Samsung Back Pocket Offer

Samsung Galaxy 7” Tablet

Jacqui Corso/Kelly NessFebruary 19, 2015

Samsung Galaxy Back Pocket Offer

SUMMARY

TWCBC Field Marketing has initiated the Samsung Galaxy Tablet Tool as a back pocket offer to close accounts within the range of $500-$999.99 (Monthly Recurring Charges). The Samsung Galaxy Tablet Tool’s intent is to move up-market with acquiring Fiber and PRI services and to obtain higher ARPU (average rate per unit) for our smaller market segments.

• Mid Market and Vertical AE1’s, AE2’s, AM’s and MAE’s• $500 - $999 MRC, New Clients or Upgrades• Must be Sales Complete in SFDC to be honored• Delivered to Sale Rep after installation for delivery to customer• Tracking and tablet request rules must be followed

Time Warner cable – Proprietary and Confidential 2

GALAXY TAB 4 7” 8GB SPECS:

− 1.2 GHz Quad Core Processor− 1.5 GB RAM internal memory− 1.3 MP Front camera and 3MP rear camera− Dual-Band Wi-fi 802.11 a/b/g/n− Bluetooth 4.0 LE− GPS Navigation

Samsung Galaxy Back Pocket OfferBUSINESS RULES & TRACKING - REQUIREMENTS

The following requirements must be met in order to qualify for this back pocket offer:• $500 - $999.99 MRR

– New Accounts or Upgrade worth $500 - $999.99 new MRR– Multi-Site locations (1 business name) that is $500 - $999.99 aggregate

• Must be tracked in SFDC using 3STP – DM Code: DMSAMSUNG– If the field is not available due to Partner Programs or Network Expansion, the offer will need to be tracked

manually. In this case you will need to contact your local Field Marketing person for tracking.• All Orders must be Sales Complete in SFDC

– End of each Fiscal Month• Customer will receive Samsung Galaxy Tablet device when installation is complete

– AE to hand deliver (device sent to manager for sign-off)– Field Marketing to mail to customer (ONLY if AE cannot hand deliver)

• Documentation for request & delivery must be complete– Tablet Request form must be sent to Field Marketing when installation is complete– Tablet Sign off form, complete with Serial Number must be attached to SF opp AND sent to Field Marketing before

delivery to Client

˟ Samsung Galaxy Tablet (1) awarded only to the company or entity as a whole and not promised to any person(s) or individual or employee

˟ The potential for the Samsung Galaxy Tablet award must be noted in the customer contract. ˟ Samsung Galaxy Tablets can NOT be offered to Government entities (this includes public school

entities and employees).

Time Warner Cable – Proprietary and Confidential 3

Samsung Galaxy Back Pocket Offer

Salesforce 3-Step Tracking Process

1. When entering/editing an opportunity in Salesforce, find Marketing Information

2. In How Heard?, select Direct Mail from the drop down menu

3. Find Contact Method and select Inbound from the drop down menu

4. In How Heard? What is Other? Type in DM Code that fits the campaign (In this case you would select DMSAMSUNG)

*Please make sure you are updating the OPPORTUNITY window – DO NOT update the lead!

Time Warner Cable – Proprietary and Confidential 4

Samsung Galaxy Back Pocket Offer

Time Warner Cable – Proprietary and Confidential 5

Attach Signed Form

AFTER INSTALLATION IS COMPLETE− Fill out Samsung Galaxy Request Form, http://twcbcMarketingSource.com− Email form to your Field Marketing contact

AFTER TABLET DELIVERY− Complete Samsung Galaxy Sign Off Form with signatures & Serial Number− Upload document to Sales Force Record (see below for example)

ADDITIONAL INFORMATION− Not combinable with other back pocket offers− Minimum contract term of 1 year

For questions about this offer, please contact:

David Fitts – NY Verticals (212) 379-5826

Mike Martuscello – NY Mid Market (518) 640-8776

Nicole Alexander – Carolina Verticals (704) 206-2015

Janelle Jinwright – Carolinas & Kentucky Mid Market (919) 654-4135

Brandon Scarbro – Ohio Mid Market (614) 827-7978

Kelly Ness – Ohio & Kentucky Verticals (513) 386-5739

Jacqui Corso – Wisconsin Verticals (414) 908-4874

David Burman – Wisconsin Mid Market (414) 908-4880

Austen Bickford – Texas & KC/Lincoln Mid Market (913) 643-1992

Kelly Ginter – Texas, KC/Lincoln & Pac West Verticals (562) 677-0315

Meladee Conner – Pac West Mid Market (562) 677-0672

Time Warner Cable – Proprietary and Confidential 6