Eventer byShowcode the social thing for your social event

Crowd & DIY-eventsVladimir Stasevich +7(926) 124-84-31

SummaryPlanning and sharing tool for private and public events like anniversaries, weddings, picnics, weekend vacations and others

"Crowd eventing" - invitees are contributors to better agenda, events templates based on past successful events, reviews and recommendations

Event Social network of organizers and attendees to communicate, receive info, share photo and video on FB, twitter, VKontakte

Value added services - shared workspace, booking, context search, help on the planning of the certain type of events,ticketing

Monetization through charging fee on event tickets sale and people moving from DIY to event agencies

Team

Ivan Sezonovteam leader Entrepreneur

in restaurant business

Vladimir Stasevich Product Dev, CTO. Tech professional with business experience working in Business of big international banks. Ivan and Vlad are friends for 10 years

Vladimir Sitnikov Marketing and management expert and entrepreneur focusing on IT and Internet

businesses. Future dreamer and data zealot.

Met with the team on venture lab class

Anastasia Chupryna

Event management professional. Met with the team on venture lab

class

Roman Efimushkin Lead developer. Vlad and Roman are

teammates and know each other for 15 years

Dmitry Sytnik leads Offshore team of developers - partners from Tver, Russia. Vlad and

Dmitry are schoolmates and know each other over 20 years

Problem

Many unconnected services to share information about an event - FB, twitter, Google+, etc and communicate with guests - email, sms, phone, social networks (not everyone has a social network account)

Russian Internet services market lacks of any high end service for Event planning and execution

No localized services available in Russia, there is a need of "Eventbrite of Russia" working with local partners (payment systems, ticketing, etc)

Solution

Crowd & DIY events: ● collaboration tool which helps to prepare events● temporary event social network which links event

organizers, attendees and followers ● each held event becomes a template for future event

where reviews and ratings can help to choose the best one

● Suggestions service and recommendations depending on number of attendees, time, location, etc.

Value-added services:● Electronic tickets● Context-based tips and ads● Event workspace and teamwork

Marketing/Sales

● Partnership with Master-Card and Russian Standard Bank established - top innovators on Russian financial market

● Partnership with QIWI established - top utility bills payment system

● Direct sales will be conducted through the team of sales agents

● Indirect sales will be supported by web-based enrollment and continuous marketing support

Milestones

● Launch of showcode.ru online ticketing service for Moscow Zoo in partnership with Master-Card, Russian Standard Bank - 08/01/2012

● Start of indirect sales - launch of marketing program - 09/01/2012

● Start of direct sales - launch of direct sales funnel - 11/01/2012

Competition

● A lot of competitors arrived in the niche over the last years. It's Google Events, Facebook Events, Eventbrite

● We position ourselves as Eventbrite of Russia and Airbnb.com for events

● Our competitive advantages:○ Russian market local player with adoption to local

specifics○ Local partnerships established○ Verticals are identified and started working on○ International level know-how: Dynamic pricing &

Virus promotion engine

Business Model

Monetization streams:● Fee for electronic ticketing● Fee for showing adverts for crowd-events or

DIY events (by event agencies)● Fee for showing adverts on tickets - for geo-

located nearest businesses

Financing

1) Bootstrap - we're financing our current expenses ourselves2) First revenue streams will be re-invested3) We're targeting for seeking seed investors4) After stable revenue streams are created, we'll be seeking venture capital