smart rtb+ premium inventory at scale presentation for dsps march 2016
TRANSCRIPT
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Smart RTB+ Premium inventory at scaleMarch 2016
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Largest EU pure player adtech company• Founded in Paris in 2001 – 140 employees
• Former Owners: Aufeminin.com (largest female publishing network in Europe), Axel Springer (largest online publishing group in Europe)
• Acquired by Private Equity company Cathay Capital in April 2015
500 clients, > 50% of the revenue & clients out of France
One of the 4 biggest worldwide player
Top countries: FR, US, DE, ES IT, PL, BR
Spain
Germany Poland
France
Smart offices Smart clients
Brazil
Local TAM
ItalyUSA
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Access Smart RTB+ Global Audience02 Access
Premium Programmatic
30 billion auctions
per months on desktop
10billion auctions
per months on mobile
500+ publishers
550million unique visitors
30,000+sites and apps
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Smart RTB+ gathers top publishing brands
Leading international publishers
are on Smart RTB+
500+Publishers
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Access Smart RTB+ Inventory through 4 methods
Private AuctionPrivileged information
Direct DealsFirst look on unreserved inventory
Guaranteed DealsReserved inventory
Open AuctionEasy access to Smart RTB+
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Smart RTB+ international impact
* Smart AdServer ranked first in the country (Quantcast)
Country Number of unique visitors
Number of devices
USA 144 Million 216 MillionFrance* 49 Million 104 MillionGermany 48 Million 80 MillionBrazil 43 Million 60 MillionPoland 30 Million 43 MillionSpain* 28 Million 50 MillionArgentina* 25 Million 33 MillionMexico 23 Million 34 MillionItaly 20 Million 30 MillionCanada 14 Million 19 Million
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Desktop Formats
BANNER728x90
SKYSCRAPER160x600
MPU300x250
WIDE BANNER1000x90
BILLBOARD970x250
SKYSCRAPER
120x600
HALF PAGE300x600
SUPER LEADERBOARD970x90
Standard IAB Background 1800x100
Parallax 680x1136 Overslide In-Feed Native
Click here to explore all our formats
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Mobile Formats
BANNER320x50
INTERSTITIAL320x480
PARALLAX (320x480)
OVERSLIDE (120x240)
TABLET BANNER768x90
TABLET INTERSTITIAL768x1024
BANNER320x50
TABLETINTERSTITIAL768x1024
CATFISH320x50
IN-FEED NATIVE
Click here to explore all our formats
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Video Formats
Pre-rollVideo
contentMid-roll
Videocontent
Post-roll
In-Stream
VIDEO READ
Out-Stream
Smart RTB+ is compliant with IAB’s VAST and VPAID standards
Click here to explore all our formats
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Virgile RaultDemand Partner Manager
66 rue de la Chaussée d’Antin, 75009 Paris
Barthélémy DupuyHead of Yield Management+33 (0) 6 60 20 42 [email protected]
66 rue de la Chaussée d’Antin, 75009 Paris
+33 (0) 6 79 82 97 51
Jose ReyesDemand Manager
243 W 30th street, 11 floor New York, NY 1001
646-726-6802
Gonzalo MontañaDemand Manager
[email protected]+54 9 11 5766 6940
Federico TroianiDemand Manager
[email protected]+39 33 96 23 83 32
Av Colonel Niceto Vega Buenos Aires, 4736
8 Via Natale BattagliaMilano, 20127