social media tools for inteam communication

Natalia Isaevich Mediabarcamp 2012

Agenda

Allow or not – that’s not a question any more!

SM statistics Pros and cons of using SM by

employees SM tools for employees: use cases

and success stories

Allow or not – that’s not a question any more!

SM statistics

employees spend 20% of working time for social networks;

every second employee starts his/her day with Facebook or Twitter;

Every 20th company in the USA has a FB page

(Entensys, 2011)

Social media tools

Facebook Twitter Google+ Yammer Chatter Youtube channel Newsletter (mailchimp) Blogspot, etc

Pros and cons of using SM by employees Employees - opinion leaders Friends of employees share info Real company for your clients Potential employees engagement Employees can be proud of working

at your company Networking and collaboration

Pros and cons of using SM by employees Spending working hours Spreading unpleasant info about the

company Private life Attack from headhunters No interest from employees

SM tools for employees: use cases and success stories

Don’t stop your employees telling how they like the company

Thanks! Questions?

social media tools for inteam communication

Technology