search engine optimisation - measuring success
DESCRIPTION
This presentation discusses the sorts of things that you should be measuring in order to track the elements of your business properly using such tools as Google Analytics and a tool we use in house called Geckoboard.TRANSCRIPT
Search Engine Optimisation -
MEASURING SUCCESS
Richard HillCEO & Founder
Richard Hill
• Visits
• Page views
• Goal Revenue
• Ecommerce Revenue
• Ecommerce Transactions
• Goal Conversions
• Average Time on Site
• Browser Use
• Number of Bounces• New visits %• Bounce rate• Average Pageview per Visit• Brand Engagement %• Pages Bringing Traffic %• Social Conversions• Top Content pages• Mobile
Something like this ?
Customised Dashboards & Conversion Tracking
Question
Time
Thank you for listening
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