small & nimble_ella nasi
DESCRIPTION
This session will share great examples of how small companies and cities can out-compete larger rivals by making use of the natural advantages that come from their size: personality, flexibility, speed, passion and how they can network with one another to overcome the economies of scale of larger rivals.TRANSCRIPT
The Power of a Committed Network
in Tampere
TCB is an association with 30 members.
• 1st city convention bureau
• Since 1995
Everyone knows everyone!
I’d like to organise a congress in Tampere!
• Create a wide social network!
• Become a missionary.
We bring decision makers
together
Nina Freysen-Pretorius, fresh ICCA President
Facilitate networking
City of Tampere
City-owned Development
agency VisitTampere
Event Office of the city of
Tampere
PirFest, festival
marketing
Chamber of Commerce,
Congress and Tourism
”Hotel team”
Board of Directors
Tampere Convention
Bureau + 30 members
How did you get there?
Ella owns the
building.
Coming there this month!
Ella has the keys to the
city. I tend to tell everyone that my cousin is the managing director of
Tampere.
Create some fuzz & buzz!