TRANSFORMING THE TRAVELLING EXPERIENCE THROUGH DIGITAL TECHNOLOGYSamsung’s keynote at Future Travel Experience Europe, London, March 4th

In 2013 the FTE Think Tank revealed its vision for the future of the travel experience.

It’s a future of seamless transition from home to destination, a future where the customer’s personal technology integrates with airport systems to speed up every step of the process and increase security.

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THIS IS THE TRAVEL EXPERIENCE OF THE FUTURE...

The entire airport experience will be a walk-through process

Every passenger will arrive at the airport with their permanent bag tag attached to their baggage, or their baggage already check-in at an offsite location

Strategy will evolve around mobile and positive identification

Check-in as we know it will have vanished - every airline will have an automatic check-in process

Passenger interaction with virtual assistants, robots and off-site agents via video link will be commonplace

No queues

Every customer will have a permanent, interactive identification token that will be used to positively identify them at every checkpoint

Completes online booking and duty free shopping at home

Receives transport timetable and time for duty free collection

(Optimise time for duty free collection)

Receives an electronic map indicating where to go for self bag-drop and face scan

Phone downloads a unique temporary tracker validated via facial recognition

Passenger arrives at security with a large group. Analytics captures the increased

demand and allocates resources accordingly

Facial recognition makes passport control quicker

Notification of a gate change is received via mobile phone

Public displays can be used by personal devices to display information on larger screens

including In-flight entertainment, accessed through personal tablet devices

WHAT MIGHT THE FUTURE TRAVEL EXPERIENCE LOOK LIKE?

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• Digital cameras and analytics can adapt infrastructure to immediate logistical realities

• The accuracy of biometrics technology allows seamless immigration control

• Digital signage improves information for passengers

• The convergence of displays with personal devices integrates the passenger with the

infrastructure

“A connected traveller will interact with a connected environment, for a different customer experience. Mobile and digital technology is transforming the way we travel, and it’s not a dream, it’s a very near reality.”

Asier Sinde, Head of Manufacturing, Retail and Distribution - Enterprise Business Team at Samsung Electronics Europe

“Your technology has to enable and optimise the passenger experience, not dictate it.”

Andy Guile, Chief Technology Officer - Enterprise Business Team at Samsung Electronics Europe

“92% of hoteliers think that by 2020 guests will expect their stay to be personalised around a specific set of choices pre-arrival. We should treat all passengers as a guest and focus on the passenger experience.”

WHILST IN THE BACK OffiCE:

KEY QUOTES FROM SAMSUNG AT FTE EUROPE 2014

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