
http://www.flickr.com/search/?q=placerville&f=hp
http://www.foodspotting.com/find/best/placerville/in/Placerville-CA-95667-USA
Get on the Map Local Search MarketingAll Rights Reserved 2012
Engage With Customers
Follow Them Like their photos Comment on
their photos Encourage them
to take more photos
http://getonthemap.ushttp://pinterest.com/pin/140174607123281263/
Get on the Map Local Search MarketingAll Rights Reserved 2012
Content for You
http://getonthemap.ushttp://pinterest.com/pin/140174607122527240/
Get on the Map Local Search MarketingAll Rights Reserved 2012
Drive Traffic
Add your link in your profile Watermark your pics Add link in photo description http://picmonkey.com
http://getonthemap.usGet on the Map Local Search Marketing
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Things to Post
Your Products How your products are created Behind the Scenes look at your biz What your products can accomplish –
before & after Sneak Peek at new products or business
news Showcase your Employees Celebrity Sightings Cuteness
Get on the Map Local Search MarketingAll Rights Reserved 2012
Hashtags
Tag – Tag –Tag Create a permanent tag for your biz Include some popular tags http://web.stagram.com/hot
http://getonthemap.usGet on the Map Local Search Marketing
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Contests
Ford Fiesta – Every week announces a new hashtag associated with one of the Fiesta’s features … the best photos are featured in a real life digital billboard
http://getonthemap.usGet on the Map Local Search Marketing
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Deftones
At end of tour gave away a guitar signed by the band members
http://getonthemap.usGet on the Map Local Search Marketing
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National Geographic
http://getonthemap.usGet on the Map Local Search Marketing
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Foodspotting Guide
http://getonthemap.ushttp://napavalleyfilmfest.org/2011/foodies-rally-to-discover-movies-to-dine-for/
Get on the Map Local Search MarketingAll Rights Reserved 2012
Filters and Apps
http://getonthemap.ushttp://gadgets.ndtv.com/apps/features/5-big-facts-about-instagram-223870
Get on the Map Local Search MarketingAll Rights Reserved 2012
Get on the Map Local Search Marketing
Moku Hanga
Moku Hanga
http://getonthemap.ushttps://itunes.apple.com/gb/app/moku-hanga/id514019787?mt=12
Color Splash
http://getonthemap.ushttp://www.tuaw.com/2009/02/17/a-splash-of-color-from-colorsplash/
Get on the Map Local Search MarketingAll Rights Reserved 2012
Image Filter
http://getonthemap.ushttp://mobilebility.com/imagefilter/index.html
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Hipstamatic
http://getonthemap.ushttp://gear.hipstamatic.com/combo/lens/a1/film/aged
Get on the Map Local Search MarketingAll Rights Reserved 2012
Tips for Great Photos
SQUARE
Change Perspective – Be Creative
http://www.jetpac.com/blog/post/27565115619/fourteen-ways-of-photographing-the-eiffel-tower-and#.UJsUmvJQBYI
http://getonthemap.usGet on the Map Local Search Marketing
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#Jumpstagram #Juxtapose
http://getonthemap.us
http://pinterest.com/pin/140174607123205409/
Tips for Great Photos
http://pinterest.com/pin/140174607123159191/ Get on the Map Local Search Marketing
All Rights Reserved 2012
Get on the Map Local Search Marketing
Social Photography Resources http://getonthemap.us/instagram/blog http://getonthemap.us/foodspotting/blo
g http://pinterest.com/getonthemap/insta
gram http://pinterest.com/getonthemap/foods
potting http://twitter.com/573instagrmtips http://twitter.com/573foodspottinghttp://getonthemap.us
Julie Gallaher
http://getonthemap.us http://facebook.com/getonthemap http://linkedin.com/in/juliegallaher http://twitter.com/juliegallaher http://pinterest.com/juliemarg 916-265-2521 [email protected]
Get on the Map Local Search MarketingAll Rights Reserved 2012