Partner SessionNovember 26, 2019

Sales Presentation

2020 LEISURE SALES ACTIVITIESOVERVIEW

6 Travel Trade Tradeshows

1 Travel Media Show

4 Consumer Shows

Site Visits / FAMs

UK Sales

2020 MICE ACTIVITIES OVERVIEW9 Tradeshows / Conferences

3 Sales Missions

3 FAM Tours(30-45 Meeting Planners)

Individual Client Sites and FAMS

2020 EVENT TOURISMCSTA Sports Event Congress (Edmonton)

Sports Sales Mission with CSTA FORE-um (Ottawa)

Site visits as required

STEP St. John’s

CITIES IN SYNC (CIS)• Partnership with Destination St. John’s (East),

Tourism Saskatoon (Central) and Business Events Victoria (West).

• One-stop shopping for conference professionals in booking all three destinations with attractive incentives.

• CIS leverages sponsorship and marketing costs, with each destination sharing a third.

• 2018 Winner of the Canadian Tourism Innovator of the Year Award.

CONVENTION LANDING PAGE• Dedicated landing page for every convention• A tool for our sales team to help sell the

destination to meeting planners• Provides information about St. John’s• Housed our Delegate Discount ProgramImportance• Hosted 21,000 delegates in 2019

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