sbc media briefing
DESCRIPTION
SBC Media Briefing. Media Update May 9, 2001 Ross Ireland Senior Executive Vice President, Chief Technical Officer Abha Divine Vice President – Corporate Strategy. our strategy. meeting our customers where they are. SBC’s Fiber Access Deployment. - PowerPoint PPT PresentationTRANSCRIPT
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SBC Media Briefing
Media UpdateMay 9, 2001
Ross IrelandSenior Executive Vice President,Chief Technical Officer
Abha DivineVice President – Corporate Strategy
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our strategymeeting our customers where
they are
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SBC’s Fiber Access Deployment Direct fiber connections bring
nearly unlimited bandwidth PON and WDM make deployment
efficient and cost effective PON: Fiber to multiple customers
without intermediary electronics WDM: Signals as different colors of
light on the same fiber
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LSATCA11LSATCA11LSATCA11LSATCA11LSATCA11LSATCA11LSATCA11LSATCA11LSATCA11
MLPSCA11MLPSCA11MLPSCA11MLPSCA11MLPSCA11MLPSCA11MLPSCA11MLPSCA11MLPSCA11
MTVWCA11MTVWCA11MTVWCA11MTVWCA11MTVWCA11MTVWCA11MTVWCA11MTVWCA11MTVWCA11
PLALCA02PLALCA02PLALCA02PLALCA02PLALCA02PLALCA02PLALCA02PLALCA02PLALCA02
PLALCA12PLALCA12PLALCA12PLALCA12PLALCA12PLALCA12PLALCA12PLALCA12PLALCA12
SNJSCA02SNJSCA02SNJSCA02SNJSCA02SNJSCA02SNJSCA02SNJSCA02SNJSCA02SNJSCA02
SNJSCA12SNJSCA12SNJSCA12SNJSCA12SNJSCA12SNJSCA12SNJSCA12SNJSCA12SNJSCA12
SNJSCA14SNJSCA14SNJSCA14SNJSCA14SNJSCA14SNJSCA14SNJSCA14SNJSCA14SNJSCA14
SNJSCA21SNJSCA21SNJSCA21SNJSCA21SNJSCA21SNJSCA21SNJSCA21SNJSCA21SNJSCA21
SNTCCA01SNTCCA01SNTCCA01SNTCCA01SNTCCA01SNTCCA01SNTCCA01SNTCCA01SNTCCA01
SNTCCA11SNTCCA11SNTCCA11SNTCCA11SNTCCA11SNTCCA11SNTCCA11SNTCCA11SNTCCA11
SNVACA01SNVACA01SNVACA01SNVACA01SNVACA01SNVACA01SNVACA01SNVACA01SNVACA01
SNVACA11SNVACA11SNVACA11SNVACA11SNVACA11SNVACA11SNVACA11SNVACA11SNVACA11
MFS SWITCHMFS SWITCHMFS SWITCHMFS SWITCHMFS SWITCHMFS SWITCHMFS SWITCHMFS SWITCHMFS SWITCH
San FranciscoSan FranciscoBayBay
Competitor A’s Switch
Competitor A’s Switch Location
Competitor A’sFiber SBC’sCentral Offices
SBC’sWire Center Boundaries
Silicon Valley
Competitor A’s Fiber Network
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San FranciscoSan FranciscoBayBay
Competitor A’s Switch
Competitor B’s Switch Location
Competitor B’sFiber SBC’sCentral Offices
SBC’sWire Center Boundaries
Silicon Valley
LSATCA11LSATCA11LSATCA11LSATCA11LSATCA11LSATCA11LSATCA11LSATCA11LSATCA11
MLPSCA11MLPSCA11MLPSCA11MLPSCA11MLPSCA11MLPSCA11MLPSCA11MLPSCA11MLPSCA11
MTVWCA11MTVWCA11MTVWCA11MTVWCA11MTVWCA11MTVWCA11MTVWCA11MTVWCA11MTVWCA11
PLALCA02PLALCA02PLALCA02PLALCA02PLALCA02PLALCA02PLALCA02PLALCA02PLALCA02
PLALCA12PLALCA12PLALCA12PLALCA12PLALCA12PLALCA12PLALCA12PLALCA12PLALCA12
SNJSCA02SNJSCA02SNJSCA02SNJSCA02SNJSCA02SNJSCA02SNJSCA02SNJSCA02SNJSCA02
SNJSCA12SNJSCA12SNJSCA12SNJSCA12SNJSCA12SNJSCA12SNJSCA12SNJSCA12SNJSCA12
SNJSCA14SNJSCA14SNJSCA14SNJSCA14SNJSCA14SNJSCA14SNJSCA14SNJSCA14SNJSCA14
SNJSCA21SNJSCA21SNJSCA21SNJSCA21SNJSCA21SNJSCA21SNJSCA21SNJSCA21SNJSCA21
SNTCCA01SNTCCA01SNTCCA01SNTCCA01SNTCCA01SNTCCA01SNTCCA01SNTCCA01SNTCCA01
SNTCCA11SNTCCA11SNTCCA11SNTCCA11SNTCCA11SNTCCA11SNTCCA11SNTCCA11SNTCCA11
SNVACA01SNVACA01SNVACA01SNVACA01SNVACA01SNVACA01SNVACA01SNVACA01SNVACA01
SNVACA11SNVACA11SNVACA11SNVACA11SNVACA11SNVACA11SNVACA11SNVACA11SNVACA11
BROOKS SWITCHBROOKS SWITCHBROOKS SWITCHBROOKS SWITCHBROOKS SWITCHBROOKS SWITCHBROOKS SWITCHBROOKS SWITCHBROOKS SWITCH
San FranciscoSan FranciscoBayBay
Competitor B’s Switch
Competitor B’s Fiber Network
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San FranciscoSan FranciscoBayBay
Competitor A’s Switch
SBC’s Central Office
SBC’s Loop Fiber SBC’s Inter-OfficeFiber
SBC’sWire Center Boundaries
Silicon Valley
San FranciscoSan FranciscoBayBay
Competitor A’s Switch
HW
Y 92
HW
Y 92
HW
Y 92
HW
Y 92
HW
Y 92
HW
Y 92
HW
Y 92
HW
Y 92
HW
Y 92
HW
Y 85
HW
Y 85
HW
Y 85
HW
Y 85
HW
Y 85
HW
Y 85
HW
Y 85
HW
Y 85
HW
Y 85
LSATCA11LSATCA11LSATCA11LSATCA11LSATCA11LSATCA11LSATCA11LSATCA11LSATCA11
MLPSCA11MLPSCA11MLPSCA11MLPSCA11MLPSCA11MLPSCA11MLPSCA11MLPSCA11MLPSCA11
MTVWCA11MTVWCA11MTVWCA11MTVWCA11MTVWCA11MTVWCA11MTVWCA11MTVWCA11MTVWCA11
PLALCA02PLALCA02PLALCA02PLALCA02PLALCA02PLALCA02PLALCA02PLALCA02PLALCA02
PLALCA12PLALCA12PLALCA12PLALCA12PLALCA12PLALCA12PLALCA12PLALCA12PLALCA12
SNJSCA02SNJSCA02SNJSCA02SNJSCA02SNJSCA02SNJSCA02SNJSCA02SNJSCA02SNJSCA02
SNJSCA12SNJSCA12SNJSCA12SNJSCA12SNJSCA12SNJSCA12SNJSCA12SNJSCA12SNJSCA12
SNJSCA14SNJSCA14SNJSCA14SNJSCA14SNJSCA14SNJSCA14SNJSCA14SNJSCA14SNJSCA14
SNJSCA21SNJSCA21SNJSCA21SNJSCA21SNJSCA21SNJSCA21SNJSCA21SNJSCA21SNJSCA21
SNTCCA01SNTCCA01SNTCCA01SNTCCA01SNTCCA01SNTCCA01SNTCCA01SNTCCA01SNTCCA01
SNTCCA11SNTCCA11SNTCCA11SNTCCA11SNTCCA11SNTCCA11SNTCCA11SNTCCA11SNTCCA11
SNVACA01SNVACA01SNVACA01SNVACA01SNVACA01SNVACA01SNVACA01SNVACA01SNVACA01
SNVACA11SNVACA11SNVACA11SNVACA11SNVACA11SNVACA11SNVACA11SNVACA11SNVACA11
San FranciscoSan FranciscoBayBay
SBC’s Fiber Network
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Fiber to the Neighborhood …
Central Officeor
Remote Terminal
NeighborhoodGateways
Fiber
Copper
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… Then to the Home
Central Officeor
Remote Terminal
WDM allows multiple homes or businesses
to be served by a single fiber connection
Splitter is the size of abubble gum pack
Requires no remote power source
Homes and businessesreceive virtuallyunlimitedbandwidth
32-38 homesor 12 businesses
Splitters
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Access
SBC’s core data strength High-speed access technologies
form the foundation for all advanced services Leased lines ATM, frame relay, gigabit ethernet Optical connections DSL
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DSL Deployment
0 0 0000 3 01, 0
Central Offices
90 percent of total Pronto target
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DSL Deployment
0 0 0000 0 03, 0
Neighborhood Gateways
17,000 projected by 2003
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DSL Deployment
0 0 0000 0 04, 0
DSL Subscribers
SBC is the nation’s largest DSL provider
59
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Project Pronto: The Next Phase Broadband platform for 10-20 years Enhanced scalability for DSL Fiber for more businesses Enhanced reliability “Future-proof” architecture Supports an array of advanced
services
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SBC’s visionBe the only communications company our customers will ever need
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Building Solutions
ACCESSACCESS
NETWORKNETWORK
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Network
SBC’s network is the backbone transport for all voice and data traffic Switched ATM IP
Business networks allow workers to share information throughout an enterprise LANs and WANs Virtual private networks Managed services
ACCESSACCESS
NETWORKNETWORK
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SBC IP Backbone Traffic
by Product
6,92118,583
47,030
86,892
137,127
185,832
0
50,000
100,000
150,000
200,000
2000 2001 2002 2003 2004 2005
Wireless DSL Dial <T1 T3+ IDC
Mbps
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SBC DSL customer baseEOY 2000SBC DSL customer baseEOY 2000
“ Sweet Spot”
IP Backbone Cost Curve
$200
$450
$700
$950
$1,200
$1,450
$1,700
$1,950
$2,20050
100
250
500
1,00
0
1,50
0
2,00
0
2,50
0
3,00
0
3,50
0
4,00
0
4,50
0
5,00
0
5,50
0
6,00
0
8,00
0
10,0
00
Number of DSL Subscribers (000)
5 Y
r. W
A C
ost
Per
Mb
ps.
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IP Backbone Buildout
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Benefits of Our Approach Efficiently handles IP traffic
growth Service level agreements (SLAs) Differentiated products and
time frame Satisfies need for native
transport
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ACCESSACCESS
NETWORKNETWORK
HOSTINGHOSTING
Building Solutions
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Hosting
Key to enabling customers to capitalize on our network and access
Ensures reliable, always-on Internet presence
ACCESSACCESS
NETWORKNETWORK
HOSTINGHOSTING
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Hosting: Data Centers
$50 million facilities in Dallas, Irvine
Powered by Cisco equipment Multiple DS3 Internet connections Redundant power Fire suppression and
environmental controls 24-7 monitoring Infrastructure services
ACCESSACCESS
NETWORKNETWORK
HOSTINGHOSTING
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Hosting Services
Dedicated Shared Collocation Internet data centers
ACCESSACCESS
NETWORKNETWORK
HOSTINGHOSTING
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Hosting Market Growth
Source: Forrester, 1999. Yankee Group, 1999. SBC region based on 41% of U.S.
0
1,000
2,000
3,000
4,000
5,000
6,000
7,000
2000 2001 2002 2003
ManagedCAGR 96%
Hosted AppsCAGR 41%
CollocationCAGR 51%
SharedCAGR 23%
ACCESSACCESS
NETWORKNETWORK
HOSTINGHOSTING
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ACCESSACCESS
NETWORKNETWORK
HOSTINGHOSTING
APPLICATIONSAPPLICATIONS
Building Solutions
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ACCESSACCESS
NETWORKNETWORK
HOSTINGHOSTINGApplications
Advanced services that add functionality to Web sites and networks
A platform for ASP services The fastest, most reliable path
from customer to content
APPLICATIONSAPPLICATIONS
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Fiber or DSLbroadband connection
Home or business
SBC Data/IPNetwork
Hosted Content
at SBC IDC
InternetContent
“Best effort” architecture of Internet: speeds can vary
End-to-end accessthrough SBC’s network
Faster, more reliablebandwidth
CorporateNetwork ore-businessNetwork
Broadband Solutions: The Ideal Platform
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SBC Content Navigator
SBC BroadbandSBC Broadband
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SBC Content Navigator
SBC BroadbandSBC Broadband
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Applications
SBC is introducing applications through its subsidiary, Sterling Commerce, one of the world’s leading e-business application providers
Sterlingcommerce.net Sterling eTransaction Manager
ACCESSACCESS
NETWORKNETWORK
HOSTINGHOSTING
APPLICATIONSAPPLICATIONS
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Ecommerce Endgame: From Convoluted …
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… To Convenient and Cost-Effective
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ACCESSACCESS
NETWORKNETWORK
HOSTINGHOSTING
APPLICATIONSAPPLICATIONS
CO
NS
UL
TIN
GC
ON
SU
LT
ING
INT
EG
RA
TIO
NIN
TE
GR
AT
ION
MA
NA
GE
ME
NT
MA
NA
GE
ME
NT
Building Solutions
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Consulting, Integration and Management These offerings help businesses
identify the options that best suit their needs, and making sure that all services work together to maximize benefit and performance Management consulting Process integration Network integration
ACCESSACCESS
NETWORKNETWORK
HOSTINGHOSTING
APPLICATIONSAPPLICATIONS
CO
NS
UL
TIN
GC
ON
SU
LT
ING
INT
EG
RA
TIO
NIN
TE
GR
AT
ION
MA
NA
GE
ME
NT
MA
NA
GE
ME
NT
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ACCESSACCESS
NETWORKNETWORK
HOSTINGHOSTING
APPLICATIONSAPPLICATIONS
SOLUTIONSSOLUTIONS
CO
NS
UL
TIN
GC
ON
SU
LT
ING
INT
EG
RA
TIO
NIN
TE
GR
AT
ION
MA
NA
GE
ME
NT
MA
NA
GE
ME
NT
Building Solutions
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ACCESSACCESS
NETWORKNETWORK
HOSTINGHOSTING
APPLICATIONSAPPLICATIONS
CO
NS
UL
TIN
GC
ON
SU
LT
ING
INT
EG
RA
TIO
NIN
TE
GR
AT
ION
MA
NA
GE
ME
NT
MA
NA
GE
ME
NT
The End Result
solutionsProducts and services combined and customized to meet specific needs of businesses or industries
SOLUTIONSSOLUTIONS
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Customer Solutions
HIPAA Daunting challenge
for health care and insurance companies
SBC solution combines consulting and integration expertise with networking applications
ACCESSACCESS
NETWORKNETWORK
HOSTINGHOSTING
APPLICATIONSAPPLICATIONS
SOLUTIONSSOLUTIONS
CO
NS
UL
TIN
GC
ON
SU
LT
ING
INT
EG
RA
TIO
NIN
TE
GR
AT
ION
MA
NA
GE
ME
NT
MA
NA
GE
ME
NT
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Customer Solutions
HIPAA Daunting challenge
for health care and insurance companies
SBC solution combines consulting and integration expertise with networking applications
ANX Automotive suppliers
need high-speed access to Big threee-commerce network
SBC solution combines high-speed access with e-commerce application and integration
ACCESSACCESS
NETWORKNETWORK
HOSTINGHOSTING
APPLICATIONSAPPLICATIONS
SOLUTIONSSOLUTIONS
CO
NS
UL
TIN
GC
ON
SU
LT
ING
INT
EG
RA
TIO
NIN
TE
GR
AT
ION
MA
NA
GE
ME
NT
MA
NA
GE
ME
NT
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