sample lemon beer name development

Final List of Names for Lemon Infused Beer

Code Name: “Canale”

Can

ale

Often the best nights out are the ones where we all come together, share good times and revel in each other’s company.

Inspired by the lifestyle of the Amalfi Coast in Italy, Canale is a refreshing and slightly sweet beer with a bite of lemon zest.

Best served straight from the freezer (like Limoncello) it starts out easy and finishes with a pleasant warming hit.

This involving drinking experience is the perfect accompaniment to long summer evenings.

7% ABV

Name Development: Canale: Final List

Can

ale

The Spirited Lager

Emotion Delightful /Thrilling Canale speaks to the charm of Dolce Vita, an idea transport to other and identify that appeals most to women and more worlds mature men

Function High ABV matched The combination with Lemon is widely liked, with captivating permits session drinking. High ABV is a surprise,taste that adds but a valuable one as it implies suitability to more something special intense occasions and distinguishes from Radlers. to the occasion Beyond that its sense of lightness gives it a quality

that can be aligned with Vodka occasions, albeit less intense complement than Fenrir

Can

ale

Canale


Reason to believe

Imaginative The authenticity of the design and appeal of unique flavours in flavour mean the beer is forgiven its transgression authentic beers of traditional beer codes. It is legitimately different

from and more special than normal beer

Source of volume

A much liked and session-able replacement for cocktails and RTDs, for use before or during vodka session, and an appealing alternative to vodka to those (NB women) that don’t like it

Can

ale

Canale


Naming Considerations

6

Let’s think in context. What does the name sound like when we ask for it at a crowded bar? Are you empowered by asking for it by name? Scream it…whisper it. Can you laugh with it?

When we approach a name to articulate it’s sound, do we hesitate? Is it simple to embrace? Are we comfortable with the first time pronunciation? Is it sexy to know how to pronounce it when others don’t?

Is the name alluring, suggestive and inviting? And if you think this is not a relevant feature, let’s discuss. Provocation is intoxication and if the name is intoxicating,..

Place the name in multiple contexts. Ask for two, three, a six pack, a case, a dozen. Even a half pour. Or let’s drop a shot of Don Julio in it. …or just a sexy sip.

05 Does the name grant permission to indulge? Are you privileged? Is it a name that defines you and your choice of beer?

06 The name …Look at it. On your dining room table; in conversation with your boss, mother, lover, master, antagonist, dog (cat?), doctor, barrista or sommelier.

pronunciation

provocative

bar call plurality

empowering

contextualization

01

02

03

04

Can

ale


Naming Considerations

07 Utter the name…does it make me more relevant than before? Does it change anything I may want changed?.

08 Word structure…phonemes, morphemes, graphetics…bottom line….does the name look good and sound good?

09 Shorter names are better, they test well, but perceived shorter names are just as potent.

10 What images come to mind when you create a word? Paint a picture in your mind. The perfect location? And what will you be doing there?

11 ‘Beercation’? What is you definition of escapation? Where does your fantasy take you and does the name bring you there? Who comes along with you?

12 Are you an Alpha or Beta? Early adopter or always adopting? Do you run against the pack?

syllabic balance

brevity

relevance imagery

escape

damn different

Can

ale


Can

ale

9rom

osoz

umab

The Names

Can

ale

Name Development: Canale: Final List3

10

Can

ale Sorrento

SorrentoScriptabilityAural ComprehensibilityVisual AestheticsSyllabic BalancePhonetic ViabilityEvocative SemanticsDurability & LongevityEase of PronunciationGender PropertiesPhonemic SimplicityQuantitative Score/100

8.4

8.9

7.3

8.98.9

8.6

8.3

8.6

8

9.2

76.2

11

3

12

Can

ale Lucida


LucidaScriptabilityAural ComprehensibilityVisual AestheticsSyllabic BalancePhonetic ViabilityEvocative SemanticsDurability & LongevityEase of PronunciationGender PropertiesPhonemic SimplicityQuantitative Score/100

8.1

7.2

8.8

7.2

7

8.2

7.9

6.9

7.5

7.2

76

13

3

14

Can

ale Sovana


SovanaScriptabilityAural ComprehensibilityVisual AestheticsSyllabic BalancePhonetic ViabilityEvocative SemanticsDurability & LongevityEase of PronunciationGender PropertiesPhonemic SimplicityQuantitative Score/100

7.3

8.4

8

8.4

8.3

8.6

7.7

8.6

9.4

9.4

84.1

15

3

16

Can

ale Sesto


SestoScriptabilityAural ComprehensibilityVisual AestheticsSyllabic BalancePhonetic ViabilityEvocative SemanticsDurability & LongevityEase of PronunciationGender PropertiesPhonemic SimplicityQuantitative Score/100

8.7

9

8.5

9.3

9.6

8.1

8.5

9.7

9.5

9.7

90.6

17

3

18

Can

ale Vivace


VivaceScriptabilityAural ComprehensibilityVisual AestheticsSyllabic BalancePhonetic ViabilityEvocative SemanticsDurability & LongevityEase of PronunciationGender PropertiesPhonemic SimplicityQuantitative Score/100

7.6

9.2

9.4

8.9

8.6

9

9.5

9.29.1

8.6

89.1

19

3

20

Can

ale Nocelle


NocelleScriptabilityAural ComprehensibilityVisual AestheticsSyllabic BalancePhonetic ViabilityEvocative SemanticsDurability & LongevityEase of PronunciationGender PropertiesPhonemic SimplicityQuantitative Score/100

7.1

6.9

7.87.6

7.7

8.3

7.2

8.5

8.2

7.4

76.7

21

3

22

Can

ale Ravello


RavelloScriptabilityAural ComprehensibilityVisual AestheticsSyllabic BalancePhonetic ViabilityEvocative SemanticsDurability & LongevityEase of PronunciationGender PropertiesPhonemic SimplicityQuantitative Score/100

8

7.9

7.5

7.7

7.3

7.4

6.6

8.9

9.5

8.5

79.3

23

3

24

Can

ale Revigea


RevigeaScriptabilityAural ComprehensibilityVisual AestheticsSyllabic BalancePhonetic ViabilityEvocative SemanticsDurability & LongevityEase of PronunciationGender PropertiesPhonemic SimplicityQuantitative Score/100

6.3

7

7.1

6.2

7.1

7.2

7.4

6

9

5.8

69.1

25

3

26

Can

ale Ascari


AscariScriptabilityAural ComprehensibilityVisual AestheticsSyllabic BalancePhonetic ViabilityEvocative SemanticsDurability & LongevityEase of PronunciationGender PropertiesPhonemic SimplicityQuantitative Score/100

6.97.77.3

7

7.56.96.47.29.48.775

27

3

28

Can

ale Novella


NovellaScriptabilityAural ComprehensibilityVisual AestheticsSyllabic BalancePhonetic ViabilityEvocative SemanticsDurability & LongevityEase of PronunciationGender PropertiesPhonemic SimplicityQuantitative Score/100

8.1

8.4

9.19.1

8.7

9.1

9.3

9.1

8.7

9.6

89.2

29

3

30

Can

ale Animato


AnimatoScriptabilityAural ComprehensibilityVisual AestheticsSyllabic BalancePhonetic ViabilityEvocative SemanticsDurability & LongevityEase of PronunciationGender PropertiesPhonemic SimplicityQuantitative Score/100

8

8.8

9

9.2

8.4

9.2

9.7

9.4

8.9

9.8

90.4

31

3

32

Can

ale Monda


MondaScriptabilityAural ComprehensibilityVisual AestheticsSyllabic BalancePhonetic ViabilityEvocative SemanticsDurability & LongevityEase of PronunciationGender PropertiesPhonemic SimplicityQuantitative Score/100

9.2

9.4

9.5

9.5

9.1

9.5

9.7

9.8

9.1

9.9

94.7

33

3

34

Can

ale Lucana


LucanaScriptabilityAural ComprehensibilityVisual AestheticsSyllabic BalancePhonetic ViabilityEvocative SemanticsDurability & LongevityEase of PronunciationGender PropertiesPhonemic SimplicityQuantitative Score/100

8.8

9

9.2

9.4

8.5

8.3

8.3

8.9

9.4

9.3

89.1

35

3

36

Can

ale Brioso

(fast moving)


BriosoScriptabilityAural ComprehensibilityVisual AestheticsSyllabic BalancePhonetic ViabilityEvocative SemanticsDurability & LongevityEase of PronunciationGender PropertiesPhonemic SimplicityQuantitative Score/100

7.58.5

9

8.48.98.98.48.89.28.486

37

3

38

Can

ale Allegra(happy)


AllegraScriptabilityAural ComprehensibilityVisual AestheticsSyllabic BalancePhonetic ViabilityEvocative SemanticsDurability & LongevityEase of PronunciationGender PropertiesPhonemic SimplicityQuantitative Score/100

9.49.18.48.89.29.48.9

9

8.19.1

89.4

39

3

40

Can

ale Antolini


AntoliniScriptabilityAural ComprehensibilityVisual AestheticsSyllabic BalancePhonetic ViabilityEvocative SemanticsDurability & LongevityEase of PronunciationGender PropertiesPhonemic SimplicityQuantitative Score/100

8.7

9

8.1

8.3

8.3

8.4

7.8

8.4

9

8.5

84.5

41

3

42

Can

ale Fulcanelli


FulcanelliScriptabilityAural ComprehensibilityVisual AestheticsSyllabic BalancePhonetic ViabilityEvocative SemanticsDurability & LongevityEase of PronunciationGender PropertiesPhonemic SimplicityQuantitative Score/100

6.6

6.1

5.8

7.7

6.9

7.1

7.3

7.9

7.9

5.9

69.2

43

3

44

Can

ale Modulo


ModuloScriptabilityAural ComprehensibilityVisual AestheticsSyllabic BalancePhonetic ViabilityEvocative SemanticsDurability & LongevityEase of PronunciationGender PropertiesPhonemic SimplicityQuantitative Score/100

7.8

8.5

9

7.9

8.2

7.9

7.8

8

8.8

6.7

80.6

45

3

46

Can

ale V.A.R.

(Vita! - Amore!- Risate!)


V.A.R.ScriptabilityAural ComprehensibilityVisual AestheticsSyllabic BalancePhonetic ViabilityEvocative SemanticsDurability & LongevityEase of PronunciationGender PropertiesPhonemic SimplicityQuantitative Score/100

9.7

6.3

8.8

9.8

9.3

8.4

9

9.8

9.2

9.9

90.2

47

3

48

Can

ale VPV

(vivere per la vita)


VPVScriptabilityAural ComprehensibilityVisual AestheticsSyllabic BalancePhonetic ViabilityEvocative SemanticsDurability & LongevityEase of PronunciationGender PropertiesPhonemic SimplicityQuantitative Score/100

9.5

6

8.59.19.58.89.19.89.49.9

80.2

49

3

50

Can

ale Vigore

(Strength)


VigoreScriptabilityAural ComprehensibilityVisual AestheticsSyllabic BalancePhonetic ViabilityEvocative SemanticsDurability & LongevityEase of PronunciationGender PropertiesPhonemic SimplicityQuantitative Score/100

7.6

7.2

7.9

7.8

8.3

7.5

7.3

8

8.7

6.9

77.2

51

3

52

Can

ale Ardente


ArdenteScriptabilityAural ComprehensibilityVisual AestheticsSyllabic BalancePhonetic ViabilityEvocative SemanticsDurability & LongevityEase of PronunciationGender PropertiesPhonemic SimplicityQuantitative Score/100

7.1

8

7.8

7.1

8.1

7.5

7.6

8.7

9.1

8

79

53

3

54

Can

ale Vivacita


VivacitaScriptabilityAural ComprehensibilityVisual AestheticsSyllabic BalancePhonetic ViabilityEvocative SemanticsDurability & LongevityEase of PronunciationGender PropertiesPhonemic SimplicityQuantitative Score/100

6.9

7.1

7.3

7

7.4

6.4

6.9

8.6

7.7

8.4

73.7

55

3

56

Can

ale Piacere


PiacereScriptabilityAural ComprehensibilityVisual AestheticsSyllabic BalancePhonetic ViabilityEvocative SemanticsDurability & LongevityEase of PronunciationGender PropertiesPhonemic SimplicityQuantitative Score/100

6.4

6

6.9

7.4

7.6

6.2

7

6.9

7.9

6.2

68.5

57

sample lemon beer name development

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