sarah mcallister

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Eclectic Threads

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mission statement

The name Eclectic Threads is intended to give our consumers an idea of what kind of clothing our store sells. Our clothing is to have an alternative, hip, street wear feel and look to it. Eclectic Threads should appeal to unique, different, eccentric young adults. All of our designs that have been silk screened onto the tees should give some form of insight to who the customers are. By using modern graphic designs our customers will not feel like they are wearing just a shirt. They will have a personal attatchment to our clothing because of our designs. Our non-graphic apparel will express our consumer’s personalities through innovative designs, fabrics, and colors. Our goal is to give our customers clothing that will help them express who they really are.

HIPSTERS RUIN EVERYTHING.

logo color & black/white

stationary

storefront outside

storefront inside

product development

hangtag

merchandising apparel

advertisement

website

catalog cover

Summer...Summer...

...it,s here!...it,s here!

Summer 2011 Catalog

outdoor ad

bus design

product display

stylesheet

Typeface: Roadway

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z UPPERCASE

a b c d e f g h i j k l m n o p q r s t u v w x y z

LOWERCASE

1 2 3 4 5 6 7 8 9 0NUMERALS

PANTONE 303C PANTONE 3298C PANTONE 304C

PANTONE 1805C PANTONE 221C PANTONE 216C

PANTONE 8062C PANTONE 429C PANTONE 403C