sales management
DESCRIPTION
Sales Management. Inject Plastics Case Topic 20. Stop! Read the Case! Answer the Questions. Was This “Bait & Switch?”. Don’t Want Staff to Sabotage the Test Only the Efficient Survive Highly Competitive Industry Driven by Cost Control - PowerPoint PPT PresentationTRANSCRIPT
Was This “Bait & Switch?”
• Don’t Want Staff to Sabotage the Test• Only the Efficient Survive• Highly Competitive Industry Driven by Cost
Control• Information Tech Advances Have Caused
Same Result in the Past
Tough Decision for Roger
• Identify People to Fire• Justify Decision• Write Termination Letter• Terminate Them
What Criteria to Identify Cuts?
• Sales?• Sales to New Accounts?• Longevity?• Multiple Year or 1 Years Sales?
Wally is the Easy 1st Choice
• Gretchen??– Low Total Sales– Low Experience– Middle of Pack in New Sales
• Next Choice Depends on Criteria
Regardless of Choice
• Have Clear Criteria• Criteria Should be Reasonable• Cannot Target Protected Groups for special
negative consequences
Termination Letter Details
• Was This for Poor Performance• Was This for a Strategy Change• Is there any consequence for discussing
strategy change?• Open for Rehire
Lawsuit Issue
• Law on your side• Facts on your side• Money to pursue• Desire to pursue• Managers not Lawyers
What Have We Learned?
• Golden Rule• Choose Nice When You Can• Don’t Accept Assumptions• If you object – have clear Plan B• Goal & Incentive Conflict• Trust No One