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Risk Management Risk Management

Back to Table of Contents

Risk Management Risk Management

2

Chapter 22

Risk ManagementRisk Management

Identifying Business RisksIdentifying Business Risks

Dealing with RiskDealing with Risk

22.1

22.2

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Explain why risk is inevitable.

Describe speculative risk.

Describe three categories of pure risk.

Section 22.1 Identifying Business Risks

22.1

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Risk is a fact of life for entrepreneurs.

To build a successful business and maximize profits, they must understand risk and make decisions to deal with it.

Section 22.1 Identifying Business Risks

22.1

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speculative risk

pure risk

burglary

Section 22.1 Identifying Business Risks

22.1

robbery

electronic credit authorizer

negligence

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Risk Is Inevitable

Every business faces risk—the possibility of loss or injury.

 

Business risks fall into two general categories:

Section 22.1 Identifying Business Risks

speculative risk

pure risk

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Speculative Risk

Most business decisions, such as marketing a new product, involve speculative risk.

speculative risk risk that is inherent to a business, involving the chance of either profit or loss

Section 22.1 Identifying Business Risks

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Pure Risk

A natural disaster, such as a flood, or an accident involving a customer or an employee is a pure risk for a business owner.

pure risk the threat of a loss to a business without any possibility of gain, such as robbery or employee theft

Section 22.1 Identifying Business Risks

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Pure Risk

The three categories of pure risk are:

Section 22.1 Identifying Business Risks

Crime

Natural disasters

Accidents

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Crime

Small businesses are 35 times more likely than large businesses to be victims of crime, such as:

Section 22.1 Identifying Business Risks

shoplifting

employee theft

burglary

robbery

stolen credit cards and bad checks

computer crime

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Crime

Techniques to reduce shoplifting include:

Section 22.1 Identifying Business Risks

Train employees to recognize shoplifters.

Keep store well lit and merchandise visible.

Employ two-way mirrors or closed-circuit TV.

Use tamper-proof price tickets or electronic tags.

Hire a uniformed security guard.

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Crime

Ways to discourage employee theft include:

Section 22.1 Identifying Business Risks

Establish policies and communicate them verbally and orally.

Lock up all doors that are not needed for entry or exit.

Watch your trash for stolen items.

Control security.

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Crime

The problem of burglary is growing, but there are ways for business owners to minimize their risks.

burglary the act of breaking into and entering a building with the intent to commit a felony (a serious crime)

Section 22.1 Identifying Business Risks

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Crime

It is the business owner’s responsibility to protect employees and customers from crimes such as robbery by letting the robber take what he or she wants.

robbery the taking of property by force or threat, usually by means of a weapon

Section 22.1 Identifying Business Risks

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Crime

Since credit cards can be a source of financial loss to a business, an electronic credit authorizer machine can be a valuable tool.

electronic credit authorizer a machine that verifies whether a credit card is good, that is, not stolen or invalid

Section 22.1 Identifying Business Risks

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Natural Disasters

Many owners suffer losses, not only from crime, but from natural disasters, such as fires, earthquakes, tornadoes, and floods.

Section 22.1 Identifying Business Risks

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Natural Disasters

You can protect your business against fire by installing smoke detectors and sprinkler systems and protect your cash and documents by storing them in a fireproof safe.

Section 22.1 Identifying Business Risks

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Accidents and Injury

Accidents, another risk businesses face, can be financially devastating if a small business is held responsible for negligence.

negligence the failure to exercise reasonable care

Section 22.1 Identifying Business Risks

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1. Explain why risk is inevitable.

Section 22.1 Identifying Business Risks

Risk is a part of a business’s daily operations; for example, the risk of customers not paying when you extend them credit and the risk of a building being destroyed by a natural disaster.

22.1

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2. Describe speculative risk.

Section 22.1 Identifying Business Risks

Speculative risk involves taking a chance for profit or loss; the risk is inherent to the business.

22.1

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3. Describe three categories of pure risk.

Section 22.1 Identifying Business Risks

Crime includes shoplifting, employee theft, burglary, robbery, stolen credit cards and bad checks, and computer crime. Natural disasters include fires, earthquakes, tornadoes, and floods. Accidents and injury can happen to workers and customers.

22.1

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List the four risk management strategies.

Describe the steps involved in selecting an insurance agent.

Discuss the procedures for deciding on security measures.

Develop emergency response plans for potential crises.

Section 22.2 Dealing with Risk

22.2

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It is impossible to completely protect your business from pure risks, but you can lessen their impact through risk management and planning.

Section 22.2 Dealing with Risk

22.2

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premium

business interruption insurance

casualty insurance

errors-and-omissions insurance

product liability insurance

Section 22.2 Dealing with Risk

22.2

fidelity bonds

performance bonds

workers’ compensation

independent insurance agent

direct insurance writer

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Risk Management Strategies

Risk management, preventing or reducing business loss, involves three stages:

Section 22.2 Dealing with Risk

1. Identify the risks.

2. Estimate potential losses.

3. Determine the best way to deal with each risk.

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Risk Management Strategies

Managing risk involves these strategies:

Section 22.2 Dealing with Risk

risk avoidance

risk reduction

risk transfer

risk retention

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Risk Reduction

Business owners should take these steps to reduce risk:

Section 22.2 Dealing with Risk

Design work areas to lower chance of accidents or fire.

Communicate with and educate employees on safety practices.

Check and service safety equipment.

Test company products extensively.

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Risk Transfer

A third strategy—risk transfer—means buying insurance and paying a premium to cover any losses, which transfers some of your risk to an insurance company.

premium the price of insurance a person or business pays for a specified risk for a specified time

Section 22.2 Dealing with Risk

Risk Transfer

Section 22.2 Dealing with Risk 29

Four Types of Business Insurance

Property Insurance

Casualty Insurance

Life Insurance

Workers’ Compensation

Insurance

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Risk Transfer

Business interruption insurance allows a business owner to continue paying important expenses if the business is shut down due to property damage.

business interruption insurance insurance coverage against potential losses that result from having to close a business for insurable reasons; insurance pays net profits and expenses while a business is shut down for repairs or rebuilding

Section 22.2 Dealing with Risk

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Risk Transfer

If a customer is injured on your business premises, casualty insurance will offer you protection.

casualty insurance insurance coverage for loss or liability arising from a sudden, unexpected event such as an accident and for the cost of defending a business in court against claims of property damage

Section 22.2 Dealing with Risk

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Risk Transfer

Companies that advertise can protect themselves by purchasing errors-and omissions insurance.

errors-and-omissions insurance insurance coverage for any loss sustained because of an error or oversight on a business’s part, such as a mistake in advertising

Section 22.2 Dealing with Risk

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Risk Transfer

Manufacturers can protect themselves by purchasing product liability insurance.

product liability insurance insurance coverage that protects a business from injury claims that result from use of the business’s products

Section 22.2 Dealing with Risk

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Risk Transfer

Fidelity bonds and performance bonds are types of casualty insurance.

fidelity bonds a form of insurance that protects a company in case of employee theft

Section 22.2 Dealing with Risk

performance bonds insurance coverage that protects a business if work or a contract is not finished on time or as agreed

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Risk Transfer

Business owners are required to provide workers’ compensation insurance for their employees.

workers’ compensation insurance insurance that is required by the government and paid for by employers to provide medical and income benefits to employees injured on the job, or for job-related illnesses

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Selecting an Insurance Agent

A business owner can purchase insurance from an independent insurance agent or a direct insurance writer.

independent insurance agent an insurance agent, usually local, who represents multiple insurance companies

Section 22.2 Dealing with Risk

direct insurance writer an insurance agent who works for one particular insurance company, such as life and automobile companies

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Choosing Security Measures

Security measure options include:

Section 22.2 Dealing with Risk

secure doors and windows

burglar alarm systems,

panic buttons

card-access systems

closed-circuit TV monitors

fire alarms

smoke detectors

sprinkler systems

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Planning for Emergencies

Your risk management objective should be to have procedures in place before a crisis occurs.

Section 22.2 Dealing with Risk

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Planning for Emergencies

To prepare for emergencies

Section 22.2 Dealing with Risk

Compile emergency phone numbers and floor plans

Keep important records tagged for quick removal,

Educate employees about emergency plans

Carry out practice emergency drills regularly

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1. List the four risk management strategies

Section 22.2 Dealing with Risk

The four risk management strategies are risk avoidance, risk reduction, risk transfer, and risk retention.

22.2

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2. Describe the steps involved in selecting an insurance agent.

Section 22.2 Dealing with Risk

Selecting an insurance agent involves defining the risks your business will face, determining insurance requirements in your state, and talking to different types of insurance agents to determine what they can offer you in the way of service and products.

22.2

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3. Discuss the procedures for deciding on security measures.

Section 22.2 Dealing with Risk

You should assess your security needs, and then have a professional security company conduct a review. The company’s representative can identify weaknesses and areas of concern. He or she can also help you prioritize your security needs.

22.2

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4. Develop emergency response plans for potential crises.

Section 22.2 Dealing with Risk

Plans should include a list of priorities and actions to be taken. You should gather information such as emergency phone numbers and floor plans. You should tag important records. Once the plans are complete, you need to distribute copies to employees and provide training.

22.2

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The Internet makes it possible for customers to connect with companies at any time from virtually anywhere.

 

An online businesses can gather valuable information about its existing customers using cookies, surveys, forms, and data mining.

Collecting Customer Data

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Tech Termsdata mining tools

software programs that statistically analyze data to identify patterns, trends, and relationships within data

 

online form

a Web page that accepts user input

 

online survey

a form of market research that appears on Web sites in which users respond to questions or provide opinions

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Back to Table of Contents

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