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SMART STRATEGIES FOR SELLING YOUR HOME

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Page 1: SMART STRATEGIES FOR SELLING YOUR HOME. What you need The right agent The right marketing plan Expert knowledge of this market

SMART STRATEGIESFOR SELLING YOUR HOME

Page 2: SMART STRATEGIES FOR SELLING YOUR HOME. What you need The right agent The right marketing plan Expert knowledge of this market

What you need

• The right agent

• The right marketing plan

• Expert knowledge of this market

Page 3: SMART STRATEGIES FOR SELLING YOUR HOME. What you need The right agent The right marketing plan Expert knowledge of this market

Why I’m the right agent for you

• We are committed to selling your home

– For the best possible price

– In the shortest period of time

– With the least amount of hassles for you

• We know how to harness the power of technology to market your home on the Internet to reach today’s Internet-savvy home buyers

Page 4: SMART STRATEGIES FOR SELLING YOUR HOME. What you need The right agent The right marketing plan Expert knowledge of this market

We know how to market your home online

• 79% of buyers begin their search online.

Page 5: SMART STRATEGIES FOR SELLING YOUR HOME. What you need The right agent The right marketing plan Expert knowledge of this market

Marketing Strategies

• Internet marketing

• Email marketing

• Neighborhood marketing

• Other: postcards, open houses,print and more

Page 6: SMART STRATEGIES FOR SELLING YOUR HOME. What you need The right agent The right marketing plan Expert knowledge of this market

Why your home needs to be online

• 24/7 access

• 84% of consumers want multiple photos and more details

• Homes with photos are viewed 299% more!

• Internet buyers have an income 24% higher and spend 32% more on their homes.

*2005 National Association of Realtors® Profile of Home Buyers and Sellers.

Page 7: SMART STRATEGIES FOR SELLING YOUR HOME. What you need The right agent The right marketing plan Expert knowledge of this market

Marketing: Internet

How HomePages works

• Aerial maps

• Neighborhood info

• School info

• Home details

Page 8: SMART STRATEGIES FOR SELLING YOUR HOME. What you need The right agent The right marketing plan Expert knowledge of this market

Marketing: Internet

Six of the top cable networks:

• CNN, Headline News, Fox

– Viewed by 48 million consumers per month

• Exclusive real estate provider for MSNBC.com

– 23 million unique users per month

Page 9: SMART STRATEGIES FOR SELLING YOUR HOME. What you need The right agent The right marketing plan Expert knowledge of this market

HomePages Web Site for Your Home

• Your home will have its own Web site

• Multiple photos

• Detailed home information

• Featured listing on HomePages.com

Page 10: SMART STRATEGIES FOR SELLING YOUR HOME. What you need The right agent The right marketing plan Expert knowledge of this market

Email Marketing via HomePages

• All buyers who register to receive home listings via email at HomePages will see your listing

• Property info sent to interested buyers

Page 11: SMART STRATEGIES FOR SELLING YOUR HOME. What you need The right agent The right marketing plan Expert knowledge of this market

E-Postcard to our entire database!

Page 12: SMART STRATEGIES FOR SELLING YOUR HOME. What you need The right agent The right marketing plan Expert knowledge of this market

Neighborhood Marketing

Lawn signs and sign riders will drive more traffic to your home’s Web site

Page 13: SMART STRATEGIES FOR SELLING YOUR HOME. What you need The right agent The right marketing plan Expert knowledge of this market

Neighborhood Marketing

A property profile flyer highlighting your home’s most desirable features will be offered on your “For Sale” sign.

Page 14: SMART STRATEGIES FOR SELLING YOUR HOME. What you need The right agent The right marketing plan Expert knowledge of this market

Price Your Home to Sell

I’ve completed many home evaluations in this area and am experienced with determining current market values.

Recommended Price:

$

Page 15: SMART STRATEGIES FOR SELLING YOUR HOME. What you need The right agent The right marketing plan Expert knowledge of this market

Listing Agreement

• Our compensation

• Compensating thebuyer’s agent

Page 16: SMART STRATEGIES FOR SELLING YOUR HOME. What you need The right agent The right marketing plan Expert knowledge of this market

Prepare your home for sale

What you can do:

• Repairs

• Clean

• Decorate

• Put away valuables

• Secure pets

Page 17: SMART STRATEGIES FOR SELLING YOUR HOME. What you need The right agent The right marketing plan Expert knowledge of this market

Yard Signs

Install a “For Sale” sign, flyer box and a sign rider that drives potential buyers to your home’s Web page on HomePages.com.

Page 18: SMART STRATEGIES FOR SELLING YOUR HOME. What you need The right agent The right marketing plan Expert knowledge of this market

Available to Show

Notify all the agents in our market area of the new listing and place a lockbox on your door.

Page 19: SMART STRATEGIES FOR SELLING YOUR HOME. What you need The right agent The right marketing plan Expert knowledge of this market

Keep in Touch

Stay in regular contact with you throughout the entire process.

Page 20: SMART STRATEGIES FOR SELLING YOUR HOME. What you need The right agent The right marketing plan Expert knowledge of this market

Negotiate the Contract

Review purchase offers in detail with you and negotiate diligently on your behalf.

Page 21: SMART STRATEGIES FOR SELLING YOUR HOME. What you need The right agent The right marketing plan Expert knowledge of this market

Closing Process

Walk you through the closing process and handle all the details of the transaction.

Page 22: SMART STRATEGIES FOR SELLING YOUR HOME. What you need The right agent The right marketing plan Expert knowledge of this market

In the end, it’s all about RESULTS!