1

sfdc_ppt_corp_template_01_01_2012.ppt

HIGHER EDUCATION SUMMIT ’13: ENGAGE. TRANSFORM. SUCCEED.

Executive Track Moderated by Brian Wm. Niles, TargetX

Stop Moving Data & Get Back to Work

HIGHER EDUCATION SUMMIT ’13: ENGAGE. TRANSFORM. SUCCEED.

2

Undergraduate Admissions Graduate/Adult Admiss & Marketing Email Marketing Event Management Campus Visit Consulting Wrote a book :) Recruitment CRM Enterprise CRM

HIGHER EDUCATION SUMMIT ’13: ENGAGE. TRANSFORM. SUCCEED.

3

4

HIGHER EDUCATION SUMMIT ’13: ENGAGE. TRANSFORM. SUCCEED.

5

Student Information System Publications Email Broadcasts Online Application Document Imaging Event Management Campus Visit Registrations Open Houses Registrations

College Fairs & TravelCorporate Fairs &

VisitsTelemarketing CampaignsLive Web

ChatFAQ/Online HelpOnline Virtual TourLead

GenerationOther Search Services

HIGHER EDUCATION SUMMIT ’13: ENGAGE. TRANSFORM. SUCCEED.

6

Discussion Points How are you managing multiple tools? What tools are you getting rid of? What tools are you trying to add? Who oversees data management? What other challenges are facing you?

HIGHER EDUCATION SUMMIT ’13: ENGAGE. TRANSFORM. SUCCEED.