serve well to serve always! - luis alt, livework

21
Luis Alt | Livework | @luisAlt Lowering the volume on Service Design. Serve well to always serve! October 3rd, New York City

Upload: service-design-network

Post on 16-Apr-2017

665 views

Category:

Design


0 download

TRANSCRIPT

Page 1: Serve well to serve always! - Luis Alt, Livework

Luis Alt | Livework | @luisAlt

Lowering the volume on Service Design.Serve well to always serve!

October 3rd, New York City

Page 2: Serve well to serve always! - Luis Alt, Livework

Livework © 2015

New York, October 3, 2015

PRESENTATION

www.liveworkstudio.com.br São Paulo Brasília London Oslo Rotterdam Beirut

Serve well to always serve!

Service Design Global Conference

Luis Alt / @luisAlt

Page 3: Serve well to serve always! - Luis Alt, Livework

Service Design. Why?

Page 4: Serve well to serve always! - Luis Alt, Livework

WHY SERVICE DESIGN?

My user journey…

Aware Early Use Regular Use

Page 5: Serve well to serve always! - Luis Alt, Livework

Wasn’t your presentation about selling Service Design? NO, meaning YES.

Page 6: Serve well to serve always! - Luis Alt, Livework

SELLING SERVICE DESIGN

Livework in Brazil

Cre

dits:

Flic

kr / J

únio

r R

eis

Page 7: Serve well to serve always! - Luis Alt, Livework

SELLING SERVICE DESIGN

The country hasn’t improved

Page 8: Serve well to serve always! - Luis Alt, Livework

SELLING SERVICE DESIGN

Service (Design) Awareness

SERVICE DESIGNService Design

Great Services

Business Results

Page 9: Serve well to serve always! - Luis Alt, Livework

SELLING SERVICE DESIGN

Service (Design) Awareness

SERVICE DESIGN RESULTSPushService Design

Great Services

Business Results

Page 10: Serve well to serve always! - Luis Alt, Livework

SELLING SERVICE DESIGN

Service (Design) Awareness

SERVICE DESIGN RESULTSPushService Design

Great Services

Business Results

Page 11: Serve well to serve always! - Luis Alt, Livework

SELLING SERVICE DESIGN

Service (Design) Awareness

SERVICE DESIGN RESULTSPushService Design

Great Services

Business Results

SERVICE DESIGN RESULTSPull

Page 12: Serve well to serve always! - Luis Alt, Livework

SELLING SERVICE DESIGN

Service (Design) Awareness

SERVICE DESIGN RESULTSPushService Design

Great Services

Business Results

SERVICE DESIGN RESULTSPull

VALUE OF DELIVERING GREAT SERVICES

Page 13: Serve well to serve always! - Luis Alt, Livework

SELLING SERVICE DESIGN

We have to make people aware of how important it is to deliver great service experiences!

Page 14: Serve well to serve always! - Luis Alt, Livework

SERVE WELL TO ALWAYS SERVE!

The rules have changed!

Page 15: Serve well to serve always! - Luis Alt, Livework

SERVE WELL TO ALWAYS SERVE!

Services in Brazil

Page 16: Serve well to serve always! - Luis Alt, Livework

SERVE WELL TO ALWAYS SERVE!

Eternal Love Trinity

COVER CONTENT COEXISTENCE

Attraction Retention

Page 17: Serve well to serve always! - Luis Alt, Livework

SERVE WELL TO ALWAYS SERVE!

New clients are not infinite!

Page 18: Serve well to serve always! - Luis Alt, Livework

SERVE WELL TO ALWAYS SERVE!

Enough is not enough!

Page 19: Serve well to serve always! - Luis Alt, Livework

SERVE WELL TO ALWAYS SERVE!

It’s all about culture!

Page 20: Serve well to serve always! - Luis Alt, Livework

WHY SERVICE DESIGN?

Ultimate goal: to shape a better world of services.

Page 21: Serve well to serve always! - Luis Alt, Livework

Want to know more?

Luis AltCONTACT

Thank you!

[email protected]

@luisAlt

Livework © 2015 www.liveworkstudio.com.br São Paulo Brasília London Oslo Rotterdam Beirut

The new book by Livework is available to pre-order at Amazon.

http://liveworkstudio.com/collections/sdn15/