InfoTech 104/22/23

Selecting IT

1. Premise: IT filters communication Changes Communication Processes

Turn Taking Control of Access Cues

Changes Social Structures Changes the Nature of Work

InfoTech 204/22/23

2. SMCR Model Are needs of the sender compatible with the

attributes of the intended message? Are the messages sent compatible with the

channels used? Are the sender’s needs compatible with the

channels used? Are the messages compatible with the receivers’

needs? Are the channels utilized compatible with the

receivers’ needs?

InfoTech 304/22/23

Examples of SMCR Model

Motivate-Terminology (s-m) Persuade-Metaphor (s-m) Educate - Teleconference (s-c) Motivate - Newsletter (s-c) Deceive - E-mail (s-c) Web page - Gender (c-r) Video-conference - Age (c-r) Training-Occupation (c-r)

InfoTech 404/22/23

3. Rich-Lean Model

Definition of Rich Media Definition of Lean Media When Each Media Should be Used

InfoTech 504/22/23

InfoTech 604/22/23

InfoTech 704/22/23

4. Rules of Thumb If the issues are complex, then use face-to-face channel If the issues are more routine and noncomplex, then use an

asynchronous channel If you desire more reflective thought, then use written

channel If you want to express emotions, then use channels that

allow instant feedback in a visual domain If you want content instead of relationship issues to

dominate decision making, then use computer mediated channels.

InfoTech 804/22/23