satisfaction with the quality of the sporting experience survey ......(sqse 4) drop out survey...

Creating sporting opportunities in every community

Satisfaction with the quality of the

sporting experience survey

(SQSE 4)

Drop out survey report

October 2012

2

Survey information

This report covers the ‘drop out’ element of the Satisfaction with sporting experience survey.

It focuses on those who indicated that they had either stopped participating in a sport

completely, or substantially reduced the frequency of their participation, since they took part in

the main SQSE survey in 2011.

The survey aims to identify the reasons for dropping out.

In total 1,848 people took part in the drop out survey.

Data from the drop out survey has not been weighted.

3

Participation status

Q. It would appear that you no longer take part in your sport as frequently as you did last year. Which of the following best

describes your situation?

I have stopped playing/participating completely I am playing/participating less often

Overall General Participants Club Members

79%

21%

81%

19%

76%

24%

Stopped playing/participating completely

Playing participating less often

Av

era

ge o

vera

ll s

plit

%

Number of participants at each level: Overall (1,848), General Participants (1,291), Club Members (556)

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4

Stated satisfaction in 2011

All 2011 Drop outs Non drop outs Difference

Drop outs Vs non drop outs

Overall satisfaction 7.87 7.55 7.91 -0.36

Performance 7.35 7.09 7.38 -0.29

Exertion and fitness 8.06 7.71 8.09 -0.38

Release and diversion 8.23 7.91 8.26 -0.35

Social aspects 7.75 7.56 7.77 -0.21

People and staff 7.65 7.45 7.67 -0.22

Ease of participating 7.73 7.42 7.76 -0.34

Facilities 7.43 7.32 7.44 -0.12

Coaching 7.22 6.84 7.26 -0.42

Officials 7.42 7.23 7.44 -0.21

Value for money 7.5 7.25 7.52 -0.27

The table below presents the 2011 overall and domain satisfaction scores for those who have now dropped out of their

sport and for those who have continued participating in 2012

Number of participants: Overall (44,964), Drop outs (1,848), Non drop outs (42,587)

The figures above are based on 2011 survey data, and participants’ status in 2012

5

Drop out satisfaction score 2012 SQSE satisfaction score

Overall satisfaction at point of drop out

Q. Thinking back to when you stopped participating / started participating less in your sport and taking everything about this

sport into account, how satisfied overall were you with your experience of your sport?

Please rate on a scale of 1-10 where 1 is “Extremely dissatisfied” and 10 is “Extremely satisfied”.

8.6

6.5

Mean scores satisfaction for all sports

Number of participants at each level: Overall (1,848)

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7.46 7.45 7.49 Mean satisfaction score out of 10

6

29%

25%

18%

17%

17%

15%

14%

10%

10%

7%

6%

5%

5%

4%

2%

14%

1%

No time/Time constraints

Work commitments

Less income/Too expensive

Getting older

Injury

Family commitments

Health problems

Participating in other sports

Reduced fitness

Loss of interest in the sport

Other non-sport/leisure interests

Moved home

Pregnancy/Looking after child or baby/ Having a family

Went to college/University

Concentrating on coaching

Other

Don't know

Reasons for drop out

Q Looking through the list below, what are your main reasons for no longer participating in your sport?

Number of participants at each level: Overall (1,848)

7

Reasons for drop out – General Participants and

Club Members


Number of participants at each level: General Participants (1,291), Club Members (556)

6% 5%

6%

4%

7%

4%

10% 9%

15%

24%

21%

14% 13%

26%

21%

12%

4% 5%

6% 7% 7%

10% 10%

13% 14%

15% 16%

20%

25%

32%

Club Members General Paricipants

*% *% 2%

19%

1%

14%

3%

11%

7% 7%

12%

3% 3%

7%

25%

15%

23%

12%

19%

24% 25%

1%

18%

2%

6% 7% 7%

8% 8% 8% 9%

11% 12%

15%

17% 17%

24%

29%

Male Female

8

Reasons for drop out – Male and Female


Number of participants at each level: General Participants (1,291), Club Members (556)

18 15 26

44 48 34

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9

Likelihood of future participation

Q. You have stopped participating in your sport. How likely are you to participate in your sport again in the future?

Very likely Fairly likely Not very likely Not at all likely


62 63 60 % Likely to participate in future

% Very likely

% Fairly likely

Likely to participate in future, overall (62%)

Likelihood of future participation by sport % Very likely % Fairly likely


10

Likelihood of future participation (2)


18

15

26

44

48

34

32

32

32

6

5

8

Overall

General Participants

Club Members

Very likely

Fairly likely

Not very likely

Not at all likely


37%

13%

21%

16%

17%

18%

17%

19%

18%

29%

8%

11%

11%

4%

8%

41%

59%

50%

53%

50%

48%

49%

41%

39%

29%

46%

41%

40%

41%

31%

19%

27%

27%

28%

30%

30%

29%

35%

33%

38%

42%

39%

42%

44%

51%

3%

1%

2%

3%

3%

3%

5%

5%

9%

5%

4%

9%

7%

11%

11%

Pregnancy/ Looking after child or baby/ Having a family

Moved home

Work commitments

No time/ Time constraints

Less income/ Too expensive/ Can't afford it/ Loss of job

Family commitments

Went to college/ university

Participating in other sports more frequently

Injury

Concentrating on coaching or officiating

Other non-sport/ leisure interests

Health problems

Reduced fitness

Loss of interest in the sport

Getting older

Very likely Fairly likely Not very likely Not at all likely

11

Likelihood of future participation (3)


Number of respondents for each reason: Injury (244), Reduced fitness (140),Getting older (225),Participating in other sports more frequently

(160),Work commitments (363),Less income/ Too expensive/ Can't afford it/ Loss of job (250), Health problems (196), No time/ Time constraints

(422), Concentrating on coaching or officiating (21), Went to college/ university (65), Moved home (78), Loss of interest in the sport (108), Other

non-sport/ leisure interests (90), Family commitments (201), Pregnancy/ Looking after child or baby/ Having a family (86)

12

Participation in other sports

Number participating in another sport more frequently (183)

% Top mentions

27%

27%

27%

13%

12%

10%

9%

8%

7%

5%

4%

4%

4%

4%

17%

Athletics

Cycling

Swimming

Dance Exercise

Golf

Football

Tennis

Badminton

Snowsports

Squash/Racketball

Triathlon

Table Tennis

Weightlifting

Climbing/Mountaineering

Other

Q Which other sport(s) are you participating in more frequently?

Overall, 10% are participating in another sport more frequently, of these 183:

13

Participation in other sports - General Participants

and Club Members Q Which other sport(s) are you participating in more frequently?

Number participating in another sport more frequently: General Participants (125), Club Members (58)

28%

34%

38%

17%

26%

57%

Club Members General Participants

1 sport 2 sports 3 sports

14

Sample information

The 1,848 interviews break down across the 45 eligible sports as follows:

Sport Base Sport Base Sport Base

Angling 54 Fencing 24 Rugby Union 46

Archery 70 Football 77 Sailing 37

Athletics 73 Goalball 1 Shooting 40

Badminton 63 Golf 50 Snowsport 38

Baseball/Softball 12 Gymnastics/Trampolining 43 Squash/Racketball 58

Basketball 45 Handball 5 Swimming 110

Boccia 4 Hockey 26 Table Tennis 46

Bowls 64 Judo 25 Taekwondo 11

Boxing 44 Lacrosse 6 Tennis 67

Canoeing/Kayaking 34 Modern Pentathlon 1 Triathlon 31

Climbing/Mountaineering 78 Netball 43 Volleyball 26

Cricket 87 Orienteering 30 Water Skiing 25

Cycling 54 Rounders 36 Weightlifting 62

Dance Exercise 68 Rowing 49 Wheelchair Basketball 8

Equestrian 49 Rugby League 21 Wrestling 7

Throughout this report percentages that are based on fewer than 10 responses are not included

15 Survey history The table below indicates how many completed the survey for the past 3 years and how many completed the 2011 survey only

Sport Base Sport Base Sport Base

All

2009/ 2010/ 2011

2011 only All

2009/ 2010/ 2011

2011 only All

2009/ 2010/ 2011

2011 only

Angling 54 11 43 Fencing 24 2 22 Rugby Union 46 6 40

Archery 70 8 62 Football 77 31 46 Sailing 37 4 33

Athletics 73 23 50 Goalball 1 - 1 Shooting 40 9 31

Badminton 63 15 48 Golf 50 15 35 Snowsport 38 7 31

Baseball/Softball 12 2 10 Gymnastics/Trampolining 43 3 40 Squash/Racketball 58 13 45

Basketball 45 3 42 Handball 5 - 5 Swimming 110 40 70

Boccia 4 - 4 Hockey 26 2 24 Table Tennis 46 6 40

Bowls 64 8 56 Judo 25 5 20 Taekwondo 11 1 10

Boxing 44 2 42 Lacrosse 6 - 6 Tennis 67 16 51

Canoeing/Kayaking 34 1 33 Modern Pentathlon 1 1 - Triathlon 31 9 22

Climbing/

Mountaineering 78 6 72 Netball 43 4 39 Volleyball 26 3 23

Cricket 87 9 78 Orienteering 30 2 28 Water Skiing 25 - 25

Cycling 54 9 45 Rounders 36 - 36 Weightlifting 62 7 55

Dance Exercise 68 24 44 Rowing 49 4 45 Wheelchair Basketball 8 1 7

Equestrian 49 4 45 Rugby League 21 1 20 Wrestling 7 - 7

satisfaction with the quality of the sporting experience survey ......(sqse 4) drop out survey...

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