section b case study research

7/30/2019 Section B Case study research

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Have you been revising?

1. List the key concepts (7)

2. Which two key concepts does section B focus

on?3. How do you define a target audience?

4. What is the four stage process of filmmaking?

5. How much is usually spent making a

blockbuster?6. What is synergy?

7. Who are the BBFC and what is their role?


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Answers

1. Media language, Institutions, Genre, Representation,Audience, Ideology, Narrative

2. Audiences and Institutions (still include all with your answerthough)

3. Demographics (class, location, education/employment, age,race, sex) & Psychographics (ideals and values)

4. Production,distribution,marketing, exchange/exhibition5. $200 million

6. the promotion and sale of a product (and all its versions)

throughout the various subsidiaries of a media conglomerate,e.g. films, soundtracks or video games. Walt Disney pioneeredsynergistic marketing techniques in the 1930s.

7. British Board Film Classification. Regulate films and give thema ratings certificate.
http://en.wikipedia.org/wiki/Walt_Disneyhttp://en.wikipedia.org/wiki/Walt_Disney


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Section B: Case Studies

LO:To understand film release patternsTo research and develop our knowledge of specific filmsTo apply case studies in our writing


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Exhibition

few many

Wide releaseSaturation

Limited release


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Case Study Groups

Paul(2011)

GreenZone(2010)

The BoatthatRocked(2009)

A GoodDay to DieHard(2013)

X-Men:FirstClass(2011)

Avatar

(2009)

Manisha Sci Harpreet Kiran Tarryn Charley

Kia Keri Lacey Rafia Alice Humaira

Sheida Palwasha Ellie Chloe Muna Farhana

Simran Zohal


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Research Task

1. What is the genre?2. What is the synopsis?3. Where was it filmed?4. Who stars in it? What else have the been in?5. Who directed the film?6. Who is the target audience? Define them.7. What is the estimated budget for the film?8. In it's opening weekend, which chart position did it reach in the UK/US

Box Office?9. What is the estimated Box Office Takings for the opening weekend in

the UK/US?10. How many screens was it shown on in the UK/US?11. Which production companies produced the film?12. Which studio distributed it?13. How was it distributed? (which countries has it been released in?)14. Which release pattern did it have?

15. How successful was the film?


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Research Task 2

How can you relate the film to the 7key areas?


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Useful Websites

As well as the official websites for theinstitutions and films, the following may be of

some use:

www.imdb.com

www.the-numbers.comwww.boxofficemojo.com

www.creativeskillset.org/film/business
http://www.imdb.com/http://www.the-numbers.com/http://www.boxofficemojo.com/http://www.creativeskillset.org/film/businesshttp://www.creativeskillset.org/film/businesshttp://www.boxofficemojo.com/http://www.the-numbers.com/http://www.the-numbers.com/http://www.the-numbers.com/http://www.imdb.com/


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Paul

http://www.bbc.co.uk/programmes/p00f27r0
http://www.bbc.co.uk/programmes/p00f27r0http://www.bbc.co.uk/programmes/p00f27r0http://www.bbc.co.uk/programmes/p00f27r0http://www.bbc.co.uk/programmes/p00f27r0


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The Boat the Rocked

http://www.bbc.co.uk/programmes/b00jcr2h (scroll to the bottom)
http://www.bbc.co.uk/programmes/b00jcr2hhttp://www.bbc.co.uk/programmes/b00jcr2hhttp://www.bbc.co.uk/programmes/b00jcr2hhttp://www.bbc.co.uk/programmes/b00jcr2h


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X-Men: First Class

http://www.bbc.co.uk/programmes/p00hccbn
http://www.bbc.co.uk/programmes/p00hccbnhttp://www.bbc.co.uk/programmes/p00hccbnhttp://www.bbc.co.uk/programmes/p00hccbnhttp://www.bbc.co.uk/programmes/p00hccbn


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Avatar

http://www.bbc.co.uk/programmes/p00by8vt
http://www.bbc.co.uk/programmes/p00by8vthttp://www.bbc.co.uk/programmes/p00by8vthttp://www.bbc.co.uk/programmes/p00by8vthttp://www.bbc.co.uk/programmes/p00by8vt

section b case study research

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