retinking the experience from a learners point of view - 23 april 2013 archeon
DESCRIPTION
The need for creative, narrative based and emotionally loaded exhibition approaches with the user is mindTRANSCRIPT
Rethinking the Experience from a
Learners Point of ViewOpenArch Conference
Tuesday 23 April 2013The Dialogue with the Visitor
Ruben [email protected]
A Good Experience
A Good Experience
A Good Experience
A Good Experience
A Good Experience
A Good Experience
A Good Experience
A Good Experience
A Good Experience
A Good Experience
A Good Experience
A Good Experience
A Good Experience
A Good Experience
A Good Experience
A Good Experience
A Good Experience
A Good Experience
A Good Experience
A Good Experience
A Good Experience
A Good Experience
A Good Experience
A Good Experience
A Good Experience
A Good Experience
Primary Secundary
Experience, Yi-Fu Tuan
Process of creating meaning
Sensory perception
Emotion Experience Belevenis, Erlebnis
MeaningfulExperience Ervaring, Erfahrung
Creation of Meaning
Experience, Yi-Fu Tuan
experience
emotion/feeling thought/cognition
in principal personalsensation - perception - conception
Experience realms, Pine & Gilmore
active participation
(emotional) immersion
passiveparticipation
(cognitive) absorption
Entertain-ment
Educa-tional
EscapistEsthetic
Economic Value Added, Pine & Gilmore
3. Experience realms, Pine & Gilmore
active participation
(emotional) immersion
passiveparticipation
(cognitive) absorption
Entertain-ment
Educa-tional
EscapistEsthetic
Transformation
Experience
• “0011001001000011111000011000010111000000111001100001011010101010” Data is not information. Data is disordered and often illegible.
Data
ResearchCreationGathering Discovery
Economic Value Added & Understanding
data
U N D E R S T A N D I N G
CONTEXT
Economic Value Added & Understanding
• Information is the beginning of understanding. However - although much of the data is contextualised - it is still rather basic and impersonal.
Data
ResearchCreationGathering Discovery
Information
PresentationOrganisation
Economic Value Added & Understanding
CONTEXT
data
information
U N D E R S T A N D I N G
CONTEXT
Economic Value Added & Understanding
• Knowledge is information which through shared experience is tested and proofed. Knowledge is more generic than information, it is applicable in various conditions.
Data
ResearchCreationGathering Discovery
Information
PresentationOrganisation
Knowledge
ConversationStory telling
stimulus
Economic Value Added & Understanding
CONTEXT
data
information
knowledge
U N D E R S T A N D I N G
CONTEXT
Economic Value Added & Understanding
CONTEXT
data
information
knowledge
wisdom
U N D E R S T A N D I N G
CONTEXT
Economic Value Added & Understanding
CONTEXT
data
information
knowledge
wisdom
U N D E R S T A N D I N G
CONTEXT
Economic Value Added & Understanding
CONTEXT
data
information
knowledge
wisdom
U N D E R S T A N D I N G
CONTEXT producers
Economic Value Added & Understanding
• Wijsheid is verpersoonlijkte kennis die het specifieke en het speciale overstijgd. We zien het in anderen, maar moeten het in onszelf ontwikkelen...
Data
ResearchCreationGathering Discovery
Information
PresentationOrganisation
Knowledge
ConversationStory telling
Wisdom
ContemplationEvaluationInterpretationRetrospection
stimulus understanding
Economic Value Added & Understanding
CONTEXT
data
information
knowledge
wisdom
U N D E R S T A N D I N G
CONTEXT producers
visitors
Economic Value Added & Understanding
• With our offerings of potentially worthwhile experiences we are able to reach out to our visitors with wonderlful and meaningful products. (Gold in our hands?)
Data
ResearchCreationGathering Discovery
Information
PresentationOrganisation
Knowledge
ConversationStory telling
Wisdom
ContemplationEvaluationInterpretationRetrospection
stimulus understanding
Economic Value Added & Understanding
Transformation/Wisdom, Shedroff/Pine
Learning toolkit, Claxton
exploration, investigation, experimentation, use of space and resources
fantasy, visualisa-tion, storytelling, to create and explore hypothetical worlds.
creativity, germination of
ideas
language, reasoning, analyses,
communication.
Intellectual
Intuitive
Immersive
Imaginative
A Good Experience?