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1 RUBENSTEIN CREATIVE OVERVIEW 2013

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RUBENSTEIN CREATIVEOVERVIEW

2013

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Rubenstein Creative develops design collateral that embody and enhance your brand. We can develop a complete identity system or work within your existing brand guidelines. We provide integrated solutions that bring your creative ambitions to life.

PRINTBranding & Identity NewslettersLogo Design Letterhead Envelopes Promotional Items/GiveawaysBusiness Cards AdvertisementsFolders Event Signage (ie: Step & Repeat banner)Event Invitations Flip-Book PresentationsDirect Mailers/Postcards BrochuresPackaging Photo Retouching

DIGITAL/WEBWeb Design PowerPoint Presentations/DecksWeb Development Blog LayoutsWeb Advertisements ENewslettersElectronic Invitations

RUBENSTEIN CREATIVE1345 Avenue of the Americas, 30th FloorNew York, NY 10105creative.rubensteinpr.com

RICHARD RUBENSTEIN / President

DARCY BRIKS / Creative Director

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1 a

2 a

2 b

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K I N G S

K I N G S

2 cK I N G S

PROJECT GOALProvide a corporate identity program for a multi-brand car dealership. The identity system includes logo design, letterhead, and business cards.

CORPORATE IDENTITYPROGRAM

LOGO EXPLORATION

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JERUSALEM FUNDMANAGEMENT

MANAGER OF THE JERUSALEMTOURISM DEVELOPMENT FUND

• •

PROJECT GOALProvide a corporate identity program for Jerusalem Fund Management. The identity system includes logo design, letterhead, and business cards.

CORPORATE IDENTITYPROGRAM

KEVIN BERMEISTERCEO

Level 3, 100 New South Head Road, Edgecliff NSW 2027, AustraliaO: 1 818 528 4268 M: 61 4000 770 26

Int: 972 52 867 7028 [email protected]

JERUSALEM FUNDMANAGEMENT

MANAGER OF THE JERUSALEMTOURISM DEVELOPMENT FUND

• •

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JERUSALEMT O U R I S M D E V E L O P M E N T F U N D

JERUSALEMJERUSALEMTOURISM DEVELOPMENT FUND

JERUSALEM FUND MGMT.M A N A G E R of J E R U S A L E M T O U R I S M F U N D

JERUSALEMTOURISM DEVELOPMENT FUND

LOGO EXPLORATION

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PROJECT GOALProvide a fun and inspired logo for an anti-bully organization started by Miss Teen USA Logan West. We helped develop the organization name and tagline, then provided the client with a logo exploration. The target audience was high school and pre-teen kids, mainly girls. Once we arrived at the final logo, we created an inverted version and a lockup that featured the tagline, as well.

LOGO DESIGNAND LOCKUP

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UniteAgainst

BulliesUniteAgainst

BulliesUniteAgainst

BulliesUniteAgainst

Bullies

• UN

I T E • A G AI NS

T •

BULLIES

• UN

I T E • A G AI NS

T •

BULLIES

UNITE AGAINST

BULLIES

UNITE AGAINST

BULLIES

Unite AGA

INST

Bullies Unite AGA

INST

Bullies Unite AGA

INST

Bullies Unite AGA

INST

Bullies

LOGO EXPLORATION

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T H E A R T OF

FÊTE

The Art of Fête / Logo / R1 / V4

PROJECT GOALProvide a logo and business cards for an elegant blog about entertaining and cooking. The identity has to be designed with the purpose of creating future sub-brands. The logo was inspired by French cooking and incor-porates a script typeface per the client’s brand objectives. Then, we also created a custom blog, picking up the new branding.

IDENTITY AND BLOG DESIGN

The Art of FêteThe Art of Fête

The Art of Fête / Logo / R1 / V1

The Art of Fête

The Art of Fête / Logo / R1 / V3

T H E

A R T

of

FÊTE

The Art of Fête / Logo / R1 / V5

The Art of Fête

The Art of Fête / Logo / R1 / V2

LOGO EXPLORATION

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PROJECT GOALCreate 11” x 11” and 5” x 5” matching catalogs for a high end jeweler. We designed a perfect-bound booklet consisting of 70+ pages and a thick, quality cover stock, gold foil stamped logo, and vellum divider pages with highlights of a gold metallic pantone inside.

CATALOG DESIGN

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MM A N H A T T A N A U T O M O B I L E C O M P A N Y

PROJECT GOALIncorporate Manhattan Jaguar’s branding into a corporate PowerPointtemplate based on their latest model Jaguar. We provided thesetemplates, with two custom background image files that leverage theirnational look and feel.

POWERPOINT TEMPLATES

COVER TEMPLATE

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INTERIOR TEMPLATE

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PROJECT GOALRedesign the web store for a luxury spa website, making it more userfriendly and retaining the look and feel of the existing site. Incorporatenew product shots and copy. Also design a three-page Fashion Week print invitation picking up lush imagery and stock photography.

WEBSITE AND INVITATION DESIGN

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PROJECT GOALProvide website design and development for Four Freedoms Park. The website should be easy to manage and easy for the audience to navi-gate, with all pertinent information in a central location.

WEBSITEDESIGN

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PROJECT GOALDesign and develop a website for Carl Gustav Magnusson Design. The website should highlight the company’s design aesthetic and should feature the client’s work in a visually heavy way.

WEBSITEDESIGN

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PROJECT GOALDesign a high end brochure featuring the Manhattan Jaguar brand and event information, as well as an invitation for Manhattan Lincoln’s Dine & Drive event, highlighting the involvement of star chef Wolfgang Ban. Pick up Lincoln’s national look and feel and apply it to the invitation.

INVITATION AND EVENT BROCHURE

787 11th Avenue (bet 54 & 55 St.) NYC

888-878-9837

ManhattanJaguar.com

Complimentary Valet Indoor Parking

Complimentary Service Pickup and Delivery in Manhattan

Extended Test Drives Available

787 11th Avenue (bet 54 & 55 St.) NYC888-878-9837

ManhattanJaguar.com

Complimentary Valet Indoor ParkingComplimentary Service Pickup and Delivery in Manhattan

Extended Test Drives Available

WE WOULD LIKETO OFFER YOU AMANHATTAN JAGUAR VEHICLE FOR ANEXTENDED WEEKEND TEST DRIVE.

PLEASE CONTACT ISAAC ASHWALAT 212-549-2230 OR [email protected] SCHEDULE DELIVERY

The Manhattan Jaguar showroom exudes luxury. This state-of-the-art “retail destination” facility delights customers with its unique services and amenities, and is Manhattan’s only authorized retailer of the Jaguar brands.

• WHITE GLOVE SERVICE – WE BRING ANY OF OUR JAGUAR MODELS TO YOU, AT HOME OR OFFICE, WHICHEVER IS MORE CONVENIENT.

• COMPLIMENTARY VALET PARKING

• FULL SERVICE CONCIERGE AND DOORMAN

• FULLY FUNCTIONAL ROCK-CLIMBING WALL

• ROOFTOP OFF-ROAD TEST TRACK FOR LAND ROVERS

• HIGH-TECH BUSINESS CENTER WITH WI-FI ACCESS

• STARBUCKS CAFÉ

• SPECIALLY TRAINED MANAGERS, SALES ASSOCIATES AND SERVICE CENTERS FOR EACH OF ITS VEHICLE BRANDS

• BRAND EXCLUSIVE SERVICE CENTERS

MM A N H A T T A N A U T O M O B I L E C O M P A N Y

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DINE & DRIVE

APRIL 17

COME MEET THE ACCLAIMED 41 MPG 2012 LINCOLN MKZ HYBRID

DINEwith an exclusive cooking demonstrationby Michelin Star Chef WOLFGANG BANof Seasonal Restaurant & Weinbar

DRIVEthe 2012 Lincoln MKZ Hybrid

7:00-9:00PMMANHATTAN LINCOLN787 11th Avenue, New York, NY 10019Kindly RSVP by April 13th to [email protected] in partnership with

DINE&DRIVE

THE 2012 LINCOLN MKZ HYBRIDThe Hybrid MKZ remains the most fuel-efficient

luxury sedan in America with a 41-mpg city rating.– roadandtrack.com

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PROJECT GOALDesign a digital invitation that leverages the lifestyle-centric look of the pingmd medical app and incorporates both the pingmd logo and the logo of the event partner, The National Museum of Mathematics.

DIGITALINVITATION

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ALTERNATE OPTION