social media evening: video is king
TRANSCRIPT
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V I D E O I S K I N G
S o c i a l M e d i a E v e n i n g
A l e k s a n d r a D e j n a r o w i c z
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D o r o k u 2 0 1 7 w i d e o s t a n o w ić będ z i e6 9 % c a łe g o r u c h u k o n s u m e n t ó w
w i n t e r n e c i e . ”
R a p o r t C i s c o
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Y O U T U B ED Z I S I A J
1 m i l i a r du n i k a l n y c h
u ż y t k o w n i k ó wm i e s i ę c z n i e
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W I D E O T O J UŻ N I E J E S T N I S Z A .
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5 2 %
o s ó b z a j m u j ą c y c h s i ęm a r k e t i n g i e m w y m i e n i at r e ś c i w i d e o j a k o t e o
n a j w y ż s z y mw s p ó ł c z y n n i k u R O I
STATYSTYKI
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6 5 %
o d b i o r c ó w t r e ś c i w i d e oo g l ą d a w i ę c e j n i ż
¾ m a t e r i a ł u .STATYSTYKI
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3 3 %
p o s i a d a c z y t a b l e t ó wd z i e n n i e o g l ą d a j e d n ąg o d z i n ę m a t e r i a ł ó w
w i d e o n a s w o i c hu r z ą d z e n i a c h .
STATYSTYKI
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J A K T E R A ZW Y G LĄD A
M A R K E T I N GV I D E O ?
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Periscope
Instagram Stories
Facebook LiveSnapchat
Video 360
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C O F I R M A M OŻEP O K A Z AĆ Z A
P O M O CĄ W I D E O ?
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F i l m y p r o d u k t o w e
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P o r a d y
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Philips
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E v e n t y
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P o z n a j z e s p ó ł
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A k t u a l n ośc i
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O g ło s z e n i a o p r a cę
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D Z IĘK U JĘ Z A U W A GĘ
A l e k s a n d r a D e j n a r o w i c z
w w w . s z k o l e n i e s o c i a l m e d i a . c o m