social media efficiency -business 2 community
DESCRIPTION
Being efficient and effective with social media isn't really that hard. You need to be organized, have the right tools and be flexible. Learn some of the tricks I use in this presentation for Business2Community.comTRANSCRIPT
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Business 2 CommunityBusiness 2 Community
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2
Presenter: Janet Fouts Social Media Coach Tatu Digital Media@jfouts
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How to Effectively and Efficiently Leverage Social Media For Your Business
Powered by:
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Get your ducks in a row
Powered by:
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Think Strategically
Powered by:
• What are your goals?• How much time do you have?• Tools can make a difference• Track everything• Listen• Did I say LISTEN?
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Your Goals
• Brand visibility• Professional development• Sales• Customer support• Competitive awareness
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Get ‘er Dun
• Prioritize• What can you delegate?• Look for experience• Play off team strengths• Interns need guidance• Create a schedule• Outsourcing
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Saving time
• Set time limits• Create publication schedules• Create a plan around availability• Chunk tasks• Create structure• Then be flexible
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Netvibes
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Scoop.it
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The Automation Devil
• Auto Follow• Auto Direct Message• More trouble than
it’s worth• It’s not all bad• It’s about time
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Schedule your time
• When are you most effective online?• When is your network online?• Managing content distribution
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Crowdbooster.com
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Buffer App
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Hootsuite
•Manage multiple accts•Delegate•Scheduling•Analytics•Rss Feed
http://hootsuite.com
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Hootsuite
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Delegate
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Poll
• Which of the tools mentioned today are new to you?
• Netvibes/ RSS readers• Crowdbooster• Buffer• Scoop.it • Hootsuite
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Poll
• Which of these are you most likely to use soon?
• Netvibes/ RSS readers• Crowdbooster• Buffer• Scoop.it • Hootsuite• Outsourcing