silicon valley trip

24
: Silicon Valley Business Tr international innovation impact

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Page 1: Silicon Valley trip

iTripIMBA : Silicon Valley Business Trip

international innovation impact

Page 2: Silicon Valley trip

2:30 pm.Check-in at SuvannabhumiInternational Airport

CI 0836 Transfer: Teipei

CI 0004

7:20 pm.Arrive atSan FranciscoInternationalAirport

Page 3: Silicon Valley trip

Innovation and Entrepreneurship 3 days workshop Stanford UniversityCourse Objectives

Provides exposure to both the fundamentals of business and the practical aspects of identifying, evaluating, and moving business ideas forward through intensive 3 days workshop

The Stanford Graduate School of Business Program in Innovation and Entrepreneurship (PRIE)

Page 4: Silicon Valley trip

Meals and Activities• Lunch break @ Beckman and Fleischmann DNA Café

• Stanford University Campus Tour

• Dinner @Penninsula Creamery, great American style diner

Page 5: Silicon Valley trip

Discover, develop, and drive your innovative ideas forward

The class that you would has opportunity to learn process of innovative thinking and build up entrepreneur mind set with experience guidance from diverse profession.

Page 6: Silicon Valley trip

Meals and Activities• Lunch break @Luttikens

• Palo Alto downtown Relaxing

• Dinner @Albuquerque, best Mexican diner in town

Page 7: Silicon Valley trip

• Learning by doing • Transparent communication• Idea presentation• challenging environment• Reward and incentive recognition

Transform Yourself Transform Business Transform The World

Page 8: Silicon Valley trip

Meals and Activities• Lunch break @Net appetit

• Meeting with John Doerr

• Dinner @ Zibbibos, finest fusion food restaurant and bar

Page 9: Silicon Valley trip

John DoerrKleiner Perkins Caufield & Byers

During the meeting with the world's leading venture capitalist: you have a chance to get to know what is in his mind before invest in the projects.

World’s Leading Venture Capitalist

Page 10: Silicon Valley trip

Visit facebook

Facebook is one company that come during website era in the valley. With more competitors in the limited market, how will facebook develop their new strategy and marketing plan.

Page 11: Silicon Valley trip

Visit IDEO

IDEO, company that bring the ideas into products. Let's take a look how designer team at IDEO help organizations build business, develop capability, grow, innovate!

Page 12: Silicon Valley trip

Visit Bloom energy

Bloom Energy is changing the way the world generates and consumes energy. With the statement of them "Clean Reliable Affordable Energy Anywhere". Bloom Energy is one in the clean technology era.

Page 13: Silicon Valley trip

Visit Apple INC

Visit one in the first era of Silicon Valley's technology, Apple INC. Let's find out how Apple INC combine the high technologies with the brilliant design into the coolest products.

Page 14: Silicon Valley trip

San Francisco Day Trip

• Start with Lombart Street

• Relax with the friendly Atmosphere “Pier39”

• Lunch @Boudin Sourdough – the most famous clam chowder in SF

Page 15: Silicon Valley trip

• Beautiful scenary at Golden Gate Bridge

• Enjoy the downtown shopping

• Dinner @The Slanted Door, dine with the best view

San Francisco Day Trip

Page 16: Silicon Valley trip

10:00 pm.Check-in atSan FranciscoInternationalAirport

CI 0003 Transfer: Teipei

CI 0833

10:20 am.Arrive atSuvannabhumiInternationalAirport

Page 17: Silicon Valley trip

Packaged included :

Airfare BKK-SFO-BKK 7 nights accommodation (2persons/room) Breakfast Car rental 7 days (4 seats/car) 3 days course study at Stanford University Companies Visit 7 days of new experiences

$$$Only at 84,000 Baht

Buy Now Click !

Remark: The quoted price is subject to minimum client at 40 person

Page 18: Silicon Valley trip

Product DesignExpectation from IMBA#7

• 65% think our trip is interesting.

• 90% interest to join the trip.

• 65% think the price is good.

• 65% like the transportation.

• 80% like the course that we chose.

• 85% interest the investor’s speech.

Page 19: Silicon Valley trip

Product DesignExpectation from IMBA#6

80% of them think our trip is interesting.

We built our trip base on Batch6's experience.

Page 20: Silicon Valley trip

Product DesignExpectation from Employer:

• Gain knowledge from marketing and management and able to apply to the work

• Learn and experience working environment in USA • Able to apply or improve current work• Create the innovative ideas

Page 21: Silicon Valley trip

SWOT analysisStrength

• The trip was designed under the well research on location, target company, coursework.• We have very well arrangement in itinerary therefore students will able to visit all the listed company. • Clear itinerary and price• Good restaurant arrangement• Convenient to travel from staying in Stanford guesthouse• The opportunity for you to arrange your own trip by feedback your recommendation within 15 January• Small amount of fixed cost so we have low breakeven cost Weakness

• The trip should be longer so we can arrange more places.• The accommodation and facilities are not luxury• The course and company might not become useful or able to apply to real life in Thailand• There is no culture exchange or opportunity to make new friend in the program• Long time on the plane• If the number of travelers decrease the final price might change

Page 22: Silicon Valley trip

SWOT analysisOpportunity

• Reasonable and interesting price : Only at 84,000 Baht for 7 days new experiences (Packaged included

Airfare, accommodation, Breakfast, Car rental,3 days course study at Stanford University and  Top Companies Visit)• Not only Business trip but also best relax :Beautiful scenary at Golden Gate Bridge & Enjoy the

downtown shopping• Not much competitors for this kind of business trip tour which include the education together with the company visiting.• It’s a flexible trip that let the people to make their own choices for activities and dining.                                                                                                            Threat

• Highly competitive since there is only 40 students but there are 8 groups for them to choose.• It’s not that hard for customers to communicate with all the parts of tour because it’s all in English.• Small number of competitors but more number of travelers that can set this trip by themselves.

Page 23: Silicon Valley trip

Product MixedProduct: ITRIP Business trip to Silicon Valley, Center of world's largest technology companies, Leading hub for high-tech innovation and development. A chance to learn and integrate idea of international, innovation and impact.

Price: Reasonable price with more than 65% Satisfaction

Place: Student can access or inquire about the trip via slideshare.com and email us at anytime. Promotion: Room upgrade available Extra loading 30 Kgs/personFree gift set; IMBA Jacket, Folder kit for passport

Page 24: Silicon Valley trip

Members:

Ms Papawadee Tongkham

Ms Rawintorn Boonyasit

Mr. Palakorn Wongphati

Ms Pamonrat Panrattanapong

Ms Tatiana Vasilyeva