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SIAL, The Global Food Marketplace 19-23 OCT. 2014 PARIS NORD VILLEPINTE, France www.sialparis.com SIAL, a subsidiary of Comexposium Group Images by www.stockfood.com

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SIAL, The Global Food Marketplace

19 - 23 OCT. 2014PARIS NORD VILLEPINTE, France

www.sialparis.com

SIAL, a subsidiary of Comexposium Group

Imag

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ww

w.s

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food

.com

SIAL Group, a strategic partner to support your global development.SIAL Group reveals the food trends and innovations worldwide.

SIAL • Immeuble le Wilson • 70, avenue du Général de Gaulle • 92058 La Défense Cedex France SA with a Supervisory Board and a Board of Directors, and capital of €640,000 – RCS Nanterre no. 692 029 788

biennial annual

SIAL MIDDLE EAST 24 to 26 November 2013

SIAL CANADA / Montreal 2 to 4 April 2014

SIAL CHINA 13 to 15 May 2014

SIAL BRAZIL 24 to 27 June 2014

Contact us:[email protected] - www.sialparis.com+33 1 76 77 13 33 - www.sial-group.com

WHEREVER YOU ARE,THERE IS A SIAL FOR YOU!

WORLD N°1 FOOD EXHIBITION NETWORK

SIAL PARIS 19 to 23 October 2014

SIAL MIDDLE EAST 23 to 25 November 2014

SIAL CANADA / Toronto 28 to 30 April 2015

CELEBRATE 50 YEARS OF AGRI-FOOD INNOVATION AND BUSINESS. PLENTY OF SURPRISES TO DISCOVER!

1964 - 2014

years

G R O U P

A GLOBAL SHOWCASE for the food industry that:• Brings the key producers and buyers together with a focus on the world’s major

challenges• Reveals the trends and innovations that shape the food industry of tomorrow

A GLOBAL BUSINESS HUB with:• Excellent ROI declared by exhibitors: more than 4 months’ additional revenue

according to 67% exhibitors in 2012• A good quality buyer-visitor base: 1 visitor out of 3 is prepared to sign deals

at the exhibition• A unique, real-life “market test” opportunity: a wide range of buyers available

for the new products exhibited

SIAL PARIS 2014: an exceptional show, celebrating 50 years of expertise serving the food industry. The exhibition has many surprises in store.

SIAL 2014FROM 19 TO 23 OCTOBER THE PL ACE TO BE!

SIAL PARIS 2014: HERE WE GO!

SIAL PARIS 2014: HERE WE GO!

More than ever, SIAL continues to grow in order to consolidate its position as favorite global food industry partner. SIAL is the world’s leading exhibition network with unrivalled geographic coverage: Europe and the rest of the world (Paris), North America (Montreal/Toronto), South America (São Paulo), Middle East (Abu Dhabi) and Asia (Shanghai).Thanks to its global reach, SIAL has not only developed intimate knowledge of the industry stakeholders but is also recognised as a front-line observer of the trends and innovations in every corner of the globe. SIAL PARIS 2014 promises to be an exceptional vintage in many respects! More than 150,000 industry players are expected. They will gain and share a better understanding of changing global agri-food needs.

A few specifi c SIAL 2014 features:

• A fresh breeze hits SIAL 2014: the exhibition will mainly emphasize fresh products as well as fruit and vegetables with “Le Marché by SIAL” and a focus on innovations on fruit & vegetables, many conferences, etc.

Save a date for stand location.

Registration opens, in your Exhibitor section online, for SIAL catalogue entries and for SIAL Innovation applications.

FEBRUARY 2014 ONWARDS APRIL 15, 2014SEPTEMBER 4, 2013 NOVEMBER 15, 2013

KEY DATES

19 - 23 OCTOBER 2014

SIALDeadline for early bird registration to take advantage of a priority location and cut-price down payment.

Your Exhibitor Section opens on www.sialparis.com• Register online: a very easy way to book your stand in just a few clicks • Ask for a quote: a new price simulation tool to make the best out of your event!

New!

gAIn recorD-breAkIng vISIbILIty AnD tAke ADvAntAge of the SIAL 50th AnnIverSAry buzz

Dairy products

Pet Food

Seafood Products

Meat• Meats, tripe and offal

• Poultry and game• Cured and salted meat

Delicatessen products and ready-cooked

dishes• Milk, butter

• Eggs• Cheese

• Cream, yoghurts, etc.

Wine & Spirits

Fruit & Vegetables

• Fresh and dried fruits and vegetables• Horticulture

Grocery & Gourmet Products• Grocery products

• Fine foods• Confectionery and biscuits

• Bakery products• Health foods and dietary

supplements

… regArdLeSS THe mAnuFACTurIng And PreSerVATIOn meTHOd

A 360° PrOduCT OFFerIng…

In FOOd / IngredIenTS OrgAnIC PrOduCTS FrOzen FOOd

dry PrOduCTS…FreSH PrOduCeTInned And PreSerVed FOOdS

Beverages• Alcoholic beverages

• Non-alcoholic beverages

• A unique access to France, where SIAL originated, with more than 1,000 french exhibitors and 56,000 french professional buyers.• A special focus on innovation, a real agri-food industry driver, thanks to an enhanced area, enabling an even deeper analysis of the new products and services that will mark the food industry of tomorrow . • An increasing quality of visitors to gather under one roof 100% of the global retail industry, without forgetting key foodservice and agri-food industry players.• A truly festive programme of events to give this jubilee a well-deserved success: a 50th anniversary is something to celebrate! come and meet us at paris nord villepinte from october 19 to 23, 2014: the countdown has started to prepare together this major event of the global food industry!

Nicolas TRENTESAUXSIAL group Director

80%exhibitor

satisfaction rate

193 contacts welcomed

per stand on average, including

56% of new contacts

80%exhibitors

intend to return in 2014

1 - FRANcE2 - ITAly

3 - TURkEy4 - SPAIN5 - chINA

6 - NEThERlANDS7 - BElGIUM

8 - GERMANy9 - BRAzIl

10 - GREEcE11 - USA

12 - INDIA13 - UNITED kINGDoM

14 - ARGENTINA15 - PolAND

Top 15 exhibitor countries

exhibitors intentions in terms

of attendance:

Business:91% to develop

their export markets

46% to develop business in france

Image:63% to raise company

profile or image

WHEN THE WHoL E WoRLD MEETS

EXhIBIToR oBjEcTIVES FoR 2014: MoRE ThAN 6,000 EXhIBIToRS

ARE READy To DEVEloP NEW SAlES PARTNERShIPS

SIAL 2012 figures: 5,890 exhibitors

84% international / 16% France More than 100 exhibitor countries

For the Descours group, this SIAL was one of the best in terms of quality of customers and new visitors,

from the USA and Japan, in particular. So we are going to book for SIAL 2014.”

roger Descours - Société Descours, French leader in the processing of fruit, France

This is an essential marketplace when you want to export and to consolidate your brand image while developing

your domestic business. véronique britte - AZAIS POLITO, Seafood, France

3 focus points for exhibitors:- A special window onto France and its regions- More than 110 exhibitor countries taking part

(i.e. +10% compared with 2012)- Sustained growth for fresh produce

at “Le Marché by SIAL”

New ! « le Marché

by SIAl »

54% Retail

Commerce

24% Food

Industries

18% Food

Service 4% Services

WHEN THE WHoL E WoRLD MEETS

83%of visitors are

decision-makers

1 - FRANcE2 - ITAly

3 - BElGIUM4 - NEThERlANDS

5 - UNITED kINGDoM6 - SPAIN

7 - GERMANy8 - USA

9 - RUSSIA10 - chINA

11 - PolAND12 - BRAzIl13 - GREEcE14 - SWEDEN15 - jAPAN

Top 15 visitor countries

82% intend

to return

VISIToR oBjEcTIVES FoR 2014: MoRE ThAN 150,000 PRoFESSIoNAlS lookING FoR NEW PRoDUcTS

SIAL 2012 figures: 150,258 visitor entries 63% international / 37% France Around 200 countries

3 primary aims for visitors, namely to:- Spotlight French retail, very active at the show- To increase the presence of buyers from the most dynamic

and fast developing areas of the world- Strengthen the presence of European foodservice

For Intermarché, partnering with the world’s no. 1 food exhibition was an opportunity to project a contemporary image to suppliers and to enable customers to explore the innovations emerging from SIAL.philippe manzoni - President of ITM Alimentaire International

Visitor origin 2012

Visitor activities 2012

90%visitor

satisfaction rate

The two main objectives of a visit

are to discover new trends and

to seek new products.

europe other6 %

north america4 %

31 %ue

(excluding France)

france37 %

asia–pacific region7 %

latin america

africa

middle east

4 %

5 %

6 %

SIAL InnovationThe product trends and innovations of tomorrow revealed. Register your innovative products for the SIAL Innovation event, an excellent way to advertise your new products and to take advantage of numerous media spin-offs.

SIAL d’Or Discover how food innovation has met with commercial success in 30 countries. World tour of the most relevant product launches.

SIAL TV A TV studio broadcasting fresh news on the food sector: features, round tables, debates and interviews revolving around major challenges such as nutrition, health, innovation, regulatory issues, and more.Come and attend a SIAL conference or a round table!

La Cuisine by SIAL and its VIP restaurantWorld famous chefs will demonstrate the mainstream food trends and innovations with inventive recipes. Come and join the Grande Table des Chefs!

Wine Innovation ForumThe Wine Innovation Forum, located at the heart of the SIAL Wine sector, explores the latest promotional initiatives in the global wine trade through round tables and conferences facilitated by major brands.

SIAL 2014 eventS: eSSentIAL opportunItIeS to rAISe your profILe

AnD SIAL off, to tAke ADvAntAge of the gourmet DInIng eStAbLIShmentS of pArIS

gAIn recorD-breAkIng vISIbILIty AnD tAke ADvAntAge of the SIAL 50th AnnIverSAry buzzInternational promotion thanks to:

• More than 50 international promotional agents covering 80 countries

• A wide-ranging media plan: 700 appearances in more than 400 on and off-line media, both in France and abroad (42 countries), specialising in retail, foodservice* and the agri-food industry

• 6 press conferences in France and in 20 other countries: Germany, Brazil, Belgium, Spain, Canada, China, Italy, United Kingdom, etc.

• 500,000 invitations distributed, 20 postal and e-mail mailshots segmented by target (retail, foodservice, agri-food, fresh produce purchasers, wine buyers, etc.)

• A strong presence on social networks

• 1,500 journalists present throughout the 5 days of the show*

• Some 5,000 media spin-offs (press/radio/TV) in France and worldwide

• Strong political mobilisation: 105 official delegations, 6 French Ministers and 1 Minister on site, 15 foreign Ministers, 70 ambassadors*, and more.

*2012 figures

G R O U P

A GLOBAL SHOWCASE for the food industry that:• Brings the key producers and buyers together with a focus on the world’s major

challenges• Reveals the trends and innovations that shape the food industry of tomorrow

A GLOBAL BUSINESS HUB with:• Excellent ROI declared by exhibitors: more than 4 months’ additional revenue

according to 67% exhibitors in 2012• A good quality buyer-visitor base: 1 visitor out of 3 is prepared to sign deals

at the exhibition• A unique, real-life “market test” opportunity: a wide range of buyers available

for the new products exhibited

SIAL PARIS 2014: an exceptional show, celebrating 50 years of expertise serving the food industry. The exhibition has many surprises in store.

SIAL 2014FROM 19 TO 23 OCTOBER THE PL ACE TO BE!

SIAL PARIS 2014: HERE WE GO!

SIAL PARIS 2014: HERE WE GO!

More than ever, SIAL continues to grow in order to consolidate its position as favorite global food industry partner. SIAL is the world’s leading exhibition network with unrivalled geographic coverage: Europe and the rest of the world (Paris), North America (Montreal/Toronto), South America (São Paulo), Middle East (Abu Dhabi) and Asia (Shanghai).Thanks to its global reach, SIAL has not only developed intimate knowledge of the industry stakeholders but is also recognised as a front-line observer of the trends and innovations in every corner of the globe. SIAL PARIS 2014 promises to be an exceptional vintage in many respects! More than 150,000 industry players are expected. They will gain and share a better understanding of changing global agri-food needs.

A few specifi c SIAL 2014 features:

• A fresh breeze hits SIAL 2014: the exhibition will mainly emphasize fresh products as well as fruit and vegetables with “Le Marché by SIAL” and a focus on innovations on fruit & vegetables, many conferences, etc.

Save a date for stand location.

Registration opens, in your Exhibitor section online, for SIAL catalogue entries and for SIAL Innovation applications.

FEBRUARY 2014 ONWARDS APRIL 15, 2014SEPTEMBER 4, 2013 NOVEMBER 15, 2013

KEY DATES

19 - 23 OCTOBER 2014

SIALDeadline for early bird registration to take advantage of a priority location and cut-price down payment.

Your Exhibitor Section opens on www.sialparis.com• Register online: a very easy way to book your stand in just a few clicks • Ask for a quote: a new price simulation tool to make the best out of your event!

New!

SIAL, The Global Food Marketplace

19 - 23 OCT. 2014PARIS NORD VILLEPINTE, France

www.sialparis.com

SIAL, a subsidiary of Comexposium Group

Images by w

ww

.stockfood.com

SIAL Group, a strategic partner to support your global development.SIAL Group reveals the food trends and innovations worldwide.

SIAL • Immeuble le Wilson • 70, avenue du Général de Gaulle • 92058 La Défense Cedex France SA with a Supervisory Board and a Board of Directors, and capital of €640,000 – RCS Nanterre no. 692 029 788

biennialannual

SIAL MIDDLE EAST 24 to 26 November 2013

SIAL CANADA / Montreal 2 to 4 April 2014

SIAL CHINA 13 to 15 May 2014

SIAL BRAZIL 24 to 27 June 2014

Contact us:[email protected] - www.sialparis.com+33 1 76 77 13 33 - www.sial-group.com

WHEREVER YOU ARE,THERE IS A SIAL FOR YOU!

WORLD N°1 FOOD EXHIBITION NETWORK

SIAL PARIS 19 to 23 October 2014

SIAL MIDDLE EAST 23 to 25 November 2014

SIAL CANADA / Toronto 28 to 30 April 2015

CELEBRATE 50 YEARS OF AGRI-FOOD INNOVATION AND BUSINESS. PLENTY OF SURPRISES TO DISCOVER!

1964 - 2014

years

SIAL, The Global Food Marketplace

19 - 23 OCT. 2014PARIS NORD VILLEPINTE, France

www.sialparis.com

SIAL, a subsidiary of Comexposium Group

Imag

es b

y

ww

w.s

tock

food

.com

SIAL Group, a strategic partner to support your global development.SIAL Group reveals the food trends and innovations worldwide.

SIAL • Immeuble le Wilson • 70, avenue du Général de Gaulle • 92058 La Défense Cedex France SA with a Supervisory Board and a Board of Directors, and capital of €640,000 – RCS Nanterre no. 692 029 788

biennial annual

SIAL MIDDLE EAST 24 to 26 November 2013

SIAL CANADA / Montreal 2 to 4 April 2014

SIAL CHINA 13 to 15 May 2014

SIAL BRAZIL 24 to 27 June 2014

Contact us:[email protected] - www.sialparis.com+33 1 76 77 13 33 - www.sial-group.com

WHEREVER YOU ARE,THERE IS A SIAL FOR YOU!

WORLD N°1 FOOD EXHIBITION NETWORK

SIAL PARIS 19 to 23 October 2014

SIAL MIDDLE EAST 23 to 25 November 2014

SIAL CANADA / Toronto 28 to 30 April 2015

CELEBRATE 50 YEARS OF AGRI-FOOD INNOVATION AND BUSINESS. PLENTY OF SURPRISES TO DISCOVER!

1964 - 2014

years