Silent Generation(1925-1942)

Baby Boom Gen.(1943-1960)

Generation X(1961-1981)

Millennials(1982-2000)

“The Crisis”Environment

- Crisis - Depression/WWII

Childhood- Non-existant

Archetype- Artist

Characteristics- Passive- Content- Inner-directed

“The High”Environment

- Post War- Need to rebuild

Childhood- Indulged

Archetype- Prophet

Characteristics- Idealism/Choice- Achievement

“The Awakening”Environment

- Economy struggles- “latch-key” kids

Childhood- Abandoned

Archetype- Nomad

Characteristics- Disillusioned- Independent- Adaptable

“The Unraveling”Environment

- 9/11/Terrorism- Culture Wars- Technology

Childhood- Protected

Archetype- Hero

Characteristics- Confident- Resilient- Little self-

control

Eras Turnings

Eras Turnings

What Comes Next?

Eras – Sample Archetypes

Silent Generation – The Artist

Martin Luther King

The Beatles

Eras – Sample Archetypes

Baby Boom Generation - Prophet

Steve Jobs

Eras – Sample Archetypes

Generation X - Nomad

Kurt Cobain

Jon Stewart

Millennial Generation - YOU

As a child, I was sheltered and not allowed to watch the Power Rangers or other such violent and crude television series. My

parents divorced when I was two and my childhood was constantly in limbo between two separate households. I sleep next to my phone and computer, and I do not trust politicians. The morning of September 11, 2001, I was in school with my classmates. I expect to graduate college $40,000 in student

debt and afterward, to move back home to live with my parents. To myself and the other eighty million Americans born between 1982 and 2000, these experiences are the norm. We are the “perma-children,” the 9/11 generation – or the “screw you generation” – but we much prefer being referred to as the

Millennial Generation.

Eras – Sample Archetypes

Millennial Generation - Hero

Craig Kielburger

Kevin Durant

- confident, prefer to work in teams, goal-setters, friendly, optimistic