simon press kit feb2012

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Wild About Travel Press Kit

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Page 1: Simon press kit feb2012

Wild About TravelPress Kit

Page 2: Simon press kit feb2012

Hi, I am Simon

I wish I was a globetrotter. Instead, I worked for 10 years in

investment banking and then 8 years in a PR firm.

Nevertheless, as soon as I could I flew away to explore another little piece of world, discover

new places, encounter different people and cultures, admire

stunning sceneries.

Who am I?

Page 3: Simon press kit feb2012

In a warm day of June 2009 Wild About Travel

blog was born

It was a way to learn about blogging and social media...

... It soon became a true passion

How it started...

Page 4: Simon press kit feb2012

So... What is Wild About Travel?

The mirror of a great passion and the desire to share my

travel experiences and

emotions.

I write about the things I like: adventure, the outdoors and

wilderness, as well as art and culture. To me, the beauty of

travel is in the discovery.

It was supposed to be a way to learn about blogging and social

media...

Page 5: Simon press kit feb2012

A quick overview of the impact of my writing and photography.

• Google Page Rank: #3• Alexa Ranking: #117,303 in the US,

#52,961 in the UK and #7,861 in Korea• Klout Score: 62• Twitter: 5,600+ Followers• TweetReach (last 50 tweets): 139,000

People, 199,000+ Impressions• Facebook: 3,200+ Friends (Simon

Falvo), 640+ Fans (Wild About Travel page)

• #8 in the Top 50 Blogs in Adventure on NetworkedBlogs

• # 41 in the Top 150 Travel Blogs for Students

• #50 in the Top 150 Influencers in Travel on Peer Index

• Voted #2 in the ʻTravel Blogs with Photosʼ Category on GotSaga Best of 2010 Travel Awards

Data as of January 2012

Statistics

Page 6: Simon press kit feb2012

Contributor of VisitBritain with a pool of UK and international

travel bloggers.

Featured on other blogs and publications, among which:

IMQ NotizieVelvet Escape

Isabelles TravelCumi&Ciki

Traveldudes

Organizing a course in Social Media Marketing for the

Tourism Industry.

Panel Speaker at BTO2012(Florence) and BIT2012 (Milan)

Besides Wild About Travel

Page 7: Simon press kit feb2012

I am available for: + Blog/Press Trips ranging from adventure and outdoors to cities

and culture, and social media engagement.

+ Products reviews, according to the editorial guidelines.

+ Commissioning of travel articles (both in English and Italian).

+ Collaboration with PR agencies and Tourism Boards for the

promotion of selected destinations or travel experiences.

+ Public speaking related to Social Media Marketing in the Travel

Industry.

+ Sponsored posts, according to the editorial guidelines.

Media and PR

Page 8: Simon press kit feb2012

The potential of Blog/Press Trips

Thereʼs nothing like passion and a good network to successfully

promote a destination and a special travel experience, whether related to adventure, outdoors, art,

food or accommodation.

Blog Trips I attended include:St Albans (UK), November 2010

Tuscany (Italy), March 2011Glasgow (UK), April 2011

Antequera (Spain), June 2011 Brighton (UK), January 2012

Contribution during sponsored trips ranges from real-time

exposure through the main social networks, articles and photos promoted through a large

number of platforms.

Page 10: Simon press kit feb2012

Thank you! I look forward to getting in touch