search engine optimisation dubai | google places for 1st page listing

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Search Engine Optimisation Dubai Google Places For 1st Page Listing 08/27/22 1 Varal LLC, Dubai, United Arab Emirates. www.howtoseodubai.com

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http://www.howtoseodubai.com/how-to-learn-seo-dubai/search-engine-optimisation-dubai Search Engine Optimisation Dubai | Google Places For 1st Page Listing Search engine optimisation Dubai: Google places for local search. Picking categories, getting your address right, multiple service areas and eligibility Search engine optimisation Dubai: In the past few years Google has decided to focus on Local Search. They have discovered that a high percentage of all search is for Local businesses. This has brought the introduction of Google Places. Google has been rolling out Google Places to different countries around the world. And recently, it has come to the United Arab Emirates. A major impact of this on your Search Engine Results Page (SERP) is that when the map is displayed there isn’t enough space below it to get 10 page listings. So this is reduced to 3. Obviously if you want to be on the first page, you must have a relevant Google Places listing. Here you can read about how to do this effectively. Search engine optimisation Dubai: 5 steps to get your business on the first page 1. Search engine optimisation Dubai: Picking categories This is the toughest part of the whole process. You should choose a category that characterizes your business e.g. Internet Marketing Service rather than what it does e.g. SEO Workshops. Your appearance on the first page for a particular search depends very much on the category you choose. To facilitate this you can use Mike Blumenthal’s Google Places Category Tool to find out which category is relevant to you. If there are several categories that seem to suit you, it would be best to use the one which has the maximum search demand. There are several key word search tools that you could use including Word Tracker or Google’s Keyword Tool to do this. You can also check out what categories your competitors are using. Remember that all optimization is relative. Google chooses the best from what is available. So if your information is more appropriate than your competitors’ then you have a better chance of a higher ranking. Make sure the first 3 of 5 categories you enter are most relevant to you since only 3 are displayed. 2. Search engine optimisation Dubai: Custom categories You can also add custom categories which ideally should be your primary key phrases. Google will compare your custom categories with your description and regular categories to see if they match. If they do then your listing may be bumped down. Be aware that multiple use of the same terms amounts to keyword stuffing and gets penalized instead of better results. Check to see whether your categories being used as search words brings up your listing in the search results. If not experiment with other categories. Also use Google Analytics and your Google Places dashboard to see whether your listings are bringing you any traffic. If not you can again modify your categories.

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Page 1: Search Engine Optimisation Dubai | Google Places For 1st Page Listing

Search Engine Optimisation Dubai

Google Places For 1st Page Listing

04/09/23 1Varal LLC, Dubai, United Arab Emirates. www.howtoseodubai.com

Page 2: Search Engine Optimisation Dubai | Google Places For 1st Page Listing

• Ramapati Singhania, MD, Varal LLC, Dubai

• How to SEO specialists– 100s of free what is SEO

tips– Internationally certified

SEO workshops in Dubai

We are registered members of

04/09/23 2Varal LLC, Dubai, United Arab Emirates. www.howtoseodubai.com

Who Are We?

Page 3: Search Engine Optimisation Dubai | Google Places For 1st Page Listing

• Picking categories Category that characterizes

your business Mike Blumenthal’s Google

Places category tool• Custom categories

Primary key phrases• Address

Email with your company domain name

Business name & address must be the same format

Company’s main website

5 Steps For 1st Page Listing

04/09/23 3Varal LLC, Dubai, United Arab Emirates. www.howtoseodubai.com

Page 4: Search Engine Optimisation Dubai | Google Places For 1st Page Listing

• Service areasCity and State or Zip

codes

• EligibilityPerson-customer

contactBusiness should started

functioningAllowed for business

owners only

04/09/23 4Varal LLC, Dubai, United Arab Emirates. www.howtoseodubai.com

5 Steps For 1st Page Listing (Contd.)

Page 5: Search Engine Optimisation Dubai | Google Places For 1st Page Listing

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