sca video experience
TRANSCRIPT
Chris Johnson Tittle SlideCHRIS JOHNSON DIGITAL CONTENT & PRODUCT DIRECTOR
Website VideoVideo views in March / Display Views In March
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2.75M MONTHLY UNIQUE BROWSERS
228% UP YEAR ON YEAR
Website VideoVideo views in March / Display Views In March
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67% MOBILE UNIQUE BROWSERS
AUSTRALIA’s MOST OPTIMISED PUBLISHER
Website VideoVideo views in March / Display Views In March
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3,063,603 VIDEO VIEWS IN MARCH, 2014
Ooyala discovery preview + Pre-roll
NATIVE ADVERTISING !
Social Video
Most socially engaged slide here?
2,452,169 VIEWS IN MARCH, 2014
2,781,094 MINS WATCHED IN MARCH, 2014
From digital ratings
SCA ON FACEBOOK !
Social Video • examples of Facebook video • hooking to full video on our sites • ANZAC day video post
Twitter Scale slide
SCA ON TWITTER !
VIDEO VIDEO
VIDEO
thank you
Why would I put a show on a big heavy rectangle
in your house when I could put it in your
pocket?
“
”
thank you
Why would I put a show on a big heavy rectangle
in your house when I could put it in your
pocket?
“
”- Jerry Seinfeld
Website VideoVideo views in March / Display Views In March
!Use template from SCA Stats at startTHANK YOU