smac - social, mobile, analytics and cloud - manu melwin joy
TRANSCRIPT
Prepared By Manu Melwin Joy
Assistant ProfessorSCMS School of Technology and Management
Kerala, India.Phone – 9744551114
Mail – [email protected]
Kindly restrict the use of slides for personal purpose. Please seek permission to reproduce the same in public forms and presentations.
S.M.A.C
• SMAC (social, mobile,
analytics and cloud) is
the concept that four
technologies are
currently driving
business innovation.
S.M.A.C
• SMAC creates an ecosystem
that allows a business to
improve its operations and
get closer to the customer
with minimal overhead and
maximum reach.
S.M.A.C
• The proliferation of structured
and unstructured data that is
being created by mobile devices,
sensors, social media, loyalty card
programs and website browsing is
creating new business models
built upon customer-generated
data.
S.M.A.C
• None of the four
technologies can be an
afterthought because it's the
synergy created by social,
mobile, analytics and cloud
working together that creates
a competitive advantage.
S.M.A.C
• Industry experts predict that
the convergence of SMAC -
social media, mobility,
analytics, and cloud
computing - will be a
powerful business-technology
enabler of the next decade.
S.M.A.C
• With SMAC unleashing
unlimited opportunities for
enterprises, it will become
the leading disruptor to the
business-technology
ecosystem over the next few
years.
S.M.A.C
• SMAC and other emerging
technologies create the
possibility for new ways to
develop products, interact
with customers, partner with
others, compete and
succeed.
S.M.A.C
• Companies that have the
most success engaging with
SMAC are rethinking their
business and enterprise
architectures and
emphasizing 3 fundamental
changes.