rob davis presentation v2
DESCRIPTION
January 2011 CPMN meeting - Product Management in small technology companiesTRANSCRIPT
Product Management
in Small Technology
Companies
Rob Davis
Personal experiences,
lessons learned and
major influences
K
.
Lessons Learned
Be Brave
If I'd asked
people what they
wanted, they
would have said
a faster horse
There's
more than
one way to
skin a cat
Key Influences
Geoffrey Moore Crossing the Chasm
TO:
WHO:
WE PROVIDE:
THAT:
UNLIKE:
OUR SOLUTION:
TO: Product Manager in CPMN
WHO:
WE PROVIDE:
THAT:
UNLIKE:
OUR SOLUTION:
TO: Product Manager in CPMN
WHO: Want an excuse to drink beer
WE PROVIDE:
THAT:
UNLIKE:
OUR SOLUTION:
TO: Product Manager in CPMN
WHO: Want an excuse to drink beer
WE PROVIDE: A presentation
THAT:
UNLIKE:
OUR SOLUTION:
TO: Product Manager in CPMN
WHO: Want an excuse to drink beer
WE PROVIDE: A presentation
THAT: Gives them a good excuse to drink beer
UNLIKE:
OUR SOLUTION:
TO: Product Manager in CPMN
WHO: Want an excuse to drink beer
WE PROVIDE: A presentation
THAT: Gives them a good excuse to drink beer
UNLIKE: Staying in to watch TV
OUR SOLUTION:
TO: Product Manager in CPMN
WHO: Want an excuse to drink beer
WE PROVIDE: A presentation
THAT: Gives them a good excuse to drink beer
UNLIKE: Staying in to watch TV
OUR SOLUTION: Exercizes their right arm
Garr Reynolds
Preparation
Design
Delivery
A final thought...
Thank you to...
• HARRIER AND MACHINERY freefoto.com
• CONSULTING IMAGE InlinguaManca, Flickr
• CAT ON HIND LEGS © Indigofish | Dreamstime.com
• MOBILE PHONE © Aleksandar Jocic | Dreamstime.com
• PRESENTATION ZEN BOOK Bart van de Biezen, Flickr
• SOFTWARE CODE photo courtesy of pheaber, Flickr
• CLINTON PHOTO USembassyLondon, Flickr
• MONACO PHOTO By R Meehan (Own work) [Public domain], via Wikimedia Commons
• TECHNOLOGY ADOPTION LIFECYCLE By Craig Chelius (private communication with Craig
Chelius) [CC-BY-3.0 (www.creativecommons.org/licenses/by/3.0)], via Wikimedia Commons
• DAVID ALLEN PHOTO By Robert Scoble [CC-BY-2.0
(www.creativecommons.org/licenses/by/2.0)], via Wikimedia Commons
• KITCHENER photo courtesy of Ell Brown, Flickr
• TIDY DESK photo courtesy of William Hook, Flickr
• MESSY DESK Photo courtesy of Beedle Um Bum, Flickr
• ZEN GARDEN Photo courtesy of Kevin J, Flickr
• NIKE AD Courtesy of dandooo, Flickr