1.A DAY IN THE LIFE OF SOCIAL MEDIA

2. WHY SHARE YOUR STORY ON SOCIAL MEDIA? You have a unique story to shareyour voice isimportant! Yes, we are in ministry, but networking andcommunication are required! We have these incredible, free resources at our disposal,for our use. We have an opportunity to join in a global conversationgoing on all around us every day. 3. Facebook, Twitter, You Tube,Blogging, Vimeo, Flickrand more!These can all be helpful ministrytools depending on how theyre used,and how you feel most comfortablecommunicating. 4. SOCIAL MEDIA GOOD OR BAD? A D VA N TA G E SDANGERS1. Staying connected1. Time Consumption with supporters2. Build new2. Distraction connections for3. Escapism ministry4. Security3. Increase awareness for your ministry4. Interact with other Missionaries5. Keep up with current missions issues 5. www.thefosters.ca/twitter.com/fosteriusfacebook.com/danny.foster 6. TODAYS GOALS1. Get to know The Big 3 (Facebook, Twitter & Blogging)2. Learn where to start, how to sustain, and give opportunities for growth3. Learn how to garner financial support through Facebook & Social Media4. Dig deeper into sharing your story through social media5. Have lots of fun! 7. THE BIG 3 - FACEBOOK 8. FACEBOOKIT ALL STARTS WITH A PROFILE1. Start with an email address2. Create an account at http://www.facebook.com3. Set up your profileProfiles are representative of INDIVIDUALS (as opposed toorganizations, groups, families, etc.).Authentic Identity Facebook requires users to use their realnames in order to proclaim authentic identity. Its NOT a good ideato set up a facebook account in which your name is not a personsname (ex: Wheaton Bible) because Facebook will permanentlydelete your profile & information if discovered. 9. PROFILE SETTINGSSecurity Its important to ensure that your security settings areappropriate. Visit http://www.facebook.com/security for more details.Quick Tips Always use https while using facebook Dont allow apps to access information UNLESS its extremelyimportant and you trust the app.Passwords Make your password longer than 8 characters,include a variety of numbers, letters, and symbols, and change itregularly. 10. HIGH SECURITY PROFILE SETTINGSPseudonym Consider creating a Facebook account with apseudonym that is used as a vehicle for creating a Page (more infosoon). Turn off the ability for people to comment.*The downside here is that someone could always link to your siteand say, Check out this blog from our missionaries in China!Family-only posting Use your real name, but only post aboutfamily-related items, never ministry.Passive reading Have a Facebook account, turn off allcommenting, hid yourself from the ability to be found by searchingand then read your friends and familys Facebook content to yourhearts content. You will also be able to create a Page or Group) Go to Facebook profile 11. FACEBOOK PAGESFacebook pages give a voice to any public figure, organization (ormissionary!) to join the conversation with their audience onFacebook.Page Administrators (there can be more than one) can be privatefor added securityPeople and other pages (churches, missionorganizations, businesses, public figures) can connect to your pageby liking your page and becoming your fan.Your pages content is distributed virally when your audienceresponds to or shares it. 12. FACEBOOK PAGES Usernames easily communicate your facebook pages locationto your followers (wheatonbible becomesfacebook.com/wheatonbible) Share content with your fans! Links Photos Videos Blog Posts Twitter updates Prayer requests News And more! Expand the reach of your ministry through tagging(@wheatonbible becomes a post on our wall) Take it a step further - develop a conversational calendar,create weekly features, etc. 13. FACEBOOK GROUPSFacebook Groups are a great resource for private communication.1. Control who sees your group (3 levels of security) Secret only members can see the group and what members post. Closed anyone can see the group. Only members can see the posts. Open (public) Anyone can see the group and what members post.2. Share with the group Post updates, questions, photos & more Chat with the group (You could have set office hours to communicate with the members of your group) Create shared docs Schedule group events3. Stay in the know1. Get notified about new posts so you never miss an update2. Connect off Facebook using the groups shared email address. 14. FACEBOOK EVENTS Comes with all profiles and pages A great way to share prayer needs, upcoming events andmore with supporters. Upon creating an event, a News Feedstory with event info will post to your Page or Profile, and youraudience can RSVP. You can increase RSVPs by posting status updates leading upto the Event, emailing lists, and linking from your website/blog. 15. FACEBOOK APPLICATIONSAdd applications to your Page to display additional content andcreate a more customized setting.http://www.facebook.com/PastorRobBughhttp://www.facebook.com/wheatonbiblehttp://www.facebook.com/WorldReliefTo raise financial support: www.causes.com - a great way to start a cause (i.e. your mission work) and the causes application will integrate into your Facebook Page, allowing people to give through your Facebook Page. 16. THE BIG 3 - TWITTERFACEBOOK TWITTERFacebook is for good forTwitter is good for connectingconnecting with people that you with people who sharealready know. common interestsLocal news/events Breaking newsHelp on an issueNew learning & discovery500 million total users 106 million total users 46% men, 54% women 48% men, 52% women 70% located outside the US 60% located outside the 41% login every day US 88% of people in the world 52% update status dailyare aware of Facebook 87% of people in the world310 million daily unique visitors are aware of Twitter22 million daily uniquevisitors600 million searches daily** 17. THE BIG 3 - TWITTERWhat is Twitter?Twitter is a worldwide information network made of no more than 140-charater messages. The users are generally the influencers of society (politicians, celebrities, public figures, organizations), although its also used by many individuals.Alignment short & sweet & frequent! While facebook may be relational and time-consuming innature, Twitter requires less commitment and is, by nature, lessrelational.The Rules 140 character Max You cant tweet too often! 18. THE TWITTER LANGUAGE Tweet - the message itself Tweeting the act of posting a message to twitter Followers your friends on Twitter Follow to subscribe to their Tweets and updates on the site @ (Mention) - the @ sign is used to call out usernames in Tweets, like this: Greatmessage today @wheatonbible from @PastorRobBugh!. When a username is precededby an @ sign, it becomes a link to a Twitter profile. This is also called a mention. DM (Direct Message) These tweets are private between only the sender and therecipient. Regular tweets become DMs when they begin with d Username (like dPastorRobBugh) to specify who the message is for. ReTweet The act of forwarding another users tweet to all of your followers. Often used tospread news or share valuable findings on Twitter. Often abbreviated by RT. # (Hashtag) Hashtags are used to categorie your tweet and tag it in a global tweetcloud. Exampe: So excited for what God is doing in India #HeartforAIDS 19. TWITTER SEARCH! 20. TWITTER HOW TO GET STARTED1. Find people you know & follow them.2. Find like-minded users.3. Find people in your area.4. Get a desktop or mobile client (TweetDeck or HootSuite)5. Start tweeting! 21. THE BIG 3 BLOGGINGBlog web logWhich platform is right for me? (all free, of course!) Wordpress a free hosting solution that has the powerfulwordpress software behind it. (WTBDO, Thunderettes, LIFE) Blogger - The features of WordPress but with more controlover design. Tumblr A hybrid between Twitters micro-bloggingsensibilities combined with the full, entry-based approach of atraditional blog. No expertise needed! (Fosters, LCD, ChrisMCE) 22. THE NEW BLOGGING RULESTHE OLD RULE THE NEW RULE Good bloggers post every day. Blog when you have something toGood bloggers keep posts short. say.Good bloggers dont link too Size doesnt matter, content does.often. Link and link often. Page Views=Success! Overlapping satellite Good Bloggers have all thecommunities=Success! answers.The community likes imperfection. 23. YOUR NEW BEST (SOCIAL MEDIA) FRIENDScheduling Programs like HootSuite and TweetDeck allow you towrite your updates for a week in one sitting. 24. HELPFUL HINTS TOPICS TO POST ABOUT: Prayer requests (also, consider using Twitter strictly for prayerrequest & feeding it to Facebook/Blog as such) Local culture, language, religion, news A local perspective to global news/issues What your daily life/ministry looks like Bible verses Photos & Videos Testimonies Links to articles on missions/theology 25. BE LIKE GOLDILOCKS Start with what you can, and STAY ACTIVE! Make Social Media a part of yourdaily or weekly routine, just as youcheck emails, do weekly chores. Consider the best times to post inNorth America (if that is yourprimary audience) may not be thebest times in your location. Sign upfor hootsuite and pre-programthem all! 26. IF I WERE A MISSIONARY I would DEFINITELY start with a Facebook Page. I would also keep a Facebook Profile for personal/family/friends interaction & staying close to family news. If I was up for more, I would set up an account on Twitter and perhaps one other niche market (Flickr, YouTube/Vimeo, Blog), depending on my interest & gifting. If I wasnt very techy, my blog would be on Tumblr. If I had a blog, I would feed the posts to Facebook, and pull in all Twitter and Facebook feeds. I would develop a strategy, a plan, a list of to dos for posting and responding as well as a conversational time line (when I was planning to post each week). I would work hard on forming vital connections with mentors in my area of ministry. I would network with influencers in my area of ministry who might extend my reach. I would teach those back home about my life, culture, and work. I would inspire them to get involved. I would entertain them with real, personal, honest updates.